比利時(shí)漫畫發(fā)展脈絡(luò)及啟示
[Abstract]:This article puts the research angle of view to the blank spot of domestic animation research-European comics, and focuses on Belgian modern comics, which are influential in the world because of "Tintin" and "Smurfs", and which play an important role in the history of European comics. Combing its history, showing its ecology, expounding its enlightenment to Chinese comics. This study combed the emergence of modern Belgian comics from political caricatures, to the rise of comic strips, to the prosperity of comic book publishing at the core of "Tintin" and "Spearu", and then to the rise of adult comics, but suffered the impact of Japanese comics. Comic magazine disappeared into a cooling-off period, but at present it is gradually recovering and developing smoothly. In each period, it sums up the evolution of painting art and the development of comic book publishing in each period. This paper focuses on the rise and decline of the two major comic style schools of "Marchinaire School" and "Qing Line painting School", and the rise and decline of the publishing mode of "first publication and later Books", as well as the rich publishing form of the fans. To promote the exhibition and comic research play an important role. On the basis of combing history, this paper jumps out of the inherent thinking mode of industry theory on industry, examines Belgian cartoon industry with the brand new view barrier of media ecology, and divides its environment into three ecosphere: one is artistic attribute, The symbolic features constitute the ecology of content, the analysis of the representation of "de-nationalization" of Belgian comics, the humor of language, the artistic pointers of concise lines, the human ecology of comics and human beings, the ecology of audience, the policy ecology of comics and society, Economic ecology, and take it as a mesoscopic ecological circle, to analyze the benign circle of Belgian comic book audiences, the market-oriented operation of publishers and other industrial laws; third, to take the cartoon industry environment in Europe and even the world as the external ecological circle. This paper probes into the influence of Japanese and American comics on the style and publishing pattern of comics, and investigates the product ecological chain based on technological change and the external communication based on image symbols in view of the interactive communication behavior of cartoon culture in the three ecosphere layers. This paper expounds the cultural radiation of the ecological chain of product development and the effect of industrial linkage in Belgium's comic book industry, links all elements of comic media with the country, and social and cultural influence, and sums up the "niche" of Belgium in which comics are regarded as "national business cards". This reflects the relationship between comic book industry and cultural soft power. On the premise of the similarity between the development of comics industry in China and Belgium, this paper holds that the benign ecology of the comics industry in Belgium provides a transnational prospect for the development of the animation industry in China. In the light of the successful experience of Belgium's comic book industry, China's comic book industry should comprehensively consider the industrial ecology in the course of its development, and attach importance to a number of factors, such as content, manpower, audience, products, investment, policy support, and so on. Emphasis is placed on creating brands in cultural communication, and emphasis on the use of national elements in content innovation, and the use of exhibition and tourism to pull the industry together to find out the "niche" of China's comic book industry. The concept of "big animation" is used to construct the theoretical system of Chinese cartoon industry, to build the "industrial ecological chain" with Chinese characteristics, and to realize the scientific development of China's animation industry.
【學(xué)位授予單位】:復(fù)旦大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2011
【分類號(hào)】:J218.2
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