【摘要】：鵬城五月,多彩繽紛。群賢畢至,荔園飄香。來(lái)自國(guó)內(nèi)外高校文化產(chǎn)業(yè)研究界、實(shí)業(yè)界的30多名專(zhuān)家學(xué)者和業(yè)界精英齊聚深圳大學(xué),共同探討新世紀(jì)高校文化產(chǎn)業(yè)的發(fā)展問(wèn)題,成為第六屆中國(guó)(深圳)國(guó)際文化產(chǎn)業(yè)博覽交易會(huì)深圳大學(xué)分會(huì)場(chǎng)一道獨(dú)特的學(xué)術(shù)風(fēng)景。深圳大學(xué)文化產(chǎn)業(yè)資源豐富,是文博會(huì)目前30個(gè)分會(huì)場(chǎng)中唯一設(shè)在高校的分會(huì)場(chǎng)。近年來(lái),深圳大學(xué)積極推進(jìn)文化產(chǎn)業(yè)的人才培養(yǎng)、科學(xué)研究和產(chǎn)業(yè)開(kāi)發(fā),全校有文化創(chuàng)意產(chǎn)業(yè)相關(guān)學(xué)科、專(zhuān)業(yè)的教師300多人,開(kāi)設(shè)了美術(shù)、設(shè)計(jì)、建筑、廣告、動(dòng)漫、音樂(lè)、表演藝術(shù)等多個(gè)專(zhuān)業(yè),積極推進(jìn)各類(lèi)原創(chuàng)優(yōu)秀藝術(shù)作品的創(chuàng)作與開(kāi)發(fā)。以"學(xué)術(shù).高端.原創(chuàng)"為特色,以"創(chuàng)新.創(chuàng)意.創(chuàng)業(yè)"為定位,深圳大學(xué)的文化產(chǎn)業(yè)已逐步形成由美術(shù)部落、設(shè)計(jì)部落、傳媒部落、建筑部落、演藝部落、影視部落等為主體的創(chuàng)意集群。去年深圳大學(xué)成立了文化產(chǎn)業(yè)研究院,一年來(lái),研究院先后承擔(dān)了省市一批項(xiàng)目,舉辦了多次論壇、演講活動(dòng),申報(bào)獲得了深圳市文化產(chǎn)業(yè)教學(xué)與培訓(xùn)基地,目前正協(xié)同相關(guān)學(xué)院積極建設(shè)文化產(chǎn)業(yè)管理的碩士方向及本科專(zhuān)業(yè),并全力打造國(guó)家級(jí)的"文化產(chǎn)業(yè)科研創(chuàng)新平臺(tái)",力爭(zhēng)在華南地區(qū)文化產(chǎn)業(yè)學(xué)科建設(shè)版圖上占有重要一席。今年文博會(huì)期間,深圳大學(xué)分會(huì)場(chǎng)舉辦了以"創(chuàng)新.創(chuàng)意.創(chuàng)業(yè):高校文化產(chǎn)業(yè)發(fā)展"為主題的學(xué)術(shù)論壇,集中研討新世紀(jì)以來(lái)國(guó)內(nèi)外高校文化產(chǎn)業(yè)發(fā)展的成功經(jīng)驗(yàn)及發(fā)展路向,特別是就高校文化產(chǎn)業(yè)學(xué)科建設(shè)和人才培養(yǎng)問(wèn)題展開(kāi)了廣泛而深入的研究。應(yīng)該說(shuō),這既是一個(gè)理論話題,更是一個(gè)實(shí)踐命題。隨著國(guó)家《文化產(chǎn)業(yè)振興規(guī)劃》、廣東省建設(shè)"文化強(qiáng)省"及深圳市打造"文化產(chǎn)業(yè)龍頭大市"等戰(zhàn)略舉措的實(shí)施,高校文化產(chǎn)業(yè)學(xué)科建設(shè)和創(chuàng)新面臨新的發(fā)展機(jī)遇。怎樣看待高校在國(guó)家文化產(chǎn)業(yè)發(fā)展中的地位,高校應(yīng)該如何為文化產(chǎn)業(yè)的創(chuàng)新作出貢獻(xiàn),如何培養(yǎng)創(chuàng)新型文化產(chǎn)業(yè)人才,如何推動(dòng)文化產(chǎn)業(yè)與大學(xué)生創(chuàng)業(yè)的結(jié)合,如何走出富有校本特色的文化產(chǎn)業(yè)和學(xué)科發(fā)展之路,這些問(wèn)題的解決可能并非一朝一夕,但學(xué)術(shù)界與產(chǎn)業(yè)界的交流與對(duì)話,必將為推動(dòng)我國(guó)高校文化產(chǎn)業(yè)學(xué)科的創(chuàng)新與發(fā)展提供寶貴啟示。我們整理出部分專(zhuān)家的發(fā)言,刊發(fā)于此,以饗讀者,同時(shí)也期望聆聽(tīng)更多學(xué)者對(duì)于這一問(wèn)題的新見(jiàn)解。
[Abstract]:Pengcheng May, colorful. Good people to, Liyuan fragrance. More than 30 experts, scholars and industry elites from the cultural industry research circles of universities and colleges at home and abroad gathered at Shenzhen University to discuss the development of cultural industries in colleges and universities in the new century. Become the sixth China (Shenzhen) International Cultural Industry Expo Shenzhen University Expo venue a unique academic landscape. Shenzhen University is rich in cultural resources. In recent years, Shenzhen University has actively promoted the cultivation of talents, scientific research and industrial development in the cultural industry. The university has more than 300 teachers specializing in cultural and creative industries, and has set up art, design, architecture, advertising, animation and music. Performing arts and other professional, actively promote the creation and development of all kinds of original outstanding works of art. In order to "academic." High end. Originality is characterized by innovation. Creativity. For its orientation, the cultural industry of Shenzhen University has gradually formed a creative cluster dominated by art tribes, design tribes, media tribes, architectural tribes, performing arts tribes, film and television tribes, and so on. Last year, Shenzhen University set up a cultural industry research institute. In the past year, the research institute has successively undertaken a number of provincial and municipal projects, held many forums, held speeches, and declared to have obtained the Shenzhen cultural industry teaching and training base. At present, we are working together with related colleges to actively build the master's orientation and undergraduate specialty of cultural industry management, and to create a state-level "cultural industry scientific research and innovation platform", and to strive to occupy an important place in the construction of cultural industry in South China. During this year's Cultural Expo, Shenzhen University held an "Innovation" session. Creativity. Entrepreneurship: the academic forum on the development of cultural industry in colleges and universities, which focuses on the successful experience and direction of development of cultural industry in colleges and universities since the new century. In particular, it has carried out extensive and in-depth research on the subject construction and personnel training of cultural industry in colleges and universities. It should be said that this is not only a theoretical topic, but also a practical proposition. With the implementation of the National Plan for the Revitalization of Cultural Industry, the implementation of strategic measures such as the construction of a "strong cultural province" in Guangdong Province and the establishment of a "leading city in cultural industry" in Shenzhen, the subject construction and innovation of the cultural industry in colleges and universities are facing new opportunities for development. How to treat the status of colleges and universities in the development of national cultural industry, how should colleges and universities contribute to the innovation of cultural industry, how to train innovative cultural industry talents, how to promote the combination of cultural industry and university students' entrepreneurship, How to find a way out of the development of cultural industries and disciplines with school-based characteristics, these problems may not be solved overnight, but the exchanges and dialogues between academia and industry, It will provide valuable inspiration for promoting the innovation and development of the subject of cultural industry in colleges and universities in China. We sort out some of the experts' speeches and publish them here for readers, and we look forward to listening to new insights from more scholars on this issue.
【作者單位】： 鄭州大學(xué)文化產(chǎn)業(yè)研究中心;鄭州大學(xué)新聞與傳播學(xué)院;
【分類(lèi)號(hào)】：G124

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