【摘要】：以"公眾賬號"為切入點,通過問卷和訪談形式,對大一至大三431名大學生微信使用情況、公眾賬號的選擇標準和關(guān)注度等方面進行調(diào)查。從知、情、行等維度出發(fā),探討分析賬號發(fā)布的博文對大學生的人生職業(yè)規(guī)劃、社會價值觀、生活態(tài)度、習慣養(yǎng)成等方面產(chǎn)生的影響。大學生關(guān)注較多的"公眾賬號"為學習方法、職業(yè)規(guī)劃、社會熱點、心理健康、生活感悟等,挑選標準以包含社會元素和生活元素的信息量、經(jīng)驗值為考量,傾向于選擇社會熱點和生活感悟類的"公共賬號"進行深入加工。后期深入關(guān)注過程中,看似主動關(guān)注,實則被動接受。在影響程度上,僅有在接受生活感悟類資訊時,是知情行三者統(tǒng)一,其余影響作用都僅停留在認知或情感層面。
[Abstract]:By means of questionnaire and interview, this paper investigates the usage of WeChat in 431 college students from freshmen to junior high, the selection criteria and attention of public accounts. Based on the dimensions of knowledge, emotion and behavior, this paper discusses the influence of blog posts published on college students' career planning, social values, attitude towards life, habit formation and so on. College students pay more attention to "public accounts" for learning methods, career planning, social hot spots, mental health, life perception, and so on. The selection criteria are based on the amount of information and experience values that include social elements and life elements. Tend to choose social hot spots and life perception type of "public account" in-depth processing. In the process of deep attention in the later period, it seems to be active attention, but passively accepts it. In the degree of influence, only when the information of life perception is accepted, the knowledge and action are unified, and the other effects are only at the level of cognition or emotion.
【作者單位】： 東北師范大學思想政治教育研究中心;
【基金】：國家社會科學基金項目重點項目“思想政治教育話語權(quán)研究”(15AKS015)
【分類號】：G206;G641
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本文編號：2301832