作為東南亞最大的農(nóng)業(yè)國家之一,農(nóng)產(chǎn)品出口是泰國重要的經(jīng)濟(jì)支柱,尤其是熱帶水果,泰國每年的水果出口總額達(dá)到10億美元以上,品種繁多的泰國水果深受海內(nèi)外消費者歡迎。榴蓮是泰國的重要經(jīng)濟(jì)作物之一,在全國各地廣泛種植,目前榴蓮的種植面積正在不斷增加,且每單位面積的產(chǎn)量也在增加,出口量也在增加。榴蓮的主要種植地為東部和南部,其中盛產(chǎn)榴蓮的府有:暖武里府、程逸府和四色菊府等。泰國榴蓮對外出口市場主要集中在亞洲國家和地區(qū),如:中國大陸、中國香港特別行政區(qū)、中國臺灣省、馬來西亞和新加坡等。除了亞洲地區(qū),還有歐美市場,如:北美和澳大利亞地區(qū)等。榴蓮作為亞洲特產(chǎn)水果之一,原產(chǎn)馬來西亞的熱帶雨林,之后傳播到各個地區(qū)種植,如:婆羅洲島、印度尼西亞、菲律賓、泰國、緬甸和斯里蘭卡。榴蓮有著自身獨特的味道,混著揮發(fā)性物質(zhì)和硫化物,是一種含糖量高,富含硫和脂肪的水果,因此糖尿病患者不宜多食。榴蓮?fù)庑为毺?有厚實的果皮,帶有尖刺,有濃烈的獨特氣味和甜膩的味道,受到廣泛消費者的青睞,加上富含營養(yǎng),被稱為“水果之王”。中國消費者十分喜愛榴蓮,尤其是泰國榴蓮。2010年至今,中國一直是泰國最重要的榴蓮市場,市場需求量大,并仍... 

【文章來源】：上海外國語大學(xué)上海市 211工程院校 教育部直屬院校

【文章頁數(shù)】：79 頁

【學(xué)位級別】：碩士

【文章目錄】：
Acknowledgement
Abstract (Chinese)
Abstract (English)
Introduction
Chapter One Correlation Theory
    1.1 Theoretical
        1.1.1 Absolute Advantage
        1.1.2 Comparative Advantage
        1.1.3 Hecksher-Ohlin of Factor Endowment
    1.2 Model Analysis
        1.2.1 SWOT Analysis
Chapter Two Development of Thai's Durian Export Market Situation
    2.1 Domestic Market Development of Thai's Durian
        2.1.1 Thai’s Durian Production Situation
        2.1.2 Thai’s Durian Market Situation
        2.1.3 Production and Export of Durian
    2.2 The Main Trading Partner of the Thai’s Durian Market
        2.2.1 China’s Market Situation
        2.2.2 Other Country’s Situation
    2.3 Thai’s Durian Exporting Competitions
Chapter Three Analysis on the Overall Competitiveness of Thai Durian exported to China
    3.1 SWOT analysis of Thai's durian exports to China
        3.1.1 Strengths
        3.1.2 Weakness
        3.1.3 Opportunities
        3.1.4 Threats
        3.1.5 TOWS Matrix Analysis
    3.2 Potential and Advantages of Thai Fruit in China
        3.2.1 Production Factors
        3.2.2 Domestic Market Demand
        3.2.3 Relevant and supporting Industries
        3.2.4 Corporate Strategy and Domestic Market Competition
        3.2.5 The Role of Government
        3.2.6 Reasons or Opportunities
Chapter Four Factors affecting on exported of Thai’s durian
    4.1 Internal Factors
        4.1.1 Production Problem
        4.1.2 Market Problem
    4.2 External Factors
        4.2.1 Chinese Market Demand
        4.2.2 Chinese Regulation
        4.2.3 Transport Issue
        4.2.4 Other Country Competition
Chapter Five Trend and Prospective of Thai’s Durian exporting to China
    5.1 Thailand-China Durian Trading Prospective
        5.1.1 Thai’s Durian Marketing Strategy
        5.1.2 Overview of China-Thailand Economic Trade
    5.2 Prospect of Future Durian Processed Product
        5.2.1 Durian Products Export Status
        5.2.2 Tendency of Export Durian Product in the Future
Conclusion
Policy Recommendations
References


【參考文獻(xiàn)】：
期刊論文
[1]“零關(guān)稅”協(xié)議下中泰蔬果貿(mào)易的現(xiàn)狀與前景[J]. 羅奕原.  東南亞縱橫. 2005(09)

碩士論文
[1]CAFTA市場下的泰國農(nóng)產(chǎn)品比較優(yōu)勢分析[D]. 祁娟.廣西大學(xué) 2015
[2]泰國水果在中國市場的競爭力研究[D]. 劉培琴.浙江大學(xué) 2015
[3]泰國水果出口貿(mào)易比較優(yōu)勢分析[D]. SAELEE,YUTTANA.重慶大學(xué) 2015
[4]泰國新鮮熱帶水果對華出口策略研究[D]. 葉明玉（Jariyavijit Noppawan）.哈爾濱工業(yè)大學(xué) 2014
[5]馬來西亞榴蓮中國市場營銷策略研究[D]. 胡文生.中國海洋大學(xué) 2011
[6]中泰農(nóng)產(chǎn)品貿(mào)易結(jié)構(gòu)分析[D]. 金鴻榮.對外經(jīng)濟(jì)貿(mào)易大學(xué) 2006



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