本文選題：文化產業(yè) + 投融資機制��； 參考：《吉林大學》2013年博士論文

【摘要】：文化產業(yè)作為知識和資本密集型的產業(yè)，充裕的資金是其持續(xù)健康發(fā)展的基礎和保障。因此，文化產業(yè)投融資問題是關系到文化產業(yè)發(fā)展的根本性問題。目前來看，美國等發(fā)達國家在其近百年的文化產業(yè)發(fā)展中已經形成了較為完善的投融資體系，從而為本國文化產業(yè)發(fā)展提供了重要的保障。我國的文化產業(yè)建設起步較晚，目前文化產業(yè)投融資體系正在建設之中，而文化產業(yè)投融資機制不完善、投融資方式匱乏等問題是當前阻礙我國文化產業(yè)進一步發(fā)展的主要“瓶頸”�；诖�，本文選取了中美文化產業(yè)投融資比較研究這一選題，對中美文化產業(yè)投融資問題進行系統(tǒng)的分析和客觀的評價，以凝練出美國文化產業(yè)投融資的基本經驗，并為促進我國文化產業(yè)投融資的發(fā)展提供理論指導和經驗借鑒。本文的研究主要分為六個部分。 第一部分為緒論。該部分主要介紹了本論文的研究背景和選題意義，并對文化產業(yè)投融資的相關理論、文化產業(yè)投融資的運行機制、投融資方式以及投融資效率等方面的相關文獻進行了梳理和評述。同時，本部分還對本論文的研究方法與結構安排情況進行了闡述，并指出了本論文的創(chuàng)新點和研究的不足。 第二部分主要對中美文化產業(yè)以及文化產業(yè)投融資的發(fā)展現(xiàn)狀進行了闡述。其中對于中國文化產業(yè)發(fā)展的研究主要側重于分析中國文化產業(yè)的發(fā)展現(xiàn)狀、趨勢和存在的不足等方面；而對中國文化產業(yè)投融資的研究也主要分析了中國文化產業(yè)投融資的現(xiàn)狀，特點以及存在的問題等。在對美國文化產業(yè)發(fā)展的研究中，則主要側重于分析美國文化產業(yè)在其經濟發(fā)展中的作用、文化產業(yè)發(fā)展現(xiàn)狀和發(fā)展的特點與經驗等問題；在對美國文化產業(yè)投融資的研究中，則主要是從總結歸納美國文化產業(yè)投融資的特點和經驗出發(fā)，并以本部分研究，作為了后續(xù)研究的基礎。 第三部分主要是對中美文化產業(yè)投融資機制的比較，并分析了中國文化產業(yè)投融資機制缺失的具體表現(xiàn)。在投資主體上，中國已形成了以政府投資為主導的投融資體系；而美國則建立了以政府投資為引導，社會資本積極參與的多樣化投融資體系。在政策支持上，中國文化產業(yè)政府政策支持體系尚不完善，具體表現(xiàn)在：稅收激勵力度不足，相關的知識產權保護法律法規(guī)不健全等方面；而從美國文化產業(yè)的政策支持體系來看：稅收激勵的力度更大，相關稅收減免政策更靈活，有關的知識產權法律法規(guī)更為完備。在投融資機制創(chuàng)新上，中國的文化產業(yè)經歷了文化投融資體制改革的洗禮，在市場準入限制逐步放開的情況下，投資主體更加多樣化；而美國文化產業(yè)投融資機制的創(chuàng)新則更多的表現(xiàn)在金融產品的創(chuàng)新上，從而也為美國文化產業(yè)與金融資本的對接提供了有效的支持。而在中美文化產業(yè)投融資機制的比較上，中國文化產業(yè)投融資機制的缺陷則在于其對規(guī)避投資風險的無效性上，，如投融資信息的不暢通、盜版的等問題的存在。而要解決上述的投融資缺陷，則應通過加快培育多元化投資主體、推進投融資機制市場化改革以及完善政府政策支持等角度予以解決。 第四部分則對中美文化產業(yè)主要的投融資方式進行了比較。中國文化產業(yè)目前已初步形成了財政投入、金融機構貸款、資本市場上市融資以及風險投資等多元化的融資方式。美國文化產業(yè)則主要采用信貸融資、資本市場上市以及風險資本介入等融資方式。同時本文還分別從文化產業(yè)政策約束視角、商業(yè)模式視角以及金融創(chuàng)新等視角，對中美文化產業(yè)投融資方式進行了比較分析。 第五部分主要是在對中美兩國投融資機制和投融資方式進行比較分析的基礎上，對兩國文化產業(yè)具體的投融資效率進行了評價。兩國文化產業(yè)在投融資運行機制以及投融資方式上的差異，最終會反映到兩國文化產業(yè)投融資效率水平的差異上來。從分析結果來看，美國上市文化企業(yè)的整體投融資效率水平要高于中國。 第六部分則是在借鑒美國文化產業(yè)投融資經驗的基礎上，提出了完善我國文化產業(yè)投融資體系的基本建議，即應通過進一步完善政策扶持體系，構建文化產業(yè)多元化融資體系以及加快相關的投融資制度建設等方面來進一步完善我國文化產業(yè)投融資體系。
[Abstract]:As a knowledge and capital intensive industry, the cultural industry is the foundation and guarantee of its sustained and healthy development. Therefore, the investment and financing problem of the cultural industry is a fundamental problem related to the development of cultural industry. In the present, the developed countries such as the United States have formed a more perfect investment in the development of the cultural industry in the past hundred years. The financing system has provided an important guarantee for the development of the culture industry in our country. The construction of cultural industry in our country is late, and the investment and financing system of the cultural industry is being built, and the problems such as the imperfect investment and financing mechanism of the cultural industry and the lack of investment and financing are the main bottlenecks that impede the further development of our cultural industry. On the basis of this, this article selects the Sino US cultural industry investment and financing comparison research topic, carries on the systematic analysis and the objective evaluation to the Sino US cultural industry investment and financing problem, in order to condenses the basic experience of the American cultural industry investment and financing, and provides the theoretical guidance and experience for the promotion of the development of China's cultural industry investment and financing. The study of the article is divided into six parts.
The first part is the introduction. This part mainly introduces the research background and significance of this paper, and reviews related literature on the related theories of investment and financing in cultural industry, the operating mechanism of investment and financing in cultural industry, the way of investment and financing and the efficiency of investment and financing. Meanwhile, this part is also the research method of this paper. And the arrangement of the structure, and points out the innovation and research deficiencies of this paper.
The second part mainly expounds the current situation of the Chinese and American cultural industry and the development of the investment and financing of the cultural industry. The research on the development of Chinese cultural industry mainly focuses on the analysis of the current situation of the development of Chinese cultural industry, the trend and the shortcomings of the existence, while the research on the investment and financing of Chinese cultural industry is also mainly analyzed in China. In the study of the development of American cultural industry, the main emphasis is on the analysis of the role of the American cultural industry in its economic development, the status of the development of cultural industry and the characteristics and experience of the development of the cultural industry, and in the study of the investment and financing of the American cultural industry, it is mainly Starting from summing up the characteristics and experience of investment and financing in the American cultural industry, this part is the basis for further research.
The third part mainly compares the investment and financing mechanism of the Sino US cultural industry, and analyzes the specific performance of the lack of investment and financing mechanism in the Chinese cultural industry. On the subject of investment, China has formed a investment and financing system dominated by government investment, while the United States has established the diversification of the active participation of the social capital in the guidance of the investment of the government. On the basis of policy support, the policy support system of the Chinese cultural industry government is not perfect. It is manifested in the following aspects: insufficient tax incentive and imperfect laws and regulations on intellectual property protection. From the policy support system of the American cultural industry, the tax incentives are stronger and the related tax relief policies are related. More flexible, the relevant laws and regulations on intellectual property are more complete. In the innovation of investment and financing mechanism, China's cultural industry has experienced the baptism of the reform of the cultural investment and financing system, and the investment subject is more diversified in the case of the gradual liberalization of the market access restrictions; and the innovation of the investment and financing mechanism of the American cultural industry is more manifested in the finance. The innovation of the product also provides effective support for the docking of American cultural industry and financial capital. In comparison with the investment and financing mechanism of China and the United States, the defects of the investment and financing mechanism of the Chinese cultural industry lie in the existence of the ineffectiveness of the investment risk avoidance, such as the unimpeded investment and financing information, and the existence of piracy. To solve the above defects, we should solve the problem by speeding up the cultivation of diversified investment bodies, promoting the market-oriented reform of the investment and financing mechanism and improving the support of the government policy.
The fourth part compares the major investment and financing methods of the Chinese and American cultural industries. The Chinese cultural industry has initially formed a preliminary financial investment, financial institution loans, capital market listed financing and venture investment. The American cultural industry mainly uses credit financing, capital market listing and venture capital. At the same time, this paper also makes a comparative analysis on the investment and financing methods of Chinese and American cultural industries from the perspective of cultural industry policy constraints, the perspective of business model and the financial innovation.
The fifth part is to evaluate the investment and financing efficiency of the two countries on the basis of a comparative analysis of the investment and financing mechanisms of China and the United States. The differences in the operating mechanism and the way of investment and financing in the two countries' cultural industries will ultimately reflect the level of investment and financing in the two countries. From the analysis results, the overall investment and financing efficiency of American listed cultural enterprises is higher than that of China.
The sixth part, based on the investment and financing experience of the American cultural industry, puts forward the basic suggestions to improve the investment and financing system of our cultural industry, that is to further perfect our country by further perfecting the policy support system, constructing the diversified financing system of cultural industry and speeding up the construction of the related investment and financing system. The investment and financing system of the cultural industry.
【學位授予單位】：吉林大學
【學位級別】：博士
【學位授予年份】：2013
【分類號】：F832.4;F837.12;G124;G171.2

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