“萬村千鄉(xiāng)”市場工程對農(nóng)村消費的影響及對策研究——以甘肅省為例
發(fā)布時間:2018-11-18 06:16
【摘要】:自商務(wù)部2005年提出"萬村千鄉(xiāng)"市場工程十年來,農(nóng)村連鎖超市在我國得到迅速發(fā)展,對我國農(nóng)村消費產(chǎn)生了巨大影響,提高了農(nóng)村消費質(zhì)量、降低了農(nóng)村消費成本并且增加了農(nóng)民收入,尤其是對中西部相對較落后的甘肅省的農(nóng)村消費的影響更為明顯。但是在"萬村千鄉(xiāng)"市場工程進展的十年中也存在著農(nóng)家店分布不均衡、農(nóng)村基礎(chǔ)設(shè)施不健全導(dǎo)致企業(yè)運輸成本高等短期內(nèi)較難克服的客觀問題。"萬村千鄉(xiāng)"市場工程在以后的發(fā)展中要明確市場定位,在統(tǒng)一經(jīng)營的前提下體現(xiàn)特色化,經(jīng)營產(chǎn)品要多樣化,要完善物流運輸及配送貨,還要加強管理和培訓(xùn)以及加入城市元素及信息化建設(shè)。
[Abstract]:Since the Ministry of Commerce put forward the market project of "thousands of villages and thousands of villages" in 2005, the rural chain supermarkets have developed rapidly in China, which has had a great impact on the rural consumption of our country and improved the quality of rural consumption. It reduces the rural consumption cost and increases the farmers' income, especially on the rural consumption in Gansu province, which is relatively backward in the central and western regions. However, in the ten years of market engineering progress of "thousands of villages and thousands of townships", there are also some objective problems that are difficult to overcome in the short term, such as the uneven distribution of farmers' shops and the unsound infrastructure in rural areas, which lead to the high transportation costs of enterprises in the short term. " In the future development of the market project, it is necessary to clearly define the market position, embody the characteristics under the premise of unified operation, diversify the management products, and improve the logistics, transportation and distribution of goods. Also strengthen management and training and join urban elements and information construction.
【作者單位】: 蘭州財經(jīng)大學(xué);
【分類號】:F323.8
本文編號:2339123
[Abstract]:Since the Ministry of Commerce put forward the market project of "thousands of villages and thousands of villages" in 2005, the rural chain supermarkets have developed rapidly in China, which has had a great impact on the rural consumption of our country and improved the quality of rural consumption. It reduces the rural consumption cost and increases the farmers' income, especially on the rural consumption in Gansu province, which is relatively backward in the central and western regions. However, in the ten years of market engineering progress of "thousands of villages and thousands of townships", there are also some objective problems that are difficult to overcome in the short term, such as the uneven distribution of farmers' shops and the unsound infrastructure in rural areas, which lead to the high transportation costs of enterprises in the short term. " In the future development of the market project, it is necessary to clearly define the market position, embody the characteristics under the premise of unified operation, diversify the management products, and improve the logistics, transportation and distribution of goods. Also strengthen management and training and join urban elements and information construction.
【作者單位】: 蘭州財經(jīng)大學(xué);
【分類號】:F323.8
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