【摘要】：正消費者的消費行為是企業(yè)制定推廣策略的重要依據(jù),同樣,對搜索引擎推廣而言,研究網(wǎng)民的搜索行為并據(jù)此優(yōu)化推廣策略,是不斷提高搜索推廣效果的重要保障。我們曾經(jīng)指出,把握網(wǎng)民的消費決策過程、響應(yīng)網(wǎng)民搜索習慣的改變、洞察行業(yè)市場的變化,是保證搜索推廣效果的關(guān)鍵,而這三
[Abstract]:The consumption behavior of positive consumers is an important basis for enterprises to formulate promotion strategies. Similarly, for search engine promotion, it is an important guarantee to continuously improve the effectiveness of search promotion to study the search behavior of Internet users and optimize the promotion strategies accordingly. We have pointed out that the key to ensure the effectiveness of search promotion is to grasp the consumer decision-making process of netizens, to respond to the changes in Internet users' search habits and to gain insight into the changes in the market of the industry.
【分類號】：F274;F49
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本文編號：2227708