本文選題：皮影 + 影戲　； 參考：《河北大學(xué)》2013年碩士論文

【摘要】：皮影作為我國民族文化的重要組成部分,它既是歷史傳承下來的寶貴財富,又存在歷史遺留的積弊�，F(xiàn)階段皮影藝術(shù)要保證其有充分的活力,就需要跟隨時代的步伐不斷進行自我調(diào)整,其產(chǎn)業(yè)化進程要適應(yīng)市場經(jīng)濟體制,通過現(xiàn)代化的管理理念和科學(xué)的策略,實現(xiàn)皮影藝術(shù)產(chǎn)業(yè)化的健康發(fā)展,從而使皮影這門古老的民間藝術(shù)煥發(fā)新的生命力。本文通過研究皮影的藝術(shù)特征和生存現(xiàn)狀,結(jié)合藝術(shù)產(chǎn)業(yè)化的科學(xué)理念,找到一條促進皮影藝術(shù)產(chǎn)業(yè)化發(fā)展的道路,即通過對皮影藝術(shù)資源的整合與優(yōu)化,同時延長產(chǎn)業(yè)鏈、使用科學(xué)的管理手段和適合的營銷策略等手段,使皮影藝術(shù)的創(chuàng)新發(fā)展以及市場開發(fā)得到改進。走產(chǎn)業(yè)化道路將成為新的社會形勢下皮影藝術(shù)發(fā)展的趨勢。
[Abstract]:As an important part of Chinese national culture, shadow is not only a precious wealth inherited from history, but also a historical legacy. In order to ensure its full vitality at the present stage, it is necessary to constantly adjust itself with the pace of the times, and its industrialization should be adapted to the market economy system, through modern management concepts and scientific strategies. Realize the healthy development of shadow art industrialization, thus making shadow art this ancient folk art radiates new vitality. Based on the study of the art characteristics and living conditions of shadow images and the scientific concept of art industrialization, this paper finds a way to promote the development of shadow art industrialization, that is, through the integration and optimization of shadow art resources, and the extension of the industrial chain at the same time, Scientific management and suitable marketing strategies are used to improve the creative development and market development of shadow art. Taking the road of industrialization will become the trend of the development of shadow art under the new social situation.
【學(xué)位授予單位】：河北大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2013
【分類號】：J827

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相關(guān)期刊論文 前2條

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本文編號：2008682