中國互聯(lián)網(wǎng)站盈利模式分析與展望
發(fā)布時間:2018-02-28 23:17
本文關鍵詞: 互聯(lián)網(wǎng) 中國互聯(lián)網(wǎng)站、盈利模式 互聯(lián)網(wǎng)發(fā)展環(huán)境 出處:《天府新論》2009年04期 論文類型:期刊論文
【摘要】:在未來的幾年內,提供資訊娛樂休閑服務的網(wǎng)站在供需兩旺的良性循環(huán)中將會繼續(xù)盈利或找到新的盈利模式。門戶網(wǎng)站、搜索引擎和聊天網(wǎng)站由于提供服務的異質化程度低,市場已趨于成熟,用戶和各種資源仍會繼續(xù)向行業(yè)內排名第一和第二的企業(yè)集中,但能提供足夠差異化服務的企業(yè)仍有大量的機會進入和發(fā)展壯大。提供各種商業(yè)和專業(yè)服務的網(wǎng)站將繼續(xù)在供需都不旺盛的惡劣環(huán)境中苦苦支撐,直到大量資金涌入或需求爆發(fā),跳出這個惡性循環(huán)。這類網(wǎng)站想要全面盈利,還有一段較長路途要走。
[Abstract]:In the next few years, websites offering information, entertainment and leisure services will continue to make money or find new profit patterns in a virtuous cycle of supply and demand. As the market matures, users and resources will continue to be concentrated in the first and second largest businesses in the industry. But there are still plenty of opportunities for companies that offer enough differentiated services to enter and grow. Websites that offer a variety of business and professional services will continue to struggle in a harsh environment where supply and demand are weak. Until a flood of money or demand erupts, breaking out of this vicious circle, such sites have a long way to go to make a full profit.
【作者單位】: 四川大學經(jīng)濟學院;
【分類號】:F49
,
本文編號:1549397
本文鏈接:http://sikaile.net/kejilunwen/sousuoyinqinglunwen/1549397.html
最近更新
教材專著