透視澳大利亞獨立書店的發(fā)展戰(zhàn)略和經(jīng)營特色——以2016年“全球最佳書店”墨爾本Readings獨立書店為例
發(fā)布時間:2019-01-19 13:57
【摘要】:隨著科技的推動,電子閱讀時代正在到來,不僅改變了人類千百年來所形成的紙媒閱讀習(xí)慣,而且更猛烈地沖擊了傳統(tǒng)書業(yè),很多實體書店紛紛倒閉或轉(zhuǎn)型。然而在澳大利亞,具備人文性格的獨立書店卻是實體書店生存和延伸的重要方式。它們以獨特的視角為讀者選書、介紹書和推薦書,讓優(yōu)秀的文字作品能夠代代相傳;它們以先鋒者的姿態(tài)舉辦各類文化活動,讓藝術(shù)發(fā)燒友可以在此相識相聚;它們守護(hù)知識的尊嚴(yán),充分發(fā)揮書籍作品所具有的啟智、益智和增智之功效,主動幫扶各類與文化藝術(shù)相關(guān)的公益組織,讓社會的弱勢群體也能夠獲得更多親近文字的機(jī)會。
[Abstract]:With the promotion of science and technology, the era of electronic reading is coming. It not only changes the reading habits of print media formed by human beings for thousands of years, but also hits the traditional book industry more violently, and many physical bookstores close down or transform one after another. In Australia, however, independent bookstores with humanistic personality are an important way to survive and extend physical bookstores. They select books, introduce books and recommendations for readers from a unique perspective, so that outstanding works of writing can be handed down from generation to generation; they hold various cultural activities as pioneers, so that art enthusiasts can meet here; They protect the dignity of knowledge, give full play to the intellectual, intellectual and intellectual functions of books and works, actively help all kinds of public welfare organizations related to culture and art, and enable the disadvantaged groups of society to get more opportunities to get close to the words.
【作者單位】: 清華大學(xué)新聞與傳播學(xué)院;澳大利亞莫納什大學(xué)文化經(jīng)濟(jì)系;
【分類號】:G239.611
,
本文編號:2411436
[Abstract]:With the promotion of science and technology, the era of electronic reading is coming. It not only changes the reading habits of print media formed by human beings for thousands of years, but also hits the traditional book industry more violently, and many physical bookstores close down or transform one after another. In Australia, however, independent bookstores with humanistic personality are an important way to survive and extend physical bookstores. They select books, introduce books and recommendations for readers from a unique perspective, so that outstanding works of writing can be handed down from generation to generation; they hold various cultural activities as pioneers, so that art enthusiasts can meet here; They protect the dignity of knowledge, give full play to the intellectual, intellectual and intellectual functions of books and works, actively help all kinds of public welfare organizations related to culture and art, and enable the disadvantaged groups of society to get more opportunities to get close to the words.
【作者單位】: 清華大學(xué)新聞與傳播學(xué)院;澳大利亞莫納什大學(xué)文化經(jīng)濟(jì)系;
【分類號】:G239.611
,
本文編號:2411436
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