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手機(jī)動(dòng)漫—中國(guó)動(dòng)漫產(chǎn)業(yè)的新契機(jī)

發(fā)布時(shí)間:2018-09-04 19:03
【摘要】: 動(dòng)畫自誕生之日起,就以其獨(dú)特的魅力吸引了無(wú)數(shù)的愛好者和觀眾群體。在經(jīng)過(guò)百年的努力后,動(dòng)畫已經(jīng)不再是孩子的專利,越來(lái)越多的人通過(guò)不同的渠道加入到卡通的陣營(yíng)中來(lái),其中,動(dòng)畫成為我們最不能忽視的一個(gè)重要部分。當(dāng)代動(dòng)畫大國(guó)美國(guó)與日本都有自己的動(dòng)畫市場(chǎng)運(yùn)做。中國(guó)動(dòng)畫現(xiàn)在的形式很嚴(yán)峻,在繁榮后的中國(guó)動(dòng)畫,出現(xiàn)過(guò)蕭條甚至有過(guò)一段時(shí)間的斷層“改革開放已近30載,但中國(guó)動(dòng)畫民族動(dòng)畫業(yè)并未隨同國(guó)家經(jīng)濟(jì)一同起飛”。 如今一次很好的機(jī)會(huì)擺在我的面前,手機(jī)動(dòng)畫—?jiǎng)赢嫷男螺d體,無(wú)論在發(fā)達(dá)的美國(guó),還是在有動(dòng)畫之國(guó)的日本,手機(jī)動(dòng)畫也剛剛起步,可以說(shuō)我們?cè)谕粋€(gè)起跑線上,加之我們有全世界最大的無(wú)線網(wǎng)絡(luò)運(yùn)營(yíng)商—中國(guó)移動(dòng)和全世界最多的終端手機(jī)用戶,這是歐美日本國(guó)不可比擬的,隨著3G時(shí)代的到來(lái)終端技術(shù)的瓶頸已經(jīng)不復(fù)存在,這就是我們?nèi)ペs超他們的好機(jī)會(huì)。 本論文首先是基于大量真實(shí)的國(guó)內(nèi)外的文獻(xiàn),對(duì)中日兩國(guó)同一時(shí)期的發(fā)展的狀況進(jìn)行分析。其目的是,將三個(gè)國(guó)家的軌跡勾勒處來(lái),找出中國(guó)動(dòng)畫發(fā)展滯后的原因。隨著,第五媒體的手機(jī)的出現(xiàn),一個(gè)新的載體,一個(gè)媒介,出現(xiàn)在我們的面前。這是帶動(dòng)中國(guó)動(dòng)畫發(fā)展的難得契機(jī)。再次,通過(guò)從中國(guó)移動(dòng)通訊,中國(guó)的手機(jī)終端等分析中國(guó)手機(jī)動(dòng)畫發(fā)展機(jī)會(huì)。同時(shí)比較日本機(jī)動(dòng)畫的發(fā)展現(xiàn)狀。從而找到適應(yīng)中國(guó)手機(jī)動(dòng)畫發(fā)展的的道路,這就是本文的創(chuàng)新點(diǎn)。 本文的研究成果在于: 我們何必在我們已經(jīng)相當(dāng)落后的傳統(tǒng)動(dòng)漫上面與美日各國(guó)去爭(zhēng)個(gè)寸長(zhǎng)尺短!應(yīng)該利用自己優(yōu)勢(shì)資源,把有限的精力和財(cái)力放在,我們更有優(yōu)勢(shì)的,更符合時(shí)代潮流的,見效更加迅速的手機(jī)動(dòng)漫上來(lái)。
[Abstract]:Animation has attracted countless fans and audience groups with its unique charm since its birth. After a hundred years of efforts, animation is no longer a child's patent, more and more people join the cartoon camp through different channels, among which, animation has become the most important part we can not ignore. The United States and Japan have their own animation market. The form of Chinese animation is now very severe, after the prosperity of Chinese animation, there has been a depression or even a period of time, "the reform and opening up has been nearly 30 years, but the Chinese animation industry has not taken off with the national economy." Now I have a very good opportunity to put in front of me, the new carrier of mobile animation, whether in the developed United States or in Japan, which has animation countries, mobile animation is just beginning. We can say that we are at the same starting line. In addition, we have the largest wireless network operator in the world-China Mobile and the largest number of terminal mobile phone users in the world. This is unparalleled between Europe and America and Japan. With the arrival of the 3G era, the bottleneck of terminal technology has ceased to exist. This is a good chance for us to catch up with them. This paper firstly analyzes the development of China and Japan in the same period, based on a large number of real domestic and foreign literature. The aim is to find out the reasons why the development of Chinese animation lags behind by drawing the tracks of the three countries. With the emergence of the fifth media mobile phone, a new carrier, a medium, appeared in front of us. This is a rare opportunity to drive the development of Chinese animation. Thirdly, the development opportunities of mobile animation in China are analyzed from China Mobile Communication, China Mobile Terminal and so on. At the same time, the development status of Japanese machine animation is compared. In order to find a way to adapt to the development of mobile animation in China, this is the innovation point of this paper. The research results of this paper are: why are we already quite backward in the traditional animation and the United States and Japan to fight for an inch long ruler short! Should use their own advantage resources, limited energy and financial resources, we have more advantages, more in line with the trend of the times, more rapid results of mobile animation up.
【學(xué)位授予單位】:武漢理工大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2008
【分類號(hào)】:G124

【引證文獻(xiàn)】

中國(guó)期刊全文數(shù)據(jù)庫(kù) 前1條

1 吳波;;試論手機(jī)動(dòng)畫的不足[J];大家;2012年20期

中國(guó)博士學(xué)位論文全文數(shù)據(jù)庫(kù) 前1條

1 俞瑋婭;視覺文化視野下的上海漫畫藝術(shù)研究[D];上海戲劇學(xué)院;2012年

中國(guó)碩士學(xué)位論文全文數(shù)據(jù)庫(kù) 前6條

1 朱琳;論數(shù)字時(shí)代動(dòng)畫在手機(jī)媒體上的應(yīng)用性研究[D];西北大學(xué);2011年

2 黃偉平;產(chǎn)業(yè)鏈視角下的中國(guó)動(dòng)漫產(chǎn)業(yè)發(fā)展研究[D];南昌大學(xué);2011年

3 廖艷芳;手機(jī)動(dòng)漫顧客價(jià)值創(chuàng)新研究[D];湖南大學(xué);2010年

4 吳波;手機(jī)媒體中的動(dòng)畫特性研究[D];齊齊哈爾大學(xué);2012年

5 李翔宇;新媒體語(yǔ)境下的動(dòng)漫品牌建設(shè)[D];山東大學(xué);2013年

6 楊芳;動(dòng)畫在智能手機(jī)娛樂功能中的運(yùn)用與研究[D];湖北工業(yè)大學(xué);2013年

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