發(fā)布時間：2018-03-24 03:03

  本文選題：手機(jī)文學(xué)出版　切入點(diǎn)：“文化工業(yè)”　出處：《湖南大學(xué)》2011年碩士論文

【摘要】：近年來,隨著手機(jī)文學(xué)的蓬勃發(fā)展,手機(jī)文學(xué)出版也逐漸進(jìn)入人們的視野。筆者認(rèn)為,手機(jī)文學(xué)出版是指以通信網(wǎng)絡(luò)和互聯(lián)網(wǎng)作為信息的傳播網(wǎng)絡(luò),將有別于傳統(tǒng)文學(xué)和網(wǎng)絡(luò)文學(xué)的適合手機(jī)閱讀特點(diǎn)的文學(xué)作品發(fā)送給手機(jī)文學(xué)消費(fèi)者的傳播行為。但是隨著手機(jī)文學(xué)出版的發(fā)展,其本身具有的缺陷也日益顯露出來。 “文化工業(yè)”理論是法蘭克福學(xué)派學(xué)者阿多諾和霍克海默提出的概念,用以批判資本主義制度下文化的標(biāo)準(zhǔn)化、同質(zhì)化、技術(shù)化。在阿多諾看來,“文化工業(yè)”生產(chǎn)的文化不是真正意義上的“文化”,而是按照商業(yè)運(yùn)行模式進(jìn)行的文化工業(yè)生產(chǎn)。市場經(jīng)濟(jì)條件下,手機(jī)文學(xué)出版作為文學(xué)和技術(shù)結(jié)合的產(chǎn)物,不可避免地具有了文化工業(yè)的特征。 筆者認(rèn)為,手機(jī)文學(xué)出版的文化工業(yè)特征表現(xiàn)在以下四個方面:第一,從創(chuàng)作主體來看,創(chuàng)作主體粗放性的寫作、功利性的創(chuàng)作和創(chuàng)造性的弱化;第二,從作品內(nèi)容方面,作品題材的同質(zhì)化、內(nèi)容的模式化、審美的娛樂化;第三,消費(fèi)方面,受眾閱讀的消費(fèi)性特征,以及由此而帶來的“單向度”特征;第四,手機(jī)文學(xué)出版的低價復(fù)制和售價的低廉也是其文化工業(yè)特征的表現(xiàn)。對于手機(jī)文學(xué)出版這四個方面的特征,筆者逐一進(jìn)行了分析,并著重對其表現(xiàn)出的“商業(yè)化”和“虛假化”特征進(jìn)行了批判。 辯證地看,手機(jī)文學(xué)出版的某些方面又是值得肯定的,也具有其獨(dú)特的文學(xué)傳播價值、藝術(shù)審美價值,在促進(jìn)文學(xué)的民主化進(jìn)程方面也有著不可忽視的作用。本文對手機(jī)文學(xué)出版的這三個方面的特征進(jìn)行了肯定。在對手機(jī)文學(xué)出版的文化工業(yè)特征進(jìn)行了辯證考量的基礎(chǔ)上,本文從手機(jī)文學(xué)內(nèi)容的優(yōu)化,公益性的提升、受眾互動、健康出版生態(tài)的營造四個方面入手,對手機(jī)文學(xué)出版的前景進(jìn)行了展望,初步構(gòu)想了手機(jī)文學(xué)出版健康發(fā)展的道路。
[Abstract]:In recent years, with the rapid development of mobile phone literature, mobile phone literature publishing has gradually entered the field of vision. The author believes that mobile phone literature publishing refers to the communication network and the Internet as the dissemination network of information. Different from traditional literature and network literature, literary works suitable for mobile phone reading are distributed to mobile phone literature consumers. However, with the development of mobile phone literature publication, its own defects are increasingly revealed. The theory of "cultural industry" is a concept put forward by the scholars of Frankfurt School, Adorno and Horkheimer, which criticizes the standardization and homogeneity of culture under the capitalist system. Technicalization. In Adorno's view, the culture of "cultural industry" production is not "culture" in the true sense, but cultural industrial production in accordance with the mode of commercial operation... under the conditions of a market economy, As a combination of literature and technology, mobile-phone literature publishing inevitably has the characteristics of cultural industry. The author believes that the cultural and industrial characteristics of mobile literary publishing are as follows: first, from the point of view of the creative subject, the creation of extensive writing, utilitarian creation and the weakening of creativity; second, from the content of the work, The homogeneity of the subject matter, the stylization of the content and the entertainment of the aesthetic; third, the consumption characteristics of the audience's reading, and the "unidirectional" characteristics brought about therefrom; fourth, The low price reproduction and the low price of mobile phone literature publishing are also the manifestation of its cultural and industrial characteristics. For the four aspects of mobile phone literature publication, the author analyzes them one by one. It also criticizes its characteristics of commercialization and falsehood. Dialectically, some aspects of mobile literary publishing are worthy of recognition, and also have their unique literary dissemination value and artistic aesthetic value. It also plays an important role in promoting the democratization process of literature. This paper affirms the characteristics of the three aspects of mobile phone literature publishing. On the basis of dialectical consideration of the cultural and industrial characteristics of mobile phone literature publishing, This paper starts with the optimization of mobile phone literature content, the promotion of public welfare, the interaction of audience and the construction of healthy publishing ecology, and prospects the future of mobile phone literature publishing, and preliminarily conceive the way of healthy development of mobile phone literature publishing.
【學(xué)位授予單位】：湖南大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2011
【分類號】：G230.7

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本文編號：1656399