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加納制造型中小企業(yè)B2B電子商務采用程度及其對競爭優(yōu)勢的影響研究

發(fā)布時間:2024-02-21 11:24
  隨著信息技術的涌現(xiàn),特別是互聯(lián)網(wǎng)應用,已經(jīng)變成了中小企業(yè)不可或缺的部分。在當今瞬息萬變的競爭環(huán)境下,企業(yè)對企業(yè)(B2B)電子商務采用已經(jīng)成為大部分中小企業(yè)(SMEs)獲得持續(xù)競爭優(yōu)勢的重要手段。但已有事實表明,由于資源的可獲得性不同,企業(yè)應用B2B電子商務獲得核心競爭優(yōu)勢的能力也存在明顯的差別。在發(fā)達國家中有完整的關于B2B電子商務采用的影響因素以及電子商務對中小企業(yè)的幫助的記錄,但是在發(fā)展中國家特別是撒哈拉以南的非洲國家,鮮有完善的記錄和研究。雖然一些已有研究也探討了中小制造企業(yè)在不同程度上對B2B電子商務的采用,但卻忽略了對于電子商務不同采用程度的考慮,同時也未能識別不同程度電子商務的采用對企業(yè)競爭優(yōu)勢獲取的差異性影響。同樣,已有研究也尚未能全面分析企業(yè)B2B電子商務采用的影響因素,因此,亟待對企業(yè)(B2B)電子商務應用過程中的潛在影響因素進行全面而深入的研究。本研究以加納制造型中小企業(yè)為研究對象,旨在探討中小企業(yè)B2B電子商務采用程度及其對企業(yè)競爭優(yōu)勢的影響。為實現(xiàn)這一研究目標,本文基于創(chuàng)新應用和B2B電子商務采用的相關理論,借鑒TOE(Technological,Organiz...

【文章頁數(shù)】:302 頁

【學位級別】:博士

【文章目錄】:
ABSTRACT
摘要
ABBREVIATIONS
CHAPTER 1 INTRODUCTION TO THE STUDY
    1.1 Research Background
        1.1.1 Practical Background
        1.1.2 Theoretical Background
    1.2 Research Problem
    1.3 Research Objectives
    1.4 Research Significance
        1.4.1 Theoretical Significance
        1.4.2 Practical Significance
    1.5 Research Structure
    1.6 Description of Main Methodology
    1.7 Research Novelty
CHAPTER 2 THEORETICAL FOUNDATIONS AND LITERATURE REVIEW
    2.1 Definition of Key Terms
    2.2 Theories and Models in Technology Adoption
        2.2.1 Diffusion of Innovation(DoI)Theory
        2.2.2 Resource-based Theory(RBT)
        2.2.3 Institutional Theory
        2.2.4 Technology-Organization-Environment(TOE)Framework
    2.3 Literature Review
        2.3.1 Concepts of B2B E-commerce
        2.3.2 Previous Investigation on SMEs Adoption of B2B E-commerce
        2.3.3 Levels of B2B E-commerce Implementation Models
        2.3.4 Information Technology and Competitive Advantage
        2.3.5 Organizational Culture and B2B E-commerce Adoption
    2.4 Gaps in Literature
    2.5 Summary
CHAPTER 3 HYPOTHESES DEVELOPMENT AND CONCEPTUAL FRAMEWORK
    3.1 Introduction
    3.2 Expected Relationships and Research Hypotheses
        3.2.1 Technological Factors and B2B e-commerce Adoption
        3.2.2 Organizational Factors and B2B e-commerce Adoption
        3.2.3 Environmental Factors and B2B e-commerce Adoption
        3.2.4 Levels of B2B e-commerce Adoption and Competitive Advantage
        3.2.5 The Mediating Effect of B2B e-commerce Adoption
        3.2.6 The Moderating Effect of Organizational Culture
    3.3 Conceptual Framework
    3.4 Explanation of Various Constructs in the Conceptual Framework
    3.5 Summary
CHAPTER 4 STATUS OF ICT/B2B E-COMMERCE AND SMEs IN GHANA
    4.1 ICT and E-commerce in Ghana
    4.2 SMEs in Ghana
    4.3 B2B E-commerce and SMEs in Ghana
    4.4 Manufacturing Sector of Ghana
    4.5 Summary
CHAPTER 5 RESEARCH METHODOLOGY
    5.1 Research Philosophy and Approach
    5.2 Questionnaire Survey and Design
        5.2.1 Survey Measurement Instrument
        5.2.2 Questionnaire Layout
    5.3 Sampling Design and Technique
        5.3.1 Target Population
        5.3.2 Sampling Frame
        5.3.3 Sampling Technique
        5.3.4 Sample Size
    5.4 Data Collection
        5.4.1 Response Rate and Non-Response Bias
        5.4.2 Pretesting Questionnaire of Study
        5.4.3 Interview Protocol
        5.4.4 Secondary Data Sources
        5.4.5 Ethical Considerations in the Current Study
        5.4.6 Pilot Study
    5.5 Analysis Procedures of Survey Questionnaire
        5.5.1 Assessment of Measurement Model
        5.5.2 Assessment of Structural Model
    5.6 Preliminary Examination of Data Collected
        5.6.1 Evaluating the Quality of Data
        5.6.2 Descriptive Statistics
    5.7 Summary
CHAPTER 6 THE RELATIONSHIP BETWEEN TOE FACTORS AND COMPETITIVE ADVANTAGE THROUGH THE MEDIATING EFFECT OF B2B E-COMMERCE ADOPTION
    6.1 Measurement Model
    6.2 Structural Model
        6.2.1 Structural Model for B2B e-commerce Adoption
        6.2.2 Structural Model for Electronic Information(Level1)
        6.2.3 Structural Model for Electronic Interaction(Level2)
        6.2.4 Structural Model for Electronic Transaction(Level3)
        6.2.5 Structural Model for Electronic Collaboration(Level4)
    6.3 Discussion of Findings
        6.3.1 The relationship between TOE factors and B2B e-commerce adoption as well the different levels of adoption
        6.3.2 The relationship between B2B e-commerce adoption as well as different levels of adoption on competitive advantage
        6.3.3 The relationship between TOE factors on competitive advantage through the mediating effect of B2B e-commerce adoption as well as the different levels of adoption
    6.4 Summary
CHAPTER 7 THE MODERATING EFFECT OF ORGANIZATIONAL CULTURE ON B2B E-COMMERCE ADOPTION
    7.1 Measurement Model
    7.2 Structural Model
        7.2.1 Interaction Effect on B2B e-commerce Adoption
        7.2.2 Interaction Effect on Electronic Information(Level1)
        7.2.3 Interaction Effect on Electronic Interaction(Level2)
        7.2.4 Interaction Effect on Electronic Transaction(Level3)
        7.2.5 Interaction Effect on Electronic Collaboration(Level4)
    7.3 Interactive Graphs of TOE Factors and Organizational Culture on B2B e-commerce Adoption Levels
    7.4 Discussion of Findings
        7.4.1 The relationship between TOE factors and B2B e-commerce adoption as well as the different levels of adoption
        7.4.2 The Moderating effect of organizational culture on the relationship between TOE factors and B2B e-commerce adoption as well the different levels of adoption
    7.5 Comparative Analysis of the Structural Models
        7.5.1 Comparative analysis based on path coefficients(β)
        7.5.2 Comparative analysis based on of determination(R2)
    7.6 Summary
CHAPTER 8 CONCLUSIONS,IMPLICATIONS AND RECOMMENDATIONS
    8.1 Research Summary
    8.2 The Study Main Findings
    8.3 Research Implications
        8.3.1 Theoretical Implications
        8.3.2 Practical Implications
    8.4 Recommendations of the Study
    8.5 Limitations and Future Research
REFERENCES
ACKNOWLEDGEMENTS
LIST OF PUBLICATIONS
Appendices
    Appendix A Research Questionnaire
    Appendix B Factor loadings and cross-loadings indicators of Chapter 6
    Appendix C Factor loadings and cross-loadings indicators of Chapter 7



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