【摘要】：出版文創(chuàng)為出版業(yè)轉(zhuǎn)型升級提供了重要思路。文章對出版文創(chuàng)和出版文創(chuàng)產(chǎn)業(yè)進行了概念辨析和產(chǎn)業(yè)特征歸納,結(jié)合出版文創(chuàng)產(chǎn)業(yè)政策和實踐,指出國內(nèi)出版文創(chuàng)領(lǐng)域的現(xiàn)存問題并提出發(fā)展對策。
[Abstract]:Publishing text creation provides an important train of thought for the transformation and upgrading of publishing industry. This paper analyzes the concept of publishing text creation and publishing text creation industry and induces its industrial characteristics. Combining with the policy and practice of publishing text creation industry, this paper points out the existing problems in the field of publishing text creation in China and puts forward some countermeasures for its development.
【作者單位】： 中國人民大學(xué)新聞學(xué)院;
【分類號】：G239.2-F
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本文編號：2239525