【摘要】："\L絲""國民老公"等網(wǎng)絡(luò)熱詞在網(wǎng)絡(luò)空間爆發(fā),毫無遮攔地表達(dá)出網(wǎng)民對(duì)權(quán)力、聲名和金錢的崇拜感、饑渴感。此類網(wǎng)絡(luò)熱詞的流行構(gòu)成了中國媒介文化的新景觀——賤文化。該文化現(xiàn)象在網(wǎng)絡(luò)空間強(qiáng)勢(shì)崛起,并藉傳統(tǒng)媒體的再傳播,呈現(xiàn)向現(xiàn)實(shí)生活蔓延的趨勢(shì)。運(yùn)用話語闡釋學(xué)的方法,嘗試?yán)迩逯袊浇橘v文化的發(fā)展譜系,剖析媒介賤文化的本質(zhì)內(nèi)涵,認(rèn)為這是一種頹廢而奴性、媚俗而絕望的后現(xiàn)代文化�；趯�(duì)媒介賤文化流行原因的多維度分析,提出消解賤文化話語及其影響的路徑。
[Abstract]:Online hot words such as "\ L silk" and "national husband" erupt in cyberspace, expressing netizens' feelings of worship and hunger for power, fame and money without hindrance. The popularity of this kind of network hot words constitutes the new landscape of Chinese media culture-cheap culture. The cultural phenomenon rises strongly in cyberspace and spreads to real life through the respread of traditional media. By using the method of discourse hermeneutic, this paper tries to clarify the development pedigree of Chinese media base culture, analyzes the essential connotation of media base culture, and holds that this is a decadent and slave, vulgar and desperate postmodern culture. Based on the multi-dimensional analysis of the reasons for the popularity of media base culture, this paper puts forward the way to eliminate the discourse of base culture and its influence.
【作者單位】： 山東大學(xué)〈威海校區(qū)〉文化傳播學(xué)院;
【基金】：山東大學(xué)(威海校區(qū))基本科研業(yè)務(wù)費(fèi)資助項(xiàng)目(2015WQXM005)
【分類號(hào)】：H136

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本文編號(hào)：2522903