本文選題：讀者 + 人文關(guān)懷��； 參考：《蘭州學(xué)刊》2011年07期

【摘要】：正一、《讀者》雜志發(fā)展期的傳統(tǒng)營銷模式(一)產(chǎn)品方面《讀者》雜志多年以來,始終以弘揚人類優(yōu)秀文化為己任,堅持"博采中外、薈萃精華、啟迪思想、開闊眼界"的辦刊宗旨,以高雅文化、人文關(guān)懷為主調(diào),注重于文化知識的傳播和積累。發(fā)掘人性中的
[Abstract]:First, the traditional marketing model (1) of the "readers" magazine during the development period of the magazine (1) for many years, the magazine has always taken the promotion of human excellent culture as its own responsibility, adhering to the idea of "having a good selection of Chinese and foreign countries, gathering the essence, and enlightening the thinking," The aim of the publication is to focus on the dissemination and accumulation of cultural knowledge, with elegant culture and humanistic concern as the main tone. Explore the human nature
【作者單位】： 讀者雜志社;
【分類號】：+

【相似文獻】

相關(guān)期刊論文 前10條

1 徐厭平;新世紀(jì)人文關(guān)懷的迷失與自覺[J];零陵學(xué)院學(xué)報;2003年01期

2 王q，

本文編號：2087054