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非理性情感條件下的“欲求設計”研究—日用即道

發(fā)布時間:2018-06-13 00:04

  本文選題:非理性 + 高情感 ; 參考:《沈陽航空航天大學》2017年碩士論文


【摘要】:設計不只是視之為功能的詮釋。當前,作為與人或是自然交流的渠道,設計已成為代表。人們的生活也因為設計中的藝術而得到升華。現(xiàn)如今,科技,文化,教育,經(jīng)濟的飛速發(fā)展提高了人們對生活質量的追求度,人們對自身的情感需要便開始建立在物質富足的基礎上。文章中主要涉及日用品的設計,關注科技與人的互動,確保設計出的產(chǎn)品確實符合人們所需,是人們所真正“欲求”的。就設計而言,最理想的情況是,產(chǎn)品應該宜人且合意,這就意味著設計不僅僅要滿足工程,創(chuàng)造和人機工程的要求,還必須關注用戶真正的內心需求。這就要求設計不單單考慮人們對物質的需求,更要考慮到人們的心理,文化等因素,也就是精神層面的因素。從非理性情感方面入手,從正反兩方面觀察問題,追求事物所存在的雙重現(xiàn)象。重視人們的個性和共性。在兼顧文化歷史因素,環(huán)境以及社會風俗習慣等復雜因素的同時,去考慮產(chǎn)品本身的功能因素。消費者希望將情感帶入普通的設計之中,從而帶來設計新的體驗。讓使用者可以在產(chǎn)品中去獲得感動和激情,通過這種體驗將我們從信息時代帶入感受時代。當人們的物質生活得到滿足和豐富以后,對情感的需求以及內心世界的充實必然會成為新世紀生活環(huán)境構筑的基本方向。作為設計師,我們要努力帶給產(chǎn)品使用者更好的使用體驗,讓產(chǎn)品使用者從中獲取更多的愉悅和感動,給平凡的生活帶來一絲激情和沖動。我們重視消費者的內心訴求和潛意識的沖動,力求與消費者形成內心的共鳴,去提高產(chǎn)品的親和力和滿足度。
[Abstract]:Design is not just a functional interpretation. At present, as a channel of communication with people or nature, design has become a representative. People's lives are also sublimated by the art of design. Nowadays, with the rapid development of technology, culture, education and economy, people's pursuit of quality of life has been improved, and people's emotional needs for themselves have begun to be based on material affluence. The article mainly deals with the design of daily necessities, pays attention to the interaction between technology and people, and ensures that the products designed really meet the needs of people and are the real "desire" of people. In terms of design, the ideal situation is that the product should be pleasant and desirable, which means that the design should not only meet the requirements of engineering, creation and ergonomics, but also pay attention to the real inner needs of users. This requires design not only to consider people's material needs, but also to consider people's psychological, cultural and other factors, that is, spiritual factors. Starting from irrational emotion, observing the problem from both positive and negative aspects, pursuing the double phenomenon of things. Attach importance to the individuality and commonality of people. Take into account the cultural and historical factors, environment, social customs and other complex factors, to consider the product itself functional factors. Consumers want to bring emotion into ordinary design, thus bringing a new experience of design. Let the user get the emotion and passion in the product, through this experience, we move from the information age to the feeling time. When people's material life is satisfied and enriched, the demand for emotion and the enrichment of the inner world will become the basic direction of the construction of living environment in the new century. As designers, we should make great efforts to bring better use experience to product users, so that product users can get more pleasure and emotion from it, and bring a trace of passion and impulse to ordinary life. We attach importance to consumers' inner demands and subconscious impulses, and strive to form an inner resonance with consumers to improve the affinity and satisfaction of products.
【學位授予單位】:沈陽航空航天大學
【學位級別】:碩士
【學位授予年份】:2017
【分類號】:TB472

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