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中國(guó)紡織出版社降低圖書庫(kù)存項(xiàng)目?jī)?yōu)化方案設(shè)計(jì)及評(píng)價(jià)

發(fā)布時(shí)間:2016-09-16 08:33

  本文關(guān)鍵詞:中國(guó)紡織出版社降低圖書庫(kù)存項(xiàng)目?jī)?yōu)化方案設(shè)計(jì)及評(píng)價(jià),由筆耕文化傳播整理發(fā)布。


中國(guó)紡織出版社降低圖書庫(kù)存項(xiàng)目?jī)?yōu)化方案設(shè)計(jì)及評(píng)價(jià)

中國(guó)紡織出版社降低圖書庫(kù)存項(xiàng)目?jī)?yōu)化方案設(shè)計(jì)及評(píng)價(jià)

2006年,新聞出版總署出臺(tái)《新聞出版總署關(guān)于深化出版發(fā)行體制革新工作實(shí)施方案》以來,中國(guó)出版行業(yè)轉(zhuǎn)企改制的工作有計(jì)劃、有步驟地進(jìn)行。在這個(gè)過程中,出版社深刻的意識(shí)到高庫(kù)存給出版社帶來諸多經(jīng)營(yíng)隱患,阻礙了可持續(xù)發(fā)展。本論文的目的在于項(xiàng)目的實(shí)施過程中運(yùn)用項(xiàng)目質(zhì)量管理的有關(guān)理論指導(dǎo)工作實(shí)踐,解決中國(guó)紡織出版社圖書庫(kù)存居高不下、圖書庫(kù)存的增長(zhǎng)過快、不良庫(kù)存所占比例過大的不足。中國(guó)圖書出版行業(yè)一直受到政府的保護(hù),屬于市場(chǎng)開發(fā)較晚的行業(yè),到上世紀(jì)90年代初還處于計(jì)劃經(jīng)濟(jì)模式。圖書是按計(jì)劃生產(chǎn)、銷售,庫(kù)存被作為資產(chǎn),不存在銷售不出去的不足,因此一般不考慮庫(kù)存制約。隨著出版業(yè)的發(fā)展,圖書由賣方市場(chǎng)向買方市場(chǎng)轉(zhuǎn)變,讀者的需求更加個(gè)性化和多樣化,而與此同時(shí)出版社的生產(chǎn)經(jīng)營(yíng)方式并沒有跟上市場(chǎng)轉(zhuǎn)變的腳步,致使整個(gè)書業(yè)的庫(kù)存量越來越高。庫(kù)存的增長(zhǎng)占有了大量資金,庫(kù)存的失控為出版社的經(jīng)營(yíng)帶來危險(xiǎn)隱患。在這樣的前提下,本人認(rèn)為將中國(guó)出版社圖書庫(kù)存進(jìn)行細(xì)分,從出版社實(shí)際情況出發(fā),逐一提出解決方案是最行之有效的辦法。本文第1章首先,介紹了中國(guó)出版行業(yè)圖書庫(kù)存居高不下的成因;其次,展示了中國(guó)紡織出版社圖書庫(kù)存的近況,發(fā)現(xiàn)中國(guó)紡織出版社的庫(kù)存率、庫(kù)存銷售比都與行業(yè)內(nèi)一般值相差很遠(yuǎn),且很不樂觀;再次,結(jié)合中國(guó)紡織出版社的實(shí)際情況淺析淺析了庫(kù)存偏高的成因;最后對(duì)成因進(jìn)行總結(jié)找到需要解決的不足:現(xiàn)有不良庫(kù)存的報(bào)廢不夠;對(duì)不良庫(kù)存產(chǎn)生的預(yù)防不夠;選題策劃、重印圖書、再版圖書流程的管理不夠。第2章的內(nèi)容是利用項(xiàng)目管理的相關(guān)理論知識(shí)解決導(dǎo)致中國(guó)紡織出版社庫(kù)存偏高的不足。根據(jù)第一章總結(jié)出的不足有針對(duì)性的設(shè)計(jì)優(yōu)化方案:1.降低現(xiàn)有不良圖書庫(kù)存的優(yōu)化策略方案針對(duì)中國(guó)紡織出版社庫(kù)房的不良圖書庫(kù)存進(jìn)行淺析淺析和優(yōu)化,主要內(nèi)容是不良圖書報(bào)廢。目的在于清理不良庫(kù)存,優(yōu)化庫(kù)存結(jié)構(gòu)。2.預(yù)防圖書流通中形成不良庫(kù)存的方案方案對(duì)中國(guó)紡織出版社圖書庫(kù)存進(jìn)行淺析淺析,找出庫(kù)存中可能帶來不良庫(kù)存危機(jī)的庫(kù)存圖書,再對(duì)這部分庫(kù)存進(jìn)行分類管理,設(shè)計(jì)具體實(shí)施策略。目的在于防止現(xiàn)有正常備貨庫(kù)存轉(zhuǎn)變?yōu)椴涣紟?kù)存。3.準(zhǔn)確制約規(guī)劃圖書庫(kù)存的標(biāo)準(zhǔn)化流程設(shè)計(jì)方案分為選題策劃流程、圖書重印流程與圖書再版流程三個(gè)方面。目的在于從圖書出版的源頭制約不良庫(kù)存的產(chǎn)生。第3章是結(jié)合三個(gè)優(yōu)化方案實(shí)施后的效果進(jìn)行淺析淺析,包括已既成事實(shí)的實(shí)施效果和未知的需要預(yù)測(cè)的效果淺析淺析,F(xiàn)有庫(kù)存量經(jīng)過報(bào)廢直接變小,展示了優(yōu)化效果。預(yù)防圖書流通中形成不良庫(kù)存方案的實(shí)施過程嚴(yán)謹(jǐn),圖書庫(kù)存表現(xiàn)出良好動(dòng)向。準(zhǔn)確制約規(guī)劃圖書庫(kù)存的標(biāo)準(zhǔn)化流程設(shè)計(jì)對(duì)圖書出版源頭加強(qiáng)管理,減少不被市場(chǎng)需求的圖書的出版機(jī)會(huì)。第4章是對(duì)出版社進(jìn)一步降低圖書庫(kù)存的深思和展望。首先本章以化學(xué)工業(yè)出版社、大連理工出版社、中信出版社制約圖書庫(kù)存的策略為案例,并進(jìn)行總結(jié)淺析淺析,希望從中學(xué)習(xí)到一些東西。然后本章對(duì)全國(guó)圖書庫(kù)存制約的未來進(jìn)行了展望。書業(yè)的持續(xù)發(fā)展要轉(zhuǎn)變?cè)鲩L(zhǎng)方式,從粗放地?cái)U(kuò)大品種、擴(kuò)大規(guī)模向提高效率、效益轉(zhuǎn)變:在堅(jiān)持社會(huì)效益的前提下,特別要重視出版單位盈利能力的考核,從而提高全行業(yè)的經(jīng)營(yíng)水平;不斷提升自我發(fā)展的能力,提升員工的素質(zhì);正在向企業(yè)轉(zhuǎn)變的出版社都要在精細(xì)化的管理上下大力氣,不要盲目地高喊綜合出版,不切實(shí)際地追求擴(kuò)大規(guī)模,而要腳踏實(shí)地立足于每一本書的策劃到位。出版行業(yè)不能靠解決庫(kù)存不足來尋求發(fā)展,而是要從根源轉(zhuǎn)變不良因素,做到真正的健康發(fā)展,那么庫(kù)存不足也會(huì)順其自然的得到解決。

【Abstract】 In 2006, General Administration of Press and Publishing of the People’s Republic of China announced《the plan of General Administration of Press and Publishing about deepening publishing system reform for implementing》. In recent years, the publishing industry enterprises restructuring work has carried on according to the plan and step by step. In this process, the publishing houses deeply were aware that high inventory levels would bring a lot of business concerns, and hinder the sustainable development.This paper aims to using relevant theoretic of project quality management to guide practice in the process of project implementation. China Textile and Apparel Press can solve the problems of inventory such as high inventory levels, high speed of growth and adverse stock proportion. China’s publishing industry has been under government protection and starts to develop later. Until the 1990s, this industry has been in the planned economy mode and books are planned production, sales, inventory. So it is not necessary to consider controlling inventory. With the development of the publishing industry, book market gradually becomes dominant by buyers and the demand of readers asks for personality and diversification, but the way of publishing houses production and management does not keep up with market. As a result, the inventory becomes higher and higher, so that it costs a large number of funds and brings huge risks for publishing houses. In this context, I think stocks should be divided carefully and effective ways should be proposed from the reality.In the first chapter of the paper, the reason of high inventory levels for China’s publishing industry is introduced at first. Secondly, the pessimistic actuality of China Textile and Apparel Press inventory is shown. And then, the cause of high inventory level is analyzed combined with the reality. At last, the problems causing high inventory level are listed.In the second chapter, relevant theoretic of project quality management is illuminated to be used for the problem of China Textile and Apparel Press inventory. There are three schemes proposed against the problems.1. The way of reducing the existing adverse inventoryThe scheme advises that China Textile and Apparel Press should analyze and optimize the existing adverse inventory by scrapping worthless books.2. Preventing adverse inventory formed in circulationThe scheme analyzes the inventory of China Textile and Apparel Press, filters the books that would form adverse inventory, and schemes out effective ways to prevent adverse inventory.3. Standardization process design for controlling and programming inventoryThe scheme suggests controlling adverse inventory from the source by regarding subject plan process and books reprint process.In the third chapter, the effects of three schemes are analyzed. Overall, the existing stocks decrease gradually by scrapping worthless books, adverse inventory formed in circulation exhibits good trends, and standardization process design reduces publish opportunities of needless books for the market. In the last chapter, what should I do further is considered. First, I try to gain more effective ways by analyzing some cases. Secondly, the future of the book inventory control is hopeful and we should try our best to explore more effective ways combined with the actual.

【關(guān)鍵詞】 圖書; 不良庫(kù)存; 優(yōu)化; 規(guī)劃圖書;
【Key words】 Book; bad inventory; optimization; planning books;

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