本文選題：轉型 + 戰(zhàn)略　； 參考：《煤炭技術》2017年10期

【摘要】：首先運用"魚刺圖"對同煤集團存在的問題進行分析,分別建立EFE和IFE矩陣,采用定性與定量分析相結合的SWOT-QSPM模型評價同煤集團轉型發(fā)展的競爭態(tài)勢,結果表明:同煤集團適合SO戰(zhàn)略。為保證其順利實施,同煤集團應該采取的相應對策包括:加速企業(yè)整合,減輕負擔;以煤為基,走集約化發(fā)展道路;加快循環(huán)經濟園區(qū)建設。
[Abstract]:Firstly, this paper analyzes the problems existing in Tongshan Coal Group by using "fish-prick map", establishes the EFE and IFE matrices, and evaluates the competitive situation of the transformation and development of the same coal group by using the SWOT-QSPM model, which combines qualitative and quantitative analysis. The results show that Tongshan Coal Group is suitable for so strategy. In order to ensure its smooth implementation, the corresponding countermeasures that should be taken by Tongshan Coal Group include: accelerating enterprise integration, lightening the burden, taking coal as the basis, taking the road of intensive development, and speeding up the construction of circular economy park.
【作者單位】： 太原理工大學經濟管理學院;
【分類號】：F272;F426.21
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本文編號：1848647