基于網(wǎng)絡流行語的社會心態(tài)研究
發(fā)布時間：2018-09-01 07:40
【摘要】：網(wǎng)絡流行語是由民眾創(chuàng)造,并且被廣泛的應用于人們的日常交流和網(wǎng)絡交流的一種現(xiàn)代語言。它廣泛地出現(xiàn)在qq、微信、微博、社交論壇等各類互聯(lián)網(wǎng)應用,代表了現(xiàn)代的互聯(lián)網(wǎng)文化,與一定時期的政治、經(jīng)濟、文化緊密相關,是民眾思想的集中體現(xiàn),更是人們表達訴求的重要渠道,可以說,網(wǎng)絡流行語是社會的一面鏡子,既能表征整個社會的情緒基調(diào),又能凸顯社會共識和社會價值取向。從以往的研究可以發(fā)現(xiàn),中國學者對社會心態(tài)的研究很早就有了,但很少有學者從網(wǎng)絡流行語的角度對社會心態(tài)進行研究。本文從百度、新浪、網(wǎng)易、騰訊、搜狐等網(wǎng)站,搜集了2004年至2013年所有有確切流行年份的網(wǎng)絡流行語作為樣本總量,運用社會表征理論,通過內(nèi)容分析法,全面系統(tǒng)地分析不同時期網(wǎng)絡流行語表征的人們的社會心態(tài)。本文把社會心態(tài)分為六個分析類目:民族心態(tài)、政治心態(tài)、婚戀家庭心態(tài)、階層心態(tài)、生活心態(tài)和職業(yè)心態(tài)。研究發(fā)現(xiàn):1民族心態(tài)方面,人們既重視集體利益也關注個人利益,民族心態(tài)兼含集體主義感和個人主義感;人們具有較弱民族自豪感,且內(nèi)心缺乏安全感。2政治心態(tài)方面,近十年人們對政治的期盼度及參與熱情有所下降;對現(xiàn)行某些社會政策有質(zhì)疑批判和怨恨不滿的情緒。3婚戀家庭心態(tài)方面,人們憧憬和向往婚姻愛情,但在追求愛情的同時,卻又表現(xiàn)出缺乏責任感,且有抑郁失望的情緒。4階層心態(tài)方面,隨著自嘲心態(tài)及相對剝奪感的增強,滋生人們仇富、仇官的心態(tài),階層心態(tài)整體呈現(xiàn)消極狀態(tài);人們關注的群體發(fā)生變化——從底層群體逐漸聚焦到上層群體。5生活心態(tài)方面,人們的生活心態(tài)以娛樂消遣和求新求異為主,整體表現(xiàn)為積極的心態(tài)。6職業(yè)心態(tài)方面,職業(yè)心態(tài)表現(xiàn)為希望與失落、自信與無奈并存的特點透過網(wǎng)絡流行語可以看出,近十年人們的社會心態(tài)既有積極的也有消極的,而引發(fā)各類社會心態(tài)形成的社會動因主要有以下幾點:一是網(wǎng)絡媒介如同一把雙刃劍,其互動性的特點造就了人們娛樂消遣、求新求異的積極的社會心態(tài),其開放性的特點放大了人們的不良情緒,造就了消極的社會心態(tài);二是社會階層固化,底層群體占多數(shù),激化仇富、仇官的社會心態(tài);三是社會信任缺失,加劇社會心態(tài)失衡;四是遭遇信仰危機的同時,人們主體意識的增強,促進不良社會心態(tài)形成;五是社會保障體系不健全,使人們?nèi)狈Π踩小Ｉ鐣膽B(tài)是一定時期社會存在的反映,不良的社會心態(tài)影響社會的正常發(fā)展。為此,政府應從以下幾方面著手,以培育良好的社會心態(tài):一是健全社會保障體系,提高社會安全感;二是創(chuàng)造公平正義的社會環(huán)境,增強國人的社會公平感和信任感;三是培養(yǎng)人們自尊自信的身份認同;四是增加政府與網(wǎng)民交流平臺,暢通各種訴求渠道;五是充分發(fā)揮輿論的導向作用,加強社會心態(tài)的引導。
[Abstract]:Internet catchwords are a modern language created by people and widely used in people's daily communication and network communication. It is widely used in qq, WeChat, Weibo, Social Forum and other Internet applications. It represents the modern Internet culture and is closely related to politics, economy and culture of a certain period. It is a concentrated embodiment of people's thoughts. It is also an important channel for people to express their demands. It can be said that network catchwords are a mirror of society, which can not only represent the mood of the whole society, but also highlight the social consensus and social value orientation. From the previous studies, it can be found that Chinese scholars have studied social psychology for a long time, but few scholars study social psychology from the perspective of network catchwords. Based on Baidu, Sina, NetEase, Tencent, Sohu and other websites, this paper collected all the popular words from 2004 to 2013 as samples, using the theory of social representation and content analysis. A comprehensive and systematic analysis of the social mentality of people in different periods of network catchwords. This paper divides social psychology into six categories: national mentality, political mentality, marriage and family mentality, class mentality, life mentality and professional mentality. The study found that people attach importance to both the collective and personal interests, the national mentality contains both a sense of collectivism and a sense of individualism, and people have a weak sense of national pride and lack of sense of security political mentality in their hearts. In the past decade, people's expectations for politics and enthusiasm for participation have declined. 3. In terms of marriage and family mentality, people are looking forward to marriage and love while pursuing love, but at the same time, they are questioning, criticizing, and resentful of certain social policies. But also showed a lack of sense of responsibility, and there are depression and disappointment of the feelings of .4 class mentality, with the self-mockery and relative deprivation of the feelings of strengthening, breeding people hatred of the rich, hatred of the state of mind, class mentality as a whole showing a negative state of mind; The groups that people pay attention to are changing-from the bottom group to the upper-class group of 5. 5 life mentality, people's life mentality is mainly entertainment and seeking for new and different, the overall performance is a positive mentality of 6. 6 career mentality, Career mentality is characterized by hope and loss, confidence and helplessness coexist. Through the popular words on the Internet, we can see that the social mentality of people in the past decade has been both positive and negative. The social motivations that lead to the formation of various kinds of social mentality are as follows: first, the network media is like a double-edged sword, its interactive characteristics have created a positive social mentality of entertainment and seeking for new and different people. Its open characteristic magnifies people's bad mood, has created the negative social mentality; second, the social stratum solidifies, the bottom group accounts for the majority, intensifies the social mentality of hatred against the rich, feuds the official, third, the social trust lacks, exacerbates the social mentality imbalance; At the same time, people's subjective consciousness is strengthened and bad social mentality is formed. Fifth, the social security system is not perfect, which makes people lack sense of security. Social mentality is the reflection of social existence in a certain period, and bad social mentality affects the normal development of society. Therefore, the government should start from the following aspects to cultivate a good social mentality: first, to improve the social security system and improve the social sense of security; second, to create a fair and just social environment to enhance the sense of social fairness and trust of the people; The third is to cultivate people's self-esteem identity; the fourth is to increase the communication platform between the government and Internet users, open all kinds of demand channels; fifthly, to give full play to the guiding role of public opinion, and strengthen the guidance of social mentality.
【學位授予單位】：重慶工商大學
【學位級別】：碩士
【學位授予年份】：2015
【分類號】：C912.6
[Abstract]:Internet catchwords are a modern language created by people and widely used in people's daily communication and network communication. It is widely used in qq, WeChat, Weibo, Social Forum and other Internet applications. It represents the modern Internet culture and is closely related to politics, economy and culture of a certain period. It is a concentrated embodiment of people's thoughts. It is also an important channel for people to express their demands. It can be said that network catchwords are a mirror of society, which can not only represent the mood of the whole society, but also highlight the social consensus and social value orientation. From the previous studies, it can be found that Chinese scholars have studied social psychology for a long time, but few scholars study social psychology from the perspective of network catchwords. Based on Baidu, Sina, NetEase, Tencent, Sohu and other websites, this paper collected all the popular words from 2004 to 2013 as samples, using the theory of social representation and content analysis. A comprehensive and systematic analysis of the social mentality of people in different periods of network catchwords. This paper divides social psychology into six categories: national mentality, political mentality, marriage and family mentality, class mentality, life mentality and professional mentality. The study found that people attach importance to both the collective and personal interests, the national mentality contains both a sense of collectivism and a sense of individualism, and people have a weak sense of national pride and lack of sense of security political mentality in their hearts. In the past decade, people's expectations for politics and enthusiasm for participation have declined. 3. In terms of marriage and family mentality, people are looking forward to marriage and love while pursuing love, but at the same time, they are questioning, criticizing, and resentful of certain social policies. But also showed a lack of sense of responsibility, and there are depression and disappointment of the feelings of .4 class mentality, with the self-mockery and relative deprivation of the feelings of strengthening, breeding people hatred of the rich, hatred of the state of mind, class mentality as a whole showing a negative state of mind; The groups that people pay attention to are changing-from the bottom group to the upper-class group of 5. 5 life mentality, people's life mentality is mainly entertainment and seeking for new and different, the overall performance is a positive mentality of 6. 6 career mentality, Career mentality is characterized by hope and loss, confidence and helplessness coexist. Through the popular words on the Internet, we can see that the social mentality of people in the past decade has been both positive and negative. The social motivations that lead to the formation of various kinds of social mentality are as follows: first, the network media is like a double-edged sword, its interactive characteristics have created a positive social mentality of entertainment and seeking for new and different people. Its open characteristic magnifies people's bad mood, has created the negative social mentality; second, the social stratum solidifies, the bottom group accounts for the majority, intensifies the social mentality of hatred against the rich, feuds the official, third, the social trust lacks, exacerbates the social mentality imbalance; At the same time, people's subjective consciousness is strengthened and bad social mentality is formed. Fifth, the social security system is not perfect, which makes people lack sense of security. Social mentality is the reflection of social existence in a certain period, and bad social mentality affects the normal development of society. Therefore, the government should start from the following aspects to cultivate a good social mentality: first, to improve the social security system and improve the social sense of security; second, to create a fair and just social environment to enhance the sense of social fairness and trust of the people; The third is to cultivate people's self-esteem identity; the fourth is to increase the communication platform between the government and Internet users, open all kinds of demand channels; fifthly, to give full play to the guiding role of public opinion, and strengthen the guidance of social mentality.
【學位授予單位】：重慶工商大學
【學位級別】：碩士
【學位授予年份】：2015
【分類號】：C912.6
【相似文獻】
相關期刊論文 前10條
1 陳一民;;語言學層面的網(wǎng)絡流行語解讀[J];中南林業(yè)科技大學學報(社會科學版);2008年06期
2 陳v，
本文編號：2216549
本文鏈接：http://sikaile.net/shekelunwen/shgj/2216549.html
最近更新
教材專著
