本文選題：形態(tài)原型　切入點(diǎn)：造型設(shè)計(jì)　出處：《包裝工程》2017年12期

【摘要】：目的縮小"造型企圖"與"受眾認(rèn)知"的差異。方法通過對(duì)主題詞、形態(tài)印象和表意手法的優(yōu)選,構(gòu)建反映共性認(rèn)知的造型原型,以結(jié)構(gòu)要求和形態(tài)印象輔助功能設(shè)計(jì)、以主題詞頭腦風(fēng)暴驅(qū)動(dòng)表意部件演進(jìn),最后以方案與設(shè)計(jì)原型的綜合匹配度為依據(jù)進(jìn)行選優(yōu)與完善。結(jié)論設(shè)計(jì)原型是設(shè)計(jì)企圖與受眾需求的抽象描述,是二者共性認(rèn)知的反映,據(jù)此可提煉設(shè)計(jì)內(nèi)容、明確變形重點(diǎn),配以主題的圖形化聯(lián)想和諧音、象征等表意手法能避免造型的盲目性,提升造型與表意的協(xié)調(diào)。
[Abstract]:Objective to narrow the difference between "styling intention" and "audience cognition". Methods by selecting the theme words, morphological impressions and ideographic methods, we constructed a modeling prototype reflecting the common cognition, and designed the function with structural requirements and morphological impressions. The theme word brainstorming is used to drive the evolution of the ideographic components, and finally, based on the comprehensive matching degree between the scheme and the design prototype, the optimization and perfection are carried out. Conclusion the design prototype is an abstract description of the design attempt and the needs of the audience, and a reflection of their common cognition. According to this, the design content can be refined, the focus of deformation can be clearly defined, and the ideographic means such as figure associating harmonious sound and symbolism can avoid the blindness of modeling and enhance the coordination between modeling and ideographic meaning.
【作者單位】： 西安理工大學(xué);西安科技大學(xué);
【分類號(hào)】：TB47

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1 李嵐;工程機(jī)械應(yīng)重視造型設(shè)計(jì)[J];工程機(jī)械;2001年12期

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本文編號(hào)：1662918