本文選題：少兒科普 + 少兒編輯素養(yǎng)��； 參考：《湘潭大學(xué)》2017年碩士論文

【摘要】：時代從技術(shù)和內(nèi)容層面,給原創(chuàng)少兒科普產(chǎn)品編輯的內(nèi)容呈現(xiàn)能力提出了新要求。但已有的原創(chuàng)少兒科普產(chǎn)品編輯內(nèi)容呈現(xiàn)能力,存在理論和實踐中的不足。因此從整體上對編輯人員的內(nèi)容呈現(xiàn)能力進(jìn)行分析,將它作為獨立的研究對象進(jìn)行深入研究,從而發(fā)現(xiàn)表現(xiàn)形式之外,關(guān)于內(nèi)容與形式關(guān)系,內(nèi)容呈現(xiàn)與兒童認(rèn)知和審美規(guī)律之間的關(guān)系,是提升原創(chuàng)少兒科普產(chǎn)品編輯的內(nèi)容呈現(xiàn)能力,從而改變國內(nèi)少兒科普產(chǎn)品市場“西風(fēng)強(qiáng)勁”的現(xiàn)狀的迫切需要。研究方法上,文章主要從兒童心理學(xué)視角出發(fā),結(jié)合了兒童文學(xué)、管理學(xué)、傳播學(xué)領(lǐng)域中的相關(guān)分析思維,利用調(diào)查分析、案例分析和經(jīng)驗總結(jié)等方法、對原創(chuàng)少兒科普產(chǎn)品編輯內(nèi)容呈現(xiàn)能力進(jìn)行了提升研究。研究過程中,要實現(xiàn)內(nèi)容呈現(xiàn)能力的提升,需要從當(dāng)前原創(chuàng)少兒科普產(chǎn)品編輯的內(nèi)容呈現(xiàn)能力存在的問題入手。文章分析了原創(chuàng)少兒科普產(chǎn)品編輯內(nèi)容呈現(xiàn)能力三個方面的不足:(1)在內(nèi)容與形式關(guān)系把控上,存在內(nèi)容選材重“熱”輕“冷”、內(nèi)容表現(xiàn)重“集”輕“散”、技術(shù)形式重“玩”輕“趣現(xiàn)象;(2)兒童認(rèn)知和審美規(guī)律把握上,存在文本設(shè)計“說教化”或“童稚化”,以及符號組合“過度搞笑”或“形式錯位”的不足;(3)內(nèi)容呈現(xiàn)的整體性把握也存在理論和實踐層面的不足。研究結(jié)論上,針對內(nèi)容呈現(xiàn)能力面臨的問題,文章從前提、原則以及內(nèi)容方面對如何提升內(nèi)容呈現(xiàn)能力進(jìn)行了闡釋:(1)(一個前提)把握好內(nèi)容與形式關(guān)系,既不“唯內(nèi)容”,也不“唯技術(shù)”,要回歸內(nèi)容本身的特性去挖掘信息,并利用整體性原則,將內(nèi)容與形式較好地結(jié)合起來;(2)(兩個規(guī)律)了解兒童認(rèn)知和審美規(guī)律。把握兒童審美與“頑童思維”之間的關(guān)系,以及理性和感性角度的認(rèn)知節(jié)奏。(3)(四項能力)提升內(nèi)驅(qū)力、思考力、知識力與行動力。內(nèi)層的“驅(qū)動力”和“思考力”類似行動開展的方向盤;外層的“知識力”和“行動力”是改造世界的運(yùn)行裝置。四者結(jié)合可以更好地提升原創(chuàng)少兒科普產(chǎn)品編輯的內(nèi)容呈現(xiàn)能力。
[Abstract]:From the technical and content level, the times put forward new requirements for the content presentation ability of the original children's popular science product editor. However, the existing original children's popular science product editing ability, there are theoretical and practical deficiencies. Therefore, from the overall analysis of the editorial staff's ability to present the content, as an independent research object for in-depth study, and find out the form of expression, about the relationship between content and form, The relationship between content presentation and children's cognition and aesthetic law is an urgent need to improve the ability of content presentation of original children's popular science product editors, thus changing the current situation of "strong west wind" in the market of children's popular science products in China. In terms of research methods, the article mainly from the perspective of child psychology, combined with the children's literature, management, communication in the field of relevant analytical thinking, using the methods of investigation and analysis, case analysis and experience summary, etc. The ability of editing content presentation of original children's popular science products is studied. In order to improve the content presentation ability, it is necessary to start with the existing problems of the content presentation ability of the original children's popular science product editor. This paper analyzes the deficiency of the editorial content presentation ability of original children's popular science products in three aspects: (1) in the control of the relationship between content and form, the content selection is "hot", "light" cold ", and the content performance is heavy" collection "light" scattered ". The form of technology emphasizes the phenomenon of "playing" less than "interesting". (2) in the understanding of children's cognitive and aesthetic laws, there are "theory of enlightenment" or "childish" in text design. And the deficiency of the symbol combination of "excessively funny" or "form dislocation" is also the lack of theoretical and practical aspects. In conclusion, aiming at the problem of content presentation ability, this paper explains how to enhance content presentation ability from the aspects of premise, principle and content. (a premise) to grasp the relationship between content and form, it is not "content only". Nor "only technology", to return to the characteristics of the content itself to dig up information, and use the principle of integrity, content and form will be better combined (two laws) to understand children's cognitive and aesthetic laws. To grasp the relationship between children's aesthetic appreciation and "refractory thinking", as well as the cognitive rhythm of rational and perceptual perspectives, to enhance the ability to drive, think, knowledge and act. The inner "driving force" and "thinking power" are similar to the steering wheel of action; the outer "knowledge force" and "action force" are the operating devices to transform the world. The combination of the four can better enhance the content presentation ability of the original children's popular science product editor.
【學(xué)位授予單位】：湘潭大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2017
【分類號】：G232

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