本文選題：創(chuàng)新獲利理論 + 可占有性機制��； 參考：《對外經(jīng)濟貿(mào)易大學》2015年博士論文

【摘要】：創(chuàng)新是制造企業(yè)生存和發(fā)展的靈魂,尤其是產(chǎn)品創(chuàng)新,它對制造企業(yè)績效和長期競爭優(yōu)勢都有著重要影響。但是為什么有些創(chuàng)新型企業(yè)卻經(jīng)常無法從他們的創(chuàng)新中獲得收益呢?本文圍繞"制造企業(yè)如何從產(chǎn)品創(chuàng)新中獲利"這一基本問題,以創(chuàng)新獲利理論為核心,通過大規(guī)模的數(shù)據(jù)調(diào)研,實證檢驗在開放式創(chuàng)新的情境下,我國的制造企業(yè)應該采用哪些可占有性機制和互補資產(chǎn)/能力才能有效的幫助其獲得產(chǎn)品創(chuàng)新的收益,并進一步研究在不同的市場不確定性和技術不確定性條件下,這些可占有性機制和互補資產(chǎn)/能力的有效性是否會發(fā)生變化。本研究通過建立完整的制造企業(yè)從產(chǎn)品創(chuàng)新中獲利的理論框架,豐富和發(fā)展創(chuàng)新獲利理論、制造企業(yè)服務轉(zhuǎn)型理論等,并為我國制造企業(yè)的創(chuàng)新活動提供理論指導和實踐建議。本研究首先是通過大量的文獻搜索和整理,進行理論回顧。沿著創(chuàng)新獲利理論、制造企業(yè)的服務創(chuàng)新理論以及技術不確定性理論和市場不確定性理論等理論的發(fā)展脈絡,對上述文獻和研究進行整體回顧和梳理,掌握以上理論的最新研究進展,對已有研究進行綜合評述,梳理相關理論文獻的研究不足支持,為本研究提供支撐。然后是探索性對比分析。借鑒國內(nèi)外已有研究成果,對我國企業(yè)可占有性機制和互補資產(chǎn)/能力的有效性進行平均值計算,與國外的研究和國內(nèi)十年前的研究進行對比分析,以研究各種可占有性機制和互補資產(chǎn)/能力在不同國家、不同行業(yè)和不同時間點的有效性變化。之后在文獻綜述和探索性統(tǒng)計分析的基礎上,進一步分析產(chǎn)品創(chuàng)新、企業(yè)績效、可占有性機制(知識產(chǎn)權、商業(yè)秘密)、互補資產(chǎn)/能力(服務導向、技術能力、市場能力)之間的相互影響關系,構建概念模型和分析框架,提出相關的若干理論假設,并通過大規(guī)模的數(shù)據(jù)搜集,采用回歸分析方法實證檢驗該模型。本研究具有重要的理論貢獻和實踐意義。從理論視角來看,(1)驗證了創(chuàng)新獲利理論在新興經(jīng)濟體中和在開放式創(chuàng)新情境下的適用性;(2)豐富了創(chuàng)新獲利理論的內(nèi)容,將服務作為獨立的互補資產(chǎn)/能力納入創(chuàng)新獲利理論的實證研究框架中;(3)系統(tǒng)性地界定和發(fā)展了創(chuàng)新獲利理論的邊界,驗證了在不同的環(huán)境確定性條件下各種可占有性機制和互補資產(chǎn)的有效性;(4)實證支持了制造企業(yè)服務轉(zhuǎn)型理論關于制造企業(yè)的產(chǎn)品導向與服務導向沖突的理論觀點。從實踐角度來看,本研究的結果對企業(yè)實踐者和政策制定者等都有一定的啟示。(1)知識產(chǎn)權是企業(yè)獲取創(chuàng)新收益的重要可占有性機制,企業(yè)需要將獲取知識產(chǎn)權作為核心競爭戰(zhàn)略。(2)技術能力是企業(yè)重要的互補資產(chǎn)/能力,能夠幫助企業(yè)將創(chuàng)新產(chǎn)品快速商業(yè)化,應將技術能力的提升作為重要的戰(zhàn)略手段;(3)商業(yè)秘密是一種較為無效的可占有性機制,要謹慎使用商業(yè)秘密來保護企業(yè)的產(chǎn)品創(chuàng)新;(4)剛性的市場能力并不能幫助企業(yè)將創(chuàng)新產(chǎn)品快速商業(yè)化,不斷投資于剛性的市場能力反而會降低企業(yè)從創(chuàng)新中獲利的能力,企業(yè)在將新產(chǎn)品進行商業(yè)化時,不能盲目地使用已有的強大市場能力;(5)對當前的中國制造業(yè)而言,建立強大的服務導向并不利于其從產(chǎn)品創(chuàng)新中獲得收益,因為服務所帶來的成本會超過其收益,但是通過服務創(chuàng)新進行產(chǎn)業(yè)升級和結構調(diào)整是獲得可持續(xù)競爭優(yōu)勢的重要途徑,在取得核心的競爭優(yōu)勢前,需要經(jīng)歷一個"痛苦的轉(zhuǎn)型期"。
[Abstract]:Innovation is the soul of the survival and development of the manufacturing enterprise, especially product innovation. It has an important impact on the performance of the manufacturing enterprise and the long-term competitive advantage. But why are some innovative enterprises often unable to gain the benefits from their innovation? This paper focuses on the basic problem of "how to make profit from the product innovation" in the manufacturing enterprise. Taking the innovation profit theory as the core, through the large-scale data investigation, the empirical test in the open innovation situation, the manufacturing enterprises in our country should use the sexual mechanism and complementary assets / capabilities to effectively help them gain the profit of product innovation, and further study in different market uncertainty and technical uncertainty. Under the qualitative conditions, whether the validity of the occupied sexual mechanism and the complementary assets / ability will change. This study provides a theoretical framework for making a complete manufacturing enterprise profit from the product innovation, enriches and develops the theory of innovation profit, and makes the theory of service transformation of the manufacturing enterprises, and provides a theory for the innovation activities of our manufacturing enterprises. First of all, this study is based on a large number of literature search and sorting through the theory of innovation, the theory of service innovation in the manufacturing enterprise, the theory of technological uncertainty and the theory of market uncertainty. The latest research progress of the theory, a comprehensive review of the existing research, the lack of support from the relevant theoretical literature, and the support of this study. Then it is an exploratory comparative analysis. The research and the research of ten years in China were compared and analyzed to study the effectiveness changes of all kinds of sexual mechanisms and complementary assets / abilities in different countries, different industries and different time points. After the literature review and exploratory statistical analysis, the product innovation, enterprise performance and the sexual mechanism (knowledge) were further analyzed. Property rights, business secrets), complementary assets / abilities (service orientation, technical ability and market ability), construct conceptual model and analytical framework, propose some theoretical hypotheses, and test the model by large scale data collection and regression analysis method. This study has important theoretical contribution and reality. From a theoretical perspective, (1) validates the applicability of innovation profit theory in emerging economies and in the context of open innovation; (2) enriches the content of innovation profit theory, and integrates services as independent complementary assets / capabilities into the framework of empirical research on innovation profit theory; (3) systematically defines and develops innovation. The boundary of profit theory validates the effectiveness of all kinds of sexual mechanisms and complementary assets under different environmental certainty conditions. (4) the empirical support of the theory of manufacturing enterprise service transition theory on the conflict between product orientation and service orientation of manufacturing enterprises. From a practical point of view, the results of this study are to enterprise practitioners and Policy makers and so on. (1) intellectual property is an important possessability mechanism for enterprises to obtain innovative returns, and enterprises need to acquire intellectual property as the core competitive strategy. (2) technical ability is an important complementary asset / ability of enterprises, which can help enterprises to commercialize the innovative products quickly and improve the technical ability. As an important strategic means; (3) business secret is a relatively ineffective sexual mechanism, it is necessary to use business secrets carefully to protect the product innovation of the enterprise. (4) the rigid market ability does not help enterprises to commercialize the innovative products quickly, and the continuous investment in the rigid market ability will reduce the profit of the enterprise from the innovation. Ability, when enterprises commercialize new products, they can't blindly use strong market ability. (5) for the current Chinese manufacturing industry, the establishment of a strong service orientation is not conducive to its benefit from product innovation, because the cost of service will exceed its income, but upgrading the industry through service innovation. And structural adjustment is an important way to obtain sustainable competitive advantage. Before it gets the core competitive advantage, it needs to undergo a "painful transition period".
【學位授予單位】：對外經(jīng)濟貿(mào)易大學
【學位級別】：博士
【學位授予年份】：2015
【分類號】：F273.1;F425

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