本文選題：旅游文化　切入點：鄉(xiāng)村文化　出處：《江西社會科學(xué)》2017年09期 　論文類型：期刊論文

【摘要】：正我國鄉(xiāng)村旅游發(fā)展已有20多年時間了,但是大部分仍處在"農(nóng)家樂"的層次,簡單乏味,重復(fù)性強。通過研讀馮年華等編著的《鄉(xiāng)村旅游文化學(xué)》一書,筆者對鄉(xiāng)村旅游有了新看法。筆者認(rèn)為建立鄉(xiāng)村旅游文化內(nèi)涵體系乃制勝之道,首先,城市文化具有鮮明的現(xiàn)代化和市場化特點,而鄉(xiāng)村文化缺乏這一特質(zhì),所以,建設(shè)鄉(xiāng)村旅游文化能有效聯(lián)結(jié)城鄉(xiāng)文化,給鄉(xiāng)村文化注入新的元素;再者,鄉(xiāng)村旅游文化是鄉(xiāng)村旅游的核心所在,決定著我國鄉(xiāng)村旅游產(chǎn)業(yè)的興衰成敗和發(fā)展方向;最后,鄉(xiāng)村旅游文化學(xué)的建立,將提高我國鄉(xiāng)村旅游文化水平,進(jìn)一步促進(jìn)了鄉(xiāng)村旅游產(chǎn)業(yè)的發(fā)展。
[Abstract]:It has been more than 20 years since the development of rural tourism in China, but most of them are still at the level of "Nongjiayue", simple and boring, with strong reproducibility. The author holds that establishing the connotation system of rural tourism culture is the way to win. First of all, urban culture has distinct characteristics of modernization and marketization, but rural culture lacks this trait, so, The construction of rural tourism culture can effectively connect urban and rural culture and inject new elements into rural culture. Furthermore, rural tourism culture is the core of rural tourism, which determines the success or failure and development direction of rural tourism industry in China. The establishment of cultural science of rural tourism will improve the cultural level of rural tourism in China and further promote the development of rural tourism industry.
【作者單位】： 徐州工程學(xué)院管理學(xué)院;
【分類號】：C912.82

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本文編號：1631754