GI產品包裝設計中的地域文化符號初探
發(fā)布時間:2019-04-18 16:20
【摘要】:正一、中國地理標志產品及其包裝設計的現(xiàn)狀《禹貢·疏》載:"貢者,從下獻上之稱,謂以所出之谷,市其土地所生異物,獻其所有,謂之厥貢。"下之所供為貢,上之所取為賦?梢娯曎x之物為一地"所生異物",也就是當?shù)靥禺a之物。各個朝代的進貢、貢品選擇、貢品生產和運輸、貢品宣詔制度,構成了古代的地理標志制度,F(xiàn)代的地理標志GI(Geographical Indications),又稱原產地標志。世界知識產權組織認為:地理標志是一種具特定地理來源
[Abstract]:One, the present situation of geographical indication products and their packaging design in China [Yugong 路Shuxu] contains: "tribute, from the name offered below, refers to the foreign body caused by the valley and the city's land, and gives all of its possession, which is called Guogong." The following tributes are tributes, and the upper ones are Fu. It can be seen that the object of Gong Fu is a "foreign body", that is, a local specialty. The ancient geographical indication system was composed of tributary, tribute selection, tribute production and transportation, tribute declaration system. Modern geographical indication GI (Geographical Indications), is also called origin mark. According to the World intellectual property Organization (WIPO), geographical indications are a specific geographical source.
【作者單位】: 深圳職業(yè)技術學院;
【基金】:2015年深圳職業(yè)技術學院校級青年創(chuàng)新項目《基于中國農產品GI戰(zhàn)略的品牌形象設計創(chuàng)新模式研究——以龍眼為例》(項目編號:601522S25015)在研課題階段性成果
【分類號】:TB482
,
本文編號:2460165
[Abstract]:One, the present situation of geographical indication products and their packaging design in China [Yugong 路Shuxu] contains: "tribute, from the name offered below, refers to the foreign body caused by the valley and the city's land, and gives all of its possession, which is called Guogong." The following tributes are tributes, and the upper ones are Fu. It can be seen that the object of Gong Fu is a "foreign body", that is, a local specialty. The ancient geographical indication system was composed of tributary, tribute selection, tribute production and transportation, tribute declaration system. Modern geographical indication GI (Geographical Indications), is also called origin mark. According to the World intellectual property Organization (WIPO), geographical indications are a specific geographical source.
【作者單位】: 深圳職業(yè)技術學院;
【基金】:2015年深圳職業(yè)技術學院校級青年創(chuàng)新項目《基于中國農產品GI戰(zhàn)略的品牌形象設計創(chuàng)新模式研究——以龍眼為例》(項目編號:601522S25015)在研課題階段性成果
【分類號】:TB482
,
本文編號:2460165
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