本文選題：食品安全 + 危機(jī)　； 參考：《復(fù)旦大學(xué)》2009年碩士論文

【摘要】： 隨著公共衛(wèi)生意識(shí)的增強(qiáng)和國(guó)際貿(mào)易的不斷擴(kuò)大,食品安全問題也隨之上升為全球性問題。當(dāng)前,食品安全引發(fā)的危機(jī)事件正越演越烈,已經(jīng)成為公共所關(guān)注的焦點(diǎn),消費(fèi)者對(duì)食品安全的信任降低至前所未有的程度,企業(yè)也正面臨著前所未有的挑戰(zhàn)。多年來,社會(huì)各界致力于對(duì)企業(yè)突發(fā)的安全性危機(jī)如何進(jìn)行管理和控制,以極小的代價(jià)和合理的措施迅速平息突發(fā)的危機(jī),以求企業(yè)的順利過渡和損失的最小化。 然而,危機(jī)是一個(gè)從漸變到突變的長(zhǎng)期過程,任何危機(jī)的發(fā)生發(fā)展都經(jīng)過生命周期的動(dòng)態(tài)演進(jìn),基本的共識(shí)是,危機(jī)可分為危機(jī)前、危機(jī)中和危機(jī)后三個(gè)階段,而企業(yè)未雨綢繆地將危機(jī)管理的重點(diǎn)放在危機(jī)預(yù)防上來是尤為重要,因?yàn)槠渚哂凶詈玫男Ч妥畹偷某杀�。大多�?shù)危機(jī)是可以有效預(yù)防的,建立科學(xué)的危機(jī)預(yù)防管理制度,化被動(dòng)為主動(dòng),把危機(jī)消滅在萌芽狀態(tài),從而才能保證在復(fù)雜多變、殘酷激烈的市場(chǎng)經(jīng)濟(jì)環(huán)境里屹立不倒。此外,加強(qiáng)企業(yè)危機(jī)預(yù)防管理還能提高企業(yè)的市場(chǎng)競(jìng)爭(zhēng)力、促進(jìn)管理創(chuàng)新、恢復(fù)消費(fèi)者信心和長(zhǎng)久地塑造企業(yè)的良好健康形象等。 本論文首先通過對(duì)危機(jī)、危機(jī)預(yù)防管理和危機(jī)生命周期等有關(guān)理論的運(yùn)用和闡述,分析了當(dāng)前食品企業(yè)的安全現(xiàn)狀和危機(jī)的主要來源,結(jié)合自身實(shí)踐闡述了企業(yè)加強(qiáng)危機(jī)預(yù)防管理的重要意義、識(shí)別危機(jī)產(chǎn)生的途徑和樹立危機(jī)意識(shí)的必要性。其次,綜合運(yùn)用風(fēng)險(xiǎn)管理理論、質(zhì)量管理理論、傳播學(xué)等理論以及自身經(jīng)驗(yàn)著重分析了如何實(shí)施系統(tǒng)的食品安全危機(jī)預(yù)防管理,主要內(nèi)容包括危機(jī)預(yù)防信息檢測(cè)系統(tǒng)的建立、風(fēng)險(xiǎn)分析和評(píng)估的合理利用、食品安全質(zhì)量的全程監(jiān)控和危機(jī)預(yù)防管理計(jì)劃的科學(xué)制定等一系列的管理措施,并且對(duì)危機(jī)預(yù)防管理措施中的每一項(xiàng)都進(jìn)行了相應(yīng)的具體分析,為食品企業(yè)提供了一個(gè)理論思考和操作框架,以防止食品安全危機(jī)的形成、爆發(fā)。
[Abstract]:With the enhancement of public health awareness and the expansion of international trade, food safety has become a global problem.At present, the crisis caused by food safety is becoming more and more intense, has become the focus of public attention, consumer trust in food safety has been reduced to an unprecedented degree, enterprises are also facing unprecedented challenges.Over the years, all walks of life have devoted themselves to how to manage and control the sudden security crisis of enterprises, and quickly quell the sudden crisis with minimal cost and reasonable measures, in order to ensure the smooth transition of enterprises and minimize the losses.However, the crisis is a long-term process from gradual change to sudden change. The occurrence and development of any crisis go through the dynamic evolution of the life cycle. The basic consensus is that the crisis can be divided into three stages: pre-crisis, mid-crisis and post-crisis.It is very important for enterprises to focus on crisis prevention in advance because it has the best effect and the lowest cost.Most crises can be effectively prevented by establishing a scientific crisis prevention management system, turning passivity into initiative, and nipping the crisis in the bud, so as to ensure that it can stand firm in the complex and changeable, cruel and fierce market economy environment.In addition, strengthening enterprise crisis prevention and management can also improve the market competitiveness of enterprises, promote management innovation, restore consumer confidence and long-term shape the good health image of enterprises, and so on.Through the application and elaboration of crisis, crisis prevention management and crisis life cycle, this paper analyzes the current safety situation of food enterprises and the main sources of the crisis.Combined with its own practice, this paper expounds the importance of strengthening crisis prevention and management in enterprises, identifies the ways of crisis generation and the necessity of establishing crisis consciousness.Secondly, comprehensive use of risk management theory, quality management theory, communication theory and their own experience focused on how to implement the system of food safety crisis prevention management, the main content includes the establishment of crisis prevention information detection system.A series of management measures, such as rational use of risk analysis and assessment, complete monitoring of food safety and quality, scientific formulation of crisis prevention management plan, and corresponding specific analysis of each of the crisis prevention and management measures have been carried out.It provides a theoretical thinking and operational framework for food enterprises to prevent the formation and outbreak of food safety crisis.
【學(xué)位授予單位】：復(fù)旦大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2009
【分類號(hào)】：F203;F426.82

【引證文獻(xiàn)】

相關(guān)碩士學(xué)位論文 前1條

1 楊莉;我國(guó)食品安全監(jiān)管法律對(duì)策研究[D];新疆大學(xué);2012年

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本文編號(hào)：1755641