【摘要】：回顧當(dāng)前人類(lèi)歷史的各種文化,每一種文化的出現(xiàn)都必然要與一定的傳播方式聯(lián)系在一起。印刷術(shù)的發(fā)明開(kāi)啟了紙質(zhì)書(shū)籍的文明歷史,近代電子技術(shù)的出現(xiàn)使電視媒體成為文化活躍的舞臺(tái),信息技術(shù)的發(fā)展使因特網(wǎng)成為多元文化的聚集地。網(wǎng)絡(luò)視頻技術(shù)的發(fā)展與成熟,使網(wǎng)絡(luò)視頻成為繼文本、圖像語(yǔ)言后互聯(lián)網(wǎng)的主要呈現(xiàn)方式,它已匯集成一種獨(dú)特的網(wǎng)絡(luò)亞文化,即“網(wǎng)絡(luò)視頻文化”。目前,網(wǎng)絡(luò)視頻深受青少年網(wǎng)友的喜愛(ài),逐漸融入到了青少年生活中,使青少年正在以一種新的方式看待和處理他們與外部自然、社會(huì)和他人的關(guān)系,同時(shí)自己的生活和行為方式也在發(fā)生著改變,在這種改變中,他們正在用一種新的符號(hào)表達(dá)自己內(nèi)心的感受,用新的行為方式來(lái)創(chuàng)造社會(huì)的美和情感,而其對(duì)青少年價(jià)值觀的影響尤為深刻。本文從青少年價(jià)值觀教育的角度出發(fā),在分析了網(wǎng)絡(luò)視頻文化的要素及特點(diǎn)的基礎(chǔ)上,探討了對(duì)青少年價(jià)值觀的積極影響和消極影響,并提出了相關(guān)對(duì)策。 本論文共分為三部分： 第一部分,網(wǎng)絡(luò)視頻文化的基本狀況。認(rèn)為網(wǎng)絡(luò)視頻文化具有去精英化、去中心化、泛娛樂(lè)化的特點(diǎn),并對(duì)青少年生活中密切相關(guān)的網(wǎng)絡(luò)視頻：網(wǎng)絡(luò)惡搞視頻、網(wǎng)絡(luò)影視視頻、網(wǎng)絡(luò)視頻游戲、網(wǎng)絡(luò)視頻聊天等分別進(jìn)行了探討。 第二部分,網(wǎng)絡(luò)視頻文化對(duì)青少年價(jià)值觀的影響。論文分別論述了網(wǎng)絡(luò)視頻文化對(duì)青少年價(jià)值觀的積極影響和消極影響。其中,積極影響有以下三點(diǎn)：一是帶給青少年多元價(jià)值觀念,開(kāi)闊了視野；二是提高青少年平等意識(shí),增強(qiáng)了道德責(zé)任感；三是喚起青少年主體意識(shí),促進(jìn)個(gè)性發(fā)展。消極影響有以下三點(diǎn)：一是導(dǎo)致青少年道德信仰迷失；二是導(dǎo)致青少年道德人格異化；三是導(dǎo)致青少年道德行為失范。 第三部分,網(wǎng)絡(luò)視頻文化影響下的青少年價(jià)值觀教育策略。在這一部分中首先提出了利用網(wǎng)絡(luò)視頻文化積極影響的教育策略：豐富價(jià)值觀教育內(nèi)容,增添網(wǎng)絡(luò)視頻文化中的多元因素；創(chuàng)新價(jià)值觀教育手段,淡化傳統(tǒng)權(quán)威,樹(shù)立網(wǎng)絡(luò)權(quán)威；增強(qiáng)價(jià)值觀教育的實(shí)效性,突出青少年的主體地位。進(jìn)而,針對(duì)消極影響提出三點(diǎn)建議：加強(qiáng)主流價(jià)值觀教育,樹(shù)立崇高的道德信仰；培養(yǎng)良好的道德情感,提升青少年道德人格；增強(qiáng)青少年道德責(zé)任感,促進(jìn)正確的價(jià)值選擇。
[Abstract]:Looking back at the various cultures of human history, the emergence of each culture is bound to be associated with certain modes of communication. The invention of printing opened the civilized history of paper books, the emergence of modern electronic technology made television media become a stage of cultural activity, and the development of information technology made the Internet become a multi-cultural gathering place. With the development and maturity of network video technology, network video has become the main presentation mode of the Internet after text and image language. It has become a unique network sub-culture, that is, "network video culture". At present, the network video is deeply loved by the youth net friend, has gradually integrated into the youth life, causes the young people to look at and deal with their relations with the external nature, the society and the others in a new way. At the same time, their lives and behavior are also changing, in which they are using a new symbol to express their inner feelings, to create social beauty and emotion with new ways of behavior. And its influence on the values of teenagers is particularly profound. Based on the analysis of the elements and characteristics of the network video culture, this paper discusses the positive and negative effects on the teenagers' values, and puts forward some relevant countermeasures. This paper is divided into three parts: the first part, the basic status of network video culture. It is believed that the network video culture has the characteristics of deliciousness, centralization and pan-entertainment, and it also has a close relation to the network video in the life of the teenagers: the network spoof video, the network video game, and the network video game. The network video chat and so on have carried on the discussion separately. The second part, the influence of the network video culture on the teenagers' values. This paper discusses the positive and negative effects of internet video culture on teenagers' values. Among them, the positive influence has the following three points: first, brings the youth the multivariate value idea, broadens the field of vision; second, raises the youth equal consciousness, strengthens the moral responsibility; third, evokes the youth main body consciousness, promotes the individuality development. The negative effects are as follows: first, it leads to the loss of moral belief of teenagers; secondly, it leads to the alienation of moral personality of teenagers; third, it leads to the loss of moral behavior of teenagers. The third part, network video culture under the influence of juvenile values education strategy. In this part, the author first puts forward the educational strategies that make use of the positive influence of network video culture: enriching the content of value education, adding multiple factors in network video culture, innovating the means of value education and desalinating the traditional authority, Establish network authority, enhance the effectiveness of value education, highlight the main position of young people. Then, three suggestions are put forward in view of the negative influence: strengthening the education of mainstream values, setting up lofty moral beliefs, cultivating good moral feelings, promoting the moral personality of young people, strengthening the sense of moral responsibility of young people and promoting the correct value choice.
【學(xué)位授予單位】：山東師范大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2011
【分類(lèi)號(hào)】：C913.5

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