【摘要】：豆瓣閱讀"自出版"平臺(tái)不同于國(guó)內(nèi)網(wǎng)絡(luò)文學(xué)式的"自出版",它創(chuàng)造了別具一格的"自出版"模式:以讀書(shū)網(wǎng)站起家的獨(dú)特發(fā)展歷程,獨(dú)立小眾的作品定位和穩(wěn)定的讀者群,再到擁有完整清晰的作品發(fā)布程序、定價(jià)規(guī)則和推廣模式,為中國(guó)"自出版"產(chǎn)業(yè)開(kāi)創(chuàng)了一條值得借鑒的道路。文章通過(guò)對(duì)豆瓣閱讀"自出版"平臺(tái)運(yùn)營(yíng)模式的特點(diǎn)及其未來(lái)發(fā)展進(jìn)行探索,旨在使讀者對(duì)中國(guó)式"自出版"有更深入的了解。
[Abstract]:The "self-publishing" platform of Douban Reading is different from the "self-publication" of domestic online literature, and it creates a unique "self-publishing" model: the unique development process of reading websites, the positioning of independent minority works and the stable audience of readers. To have a complete and clear process of publishing works, pricing rules and promotion models, for China's "self-publishing" industry to open a road to learn from. Through exploring the characteristics and future development of Douban's self-publishing platform, this paper aims to make readers have a deeper understanding of Chinese-style self-publishing.
【作者單位】： 首都師范大學(xué);
【分類號(hào)】：G230.7
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本文編號(hào)：2465714