報刊版面設(shè)計中的市場化美學(xué)價值研究
發(fā)布時間:2018-06-27 01:30
本文選題:報刊 + 版面設(shè)計; 參考:《出版廣角》2015年09期
【摘要】:報刊是精神文化的承載者,是人類通過大腦的思考和創(chuàng)作,再運用報刊編輯技術(shù)加以美化,生產(chǎn)出的可供人們閱讀的精神附屬品。這既是對報刊產(chǎn)生過程的簡單概括,也是人類創(chuàng)辦報刊的初衷。隨著社會的發(fā)展,報刊逐漸集商品屬性和公共文化屬性于一身,是市場化浪潮中信息傳播媒介陣營的重要參與者。因此,在市場經(jīng)濟體制下研究報刊版面設(shè)計的市場化美學(xué)價值具有重大的現(xiàn)實意義。
[Abstract]:Newspapers and periodicals are carriers of spiritual culture. They are spiritual appendages that can be read by human beings through the thinking and creation of their brains and beautification by means of newspaper editing techniques. This is not only a simple summary of the production process of newspapers and periodicals, but also the original intention of human being to set up newspapers and periodicals. With the development of society, newspapers and periodicals are gradually integrating the attributes of commodity and public culture, which is an important participant in the media camp of information communication in the wave of marketization. Therefore, it is of great practical significance to study the market-oriented aesthetic value of newspaper layout design under the market economy system.
【作者單位】: 湖南涉外經(jīng)濟學(xué)院;
【分類號】:G213
【參考文獻】
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本文編號:2072155
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