本文選題：體育商標(biāo)　切入點(diǎn)：知識(shí)產(chǎn)權(quán)　出處：《武漢體育學(xué)院學(xué)報(bào)》2016年06期

【摘要】：體育商標(biāo)具有普通商標(biāo)的獨(dú)占支配性、財(cái)產(chǎn)性、地域性等法律特性,更重要的是,體育商標(biāo)還具有國(guó)際性。邁克爾·喬丹在喬丹案中的敗訴引發(fā)了熱議,如何對(duì)體育商標(biāo)進(jìn)行跨國(guó)保護(hù)更是該案中應(yīng)當(dāng)思考的問(wèn)題。世界各國(guó)對(duì)體育商標(biāo)跨國(guó)保護(hù)的模式各不相同,除了國(guó)內(nèi)法更有國(guó)際公約、國(guó)際慣例等國(guó)際統(tǒng)一實(shí)體法的保護(hù)。對(duì)體育商標(biāo)的跨國(guó)保護(hù),重點(diǎn)是克服知識(shí)產(chǎn)權(quán)的地域性,除知悉各國(guó)法律制度和法律體系,還要主動(dòng)申請(qǐng)登記注冊(cè)商標(biāo),并在發(fā)現(xiàn)侵權(quán)行為時(shí)提起訴訟。
[Abstract]:Sports trademark has the legal characteristics of monopolization, property, region and so on. More importantly, sports trademark also has international character. Michael Jordan's defeat in Jordan case caused heated discussion. How to protect sports trademarks across borders is an issue to be considered in this case. The modes of transnational protection of sports trademarks vary from country to country in the world, in addition to domestic laws, there are also international conventions. The protection of international unified substantive laws, such as international practices, and the transnational protection of sports trademarks focus on overcoming the regional nature of intellectual property rights. In addition to being aware of the legal systems and legal systems of various countries, they should also apply for registration of registered trademarks on their own initiative. And in the case of the discovery of infringement proceedings.
【作者單位】： 武漢大學(xué)國(guó)際法研究所;
【分類號(hào)】：G80-05

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