制造業(yè)服務化的價值共創(chuàng)機制:基于價值網(wǎng)絡的探索性案例研究
發(fā)布時間:2018-07-24 13:24
【摘要】:制造服務化價值通過直接或間接關系組成的價值網(wǎng)絡實現(xiàn)共創(chuàng)與傳遞。以價值網(wǎng)絡為視角,結(jié)合制造服務化決策三維度(服務化需求、模塊化和服務化價值度量),通過對繼往開來工控公司的探索性案例研究,分析其如何通過模塊化的總集成服務化業(yè)務,實現(xiàn)與價值網(wǎng)絡各成員的價值共創(chuàng)。最終得到從價值網(wǎng)絡形成到價值共創(chuàng),再到價值實現(xiàn)的制造服務化價值共創(chuàng)綜合分析框架,為尚處于服務化初期的制造商提供轉(zhuǎn)型借鑒。此外,將價值網(wǎng)絡視角應用于服務化研究領域,分析焦點企業(yè)及其利益相關者如何利用價值網(wǎng)絡實現(xiàn)價值共創(chuàng),從而推進制造服務化,打開了制造服務化價值共創(chuàng)過程的黑箱。
[Abstract]:The value of manufacturing service is created and transmitted by the value network composed of direct or indirect relationship. From the perspective of value network, combined with the three dimensional degree of manufacturing service decision (service demand, modularization and service value measurement), through the exploratory case study of the future industrial control company, This paper analyzes how to create value with each member of value network through modularized integrated service. Finally, a comprehensive analysis framework of manufacturing service value creation from value network formation to value creation and value realization is obtained, which provides a reference for manufacturers who are still in the initial stage of service creation. In addition, the value network perspective is applied to the field of service-oriented research, and the focus enterprises and their stakeholders are analyzed how to use the value network to achieve value creation, thus promoting manufacturing service-oriented, opening the black box of manufacturing service-oriented value creation process.
【作者單位】: 浙江工商大學現(xiàn)代商貿(mào)研究中心;
【基金】:浙江省哲學社會科學規(guī)劃課題(17NDJC215YB,15JDZS01YB) 浙江省自然科學基金一般項目(Y17G020011) 教育部人文社會科學重點研究基地浙江工商大學現(xiàn)代商貿(mào)研究中心重點課題(15SMGK06D)
【分類號】:F424
[Abstract]:The value of manufacturing service is created and transmitted by the value network composed of direct or indirect relationship. From the perspective of value network, combined with the three dimensional degree of manufacturing service decision (service demand, modularization and service value measurement), through the exploratory case study of the future industrial control company, This paper analyzes how to create value with each member of value network through modularized integrated service. Finally, a comprehensive analysis framework of manufacturing service value creation from value network formation to value creation and value realization is obtained, which provides a reference for manufacturers who are still in the initial stage of service creation. In addition, the value network perspective is applied to the field of service-oriented research, and the focus enterprises and their stakeholders are analyzed how to use the value network to achieve value creation, thus promoting manufacturing service-oriented, opening the black box of manufacturing service-oriented value creation process.
【作者單位】: 浙江工商大學現(xiàn)代商貿(mào)研究中心;
【基金】:浙江省哲學社會科學規(guī)劃課題(17NDJC215YB,15JDZS01YB) 浙江省自然科學基金一般項目(Y17G020011) 教育部人文社會科學重點研究基地浙江工商大學現(xiàn)代商貿(mào)研究中心重點課題(15SMGK06D)
【分類號】:F424
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