本文選題：美國(guó)國(guó)家雜志獎(jiǎng)　切入點(diǎn)：數(shù)字化獎(jiǎng)項(xiàng)　出處：《出版發(fā)行研究》2017年03期

【摘要】：自1997年美國(guó)國(guó)家雜志獎(jiǎng)設(shè)立第一個(gè)數(shù)字化獎(jiǎng)項(xiàng),至今已走過(guò)近20年的歷程,數(shù)字化獎(jiǎng)項(xiàng)在"變"中求"進(jìn)",不但順應(yīng)了美國(guó)雜志數(shù)字化發(fā)展的潮流,也引領(lǐng)著雜志行業(yè)的創(chuàng)新發(fā)展,對(duì)雜志行業(yè)的發(fā)展起到了很好的推動(dòng)作用。本文介紹了美國(guó)國(guó)家雜志獎(jiǎng)數(shù)字化獎(jiǎng)項(xiàng)的產(chǎn)生原因、獎(jiǎng)項(xiàng)設(shè)置情況及變化特點(diǎn),分析了其對(duì)雜志行業(yè)發(fā)展的影響。
[Abstract]:Since the establishment of the first digital award in 1997, the National Magazine Award has gone through a process of nearly 20 years. The digital award not only conforms to the trend of digital development of American magazines, but also seeks to "advance" in the process of "change". It also leads the innovation and development of the magazine industry, and plays a very good role in promoting the development of the magazine industry. This paper analyzes its influence on the development of magazine industry.
【作者單位】： 國(guó)防科工局新聞宣傳中心;
【分類號(hào)】：G239.712
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本文編號(hào)：1677773