發(fā)布時間：2018-03-31 07:45

  本文選題：童書品牌　切入點：童書市場　出處：《出版廣角》2017年12期

【摘要】：童書在經(jīng)過黃金十年的高速發(fā)展后,迎來了新黃金十年。在童書出版回歸文化追求、質(zhì)量追求的今天,我們要如何打造童書品牌,使其既能適應(yīng)市場的需求又能引導(dǎo)兒童閱讀,值得思考。我們回首近二十年的圖書出版,總結(jié)經(jīng)驗,吸取教訓(xùn),開拓思維,以期為兒童帶來更多的優(yōu)秀童書品牌。
[Abstract]:After the rapid development of the golden decade, children's books have ushered in a new golden decade. Today, when the publication of children's books returns to the pursuit of culture and quality, how should we build the brand of children's books so that they can not only meet the needs of the market but also guide children to read? It is worth thinking. We look back on nearly 20 years of book publishing, summing up experience, learning lessons, developing thinking, in order to bring more excellent children's book brands.
【作者單位】： 廣東新世紀(jì)出版社;
【分類號】：G239.2
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本文編號：1689830