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兒童日用品包裝設(shè)計的表現(xiàn)形式研究

發(fā)布時間:2018-12-07 18:08
【摘要】:眾所周知,兒童是人類社會發(fā)展的未來和希望。這個時期對兒童的培養(yǎng)和教育直接影響著兒童日后的成長發(fā)育,包括知識、思想、價值觀等。所以,為兒童設(shè)計絕不是一件簡單的事。 為兒童設(shè)計的包裝種類有很多,涉及衣、食、住、行等各個方面,兒童用品包裝又是一個很大的市場。隨著經(jīng)濟(jì)的發(fā)展,人們逐漸增加對兒童消費的投入,兒童在現(xiàn)代家庭消費中有著舉足輕重的地位。當(dāng)然,不同年齡段的孩子設(shè)計內(nèi)容也不一樣。四、五歲的孩子對世界充滿了好奇,他們也具有熟練的行動和技能去體驗,甚至能夠熟練地操作計算機(jī)。這個年齡段的孩子喜歡模仿大人的活動,而且男孩女孩逐漸認(rèn)識到性別之分。六、七歲的孩子特別活躍。身體、語言、藝術(shù)占據(jù)了他們大部分時間,在這個年紀(jì)不擅長閱讀,但是他們的語言能力和識別色彩的能力在快速發(fā)展。隨著數(shù)學(xué)知識的增加,八、九歲孩子的空間思維能力也開始發(fā)展。在設(shè)計方面他們能夠提出自己的想法,也開始積累一定的文化信息,并能欣賞一些獨特的設(shè)計產(chǎn)品。 本論文主要圍繞兒童日用品包裝設(shè)計展開一系列的研究和論述。在論述時要先了解兒童的心理及審美需求,在此基礎(chǔ)上對包裝的圖形、文字、色彩、材料、造型、安全與健康等方面分別進(jìn)行分析闡述。通過收集資料及分析研究,從而使設(shè)計得到消費對象的認(rèn)同,達(dá)到銷售的目的。
[Abstract]:As we all know, children are the future and hope of the development of human society. The training and education of children in this period have a direct impact on their future development, including knowledge, ideas, values and so on. So, designing for children is by no means a simple thing. There are many kinds of packaging for children, covering clothing, food, housing, transportation and so on, children's packaging is also a large market. With the development of economy, people gradually increase their investment in children's consumption, and children play an important role in modern family consumption. Of course, children of different ages do not design the same content. Four or five-year-old children are curious about the world. They also have the skills to experience and even operate computers. Children of this age tend to mimic adult activities, and boys and girls are increasingly aware of gender differences. Children aged six or seven are particularly active. The body, language, and art occupy most of their time, and at this age they are not good at reading, but their language skills and ability to recognize colors are developing rapidly. With the increase of mathematical knowledge, eight-and nine-year-old children's spatial thinking ability also began to develop. In terms of design they are able to come up with their own ideas and begin to accumulate cultural information and appreciate some unique design products. This paper focuses on the packaging design of children's commodities a series of research and discussion. It is necessary to understand the psychological and aesthetic needs of children, and then analyze and expound the graphic, text, color, material, modeling, safety and health of packaging. Through collecting the data and analyzing the research, the design can be approved by the consumers and the purpose of sales can be achieved.
【學(xué)位授予單位】:青島大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2014
【分類號】:J524;TB48

【共引文獻(xiàn)】

相關(guān)期刊論文 前10條

1 肖穎U,

本文編號:2367613


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