發(fā)布時間：2018-05-21 10:11

  本文選題：玩具包裝 + 塑料玩具　； 參考：《天津科技大學(xué)》2017年碩士論文

【摘要】：隨著我國人民生活水平的日益提高,消費者能夠有機會能夠享受到更加優(yōu)質(zhì)的產(chǎn)品與服務(wù),因此人們對兒童的關(guān)愛也愈發(fā)強烈,兒童玩具和包裝行業(yè)也應(yīng)該與時俱進,為他們提供更加優(yōu)質(zhì)的玩具和包裝制品。塑料玩具的無障礙包裝是根據(jù)現(xiàn)有市場上各類同類產(chǎn)品的不足,提出的更加科學(xué)、便利、安全、環(huán)保和人性化的全新的設(shè)計理念�，F(xiàn)有的塑料玩具包裝制品常常由于不合理的包裝結(jié)構(gòu)和材料,可能作為一種潛在威脅對兒童造成不同程度的傷害,同時也因為過度包裝和材料使用不當(dāng)或不符合標(biāo)準(zhǔn)而浪費資源,并破壞生態(tài)環(huán)境。兒童作為社會中的一類弱勢群體,理應(yīng)得到更多的關(guān)懷,塑料玩具是各年齡段兒童中都常見的玩具類型,也是相對于其他類型玩具來說具有一定的特殊性和危險性的玩具。通過研究兒童玩具的無障礙包裝設(shè)計,不僅僅能為玩具包裝設(shè)計提供一定的理論的參考意義,同時也具有潛在的市場價值。本文分析了兒童塑料玩具包裝的背景、研究意義和研究目的,同時簡單闡述了無障礙設(shè)計的定義和理念,隨后說明了無障礙包裝設(shè)計的具體功能特點和注意事項,分析了包裝與消費者身心狀態(tài)的關(guān)系,兒童塑料玩具包裝設(shè)計相關(guān)的兒童乃至家長的身心特征、審美需求及購買動機,并提出了包裝生產(chǎn),使用,廢棄過程中無障礙的三個原則,并對兒童塑料玩具包裝的視覺元素和行為導(dǎo)向的設(shè)計方式提出了具體的解釋,論述了塑料玩具無障礙包裝設(shè)計的具體思路和方法。最終列舉了現(xiàn)在市場上兒童塑料玩具包裝設(shè)計所存在的問題,并提出了不僅符合兒童身心發(fā)展,同時也符合科學(xué)性、美觀性、安全性的無障礙包裝設(shè)計。通過此項研究,筆者希望能對現(xiàn)在兒童塑料玩具包裝的設(shè)計提供相關(guān)的理論支持與幫助。
[Abstract]:With the improvement of our people's living standards, consumers can have the opportunity to enjoy better quality products and services. Therefore, people's love for children is becoming stronger, and children's toys and packaging industries should also keep pace with the times. To provide them with better quality toys and packaging products. The barrier-free packaging of plastic toys is a new design concept of science, convenience, safety, environmental protection and humanization according to the shortage of similar products in the existing market. Existing plastic toy packaging products often cause varying degrees of harm to children as a potential threat due to unreasonable packaging structures and materials. It also wastes resources and destroys the environment because of improper or substandard use of packaging and materials. Children, as a kind of vulnerable group in the society, deserve more attention. Plastic toys are common toy types in children of all ages, and they are also special and dangerous toys compared with other types of toys. By studying the barrier-free packaging design of children's toys, it can not only provide some theoretical reference for toy packaging design, but also have potential market value. In this paper, the background, significance and purpose of children's plastic toy packaging are analyzed. At the same time, the definition and concept of barrier-free design are briefly described, and then the specific functional features and precautions of barrier-free packaging design are explained. This paper analyzes the relationship between packaging and consumers' physical and mental state, the physical and mental characteristics, aesthetic demand and purchase motivation of children and even parents related to the packaging design of children's plastic toys, and puts forward the production and use of packaging. In this paper, three principles of barrier-free in the process of waste are put forward, and the visual elements and behavior-oriented design methods of plastic toy packaging for children are explained, and the concrete ideas and methods of designing barrier-free packaging for plastic toys are discussed. Finally, the paper lists the problems existing in the packaging design of children's plastic toys in the market, and puts forward the barrier-free packaging design which not only accords with the children's physical and mental development, but also conforms to the scientific, beautiful and safe packaging design. Through this study, the author hopes to provide relevant theoretical support and help for the design of children's plastic toy packaging.
【學(xué)位授予單位】：天津科技大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2017
【分類號】：TB482

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本文編號：1918782