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基于用戶(hù)體驗(yàn)的智能公交APP交互設(shè)計(jì)研究

發(fā)布時(shí)間:2018-09-11 13:26
【摘要】:近些年來(lái),隨著城市化進(jìn)程的不斷加快,城市人口不斷增多,城市內(nèi)公共交通的調(diào)度速度往往趕不上城市內(nèi)人口需求的增長(zhǎng),但環(huán)保觀念使更多的的市民選擇乘坐公共交通工具出行,這樣會(huì)加劇公共交通的壓力,公共車(chē)內(nèi)擁擠的狀況時(shí)有發(fā)生,極大的影響人們的出行狀態(tài),因此,將擁擠度顯示加入智能公交APP能讓用戶(hù)有更好的用戶(hù)體驗(yàn)。同時(shí),在發(fā)展綠色環(huán)保的背景下,采用分時(shí)租賃模式的共享單車(chē)流行起來(lái),公共自行車(chē)出行方式能在一定程度上緩解城市擁堵問(wèn)題;讓用戶(hù)有更多的出行選擇,很大程度上縮短用戶(hù)的出行時(shí)間成本。因此,本課題將著重從用戶(hù)體驗(yàn)的角度,結(jié)合公交上人群密度檢測(cè)技術(shù),設(shè)計(jì)出一款智能公交APP,在優(yōu)化現(xiàn)有APP功能、交互與界面布局的基礎(chǔ)上增加顯示公交車(chē)內(nèi)擁擠度和共享單車(chē)位置的功能,方便人們規(guī)避過(guò)度擁擠的車(chē)輛,縮短出行時(shí)間成本,讓用戶(hù)有一個(gè)良好的出行狀態(tài)。首先,查找國(guó)內(nèi)外文獻(xiàn)資料,明確現(xiàn)有智能公交APP的功能以及使用現(xiàn)狀;其次,對(duì)移動(dòng)終端APP的功能框架、界面視覺(jué)要素進(jìn)行分析,并站在用戶(hù)的角度去體驗(yàn)分析智能APP的界面視覺(jué)、界面框架、界面交互,從用戶(hù)的感官、習(xí)慣等層面分析出用戶(hù)的使用規(guī)律,作為本文智能公交APP設(shè)計(jì)的指導(dǎo)原則;再次,對(duì)國(guó)內(nèi)外現(xiàn)有的智能公交APP分別從功能、視覺(jué)上進(jìn)行對(duì)比分析,得出國(guó)內(nèi)產(chǎn)品的不足,結(jié)合前面的分析設(shè)計(jì)出調(diào)查問(wèn)卷與用戶(hù)訪談,分別進(jìn)行線上線下的調(diào)研,分析得到的數(shù)據(jù)并建立虛擬的用戶(hù)畫(huà)像與情緒波動(dòng)圖,得出用戶(hù)的痛點(diǎn)。從次,根據(jù)用戶(hù)痛點(diǎn)分析用戶(hù)需求,再根據(jù)需求進(jìn)行APP的系統(tǒng)設(shè)計(jì),結(jié)合公交上人群密度檢測(cè)的技術(shù),將用戶(hù)體驗(yàn)值最低的公交內(nèi)擁擠度顯示、多條換乘線路同時(shí)顯示、共享單車(chē)位置顯示等功能加入到智能公交APP的設(shè)計(jì)之中,最后,通過(guò)Photoshop等平面設(shè)計(jì)軟件將智能公交APP視覺(jué)界面設(shè)計(jì)出來(lái),運(yùn)用Axure原型設(shè)計(jì)工具進(jìn)行虛擬交互展示,建立符合用戶(hù)需求的的智能公交APP。讓用戶(hù)進(jìn)行智能公交APP的虛擬操作,對(duì)用戶(hù)提出的問(wèn)題進(jìn)行改進(jìn)和優(yōu)化,以達(dá)到智能公交APP的最佳設(shè)計(jì)效果。
[Abstract]:In recent years, with the rapid development of urbanization and the increasing of urban population, the dispatching speed of urban public transportation is often not keeping up with the increasing demand of urban population. However, the concept of environmental protection makes more citizens choose to travel by public transport, which will aggravate the pressure of public transport, and the congestion in public cars will occur from time to time, which will greatly affect the travel status of people. Adding congestion display to smart bus APP allows users to have a better user experience. At the same time, in the context of the development of green and environmental protection, the use of time-sharing leasing model of shared bicycles become popular, public bicycle travel can to a certain extent alleviate the problem of urban congestion, so that users have more travel options, To a large extent, reduce the travel time cost of users. Therefore, from the point of view of user experience and combined with the crowd density detection technology on public transport, this topic will design an intelligent bus APP, to optimize the existing APP function. On the basis of interaction and interface layout, the functions of displaying congestion degree and sharing bicycle location in buses are added to facilitate people to avoid overcrowded vehicles, shorten travel time costs, and enable users to have a good travel state. First of all, look up the domestic and foreign literature, clarify the existing intelligent bus APP function and use status; secondly, the mobile terminal APP function framework, interface visual elements are analyzed. And from the user's point of view to experience the analysis of intelligent APP interface vision, interface framework, interface interaction, from the user's senses, habits and other levels to analyze the use of users, as this intelligent bus APP design guidelines; third, The existing intelligent bus APP at home and abroad from the function, visual comparative analysis, draw the lack of domestic products, combined with the previous analysis designed a questionnaire and user interviews, respectively line and line investigation, By analyzing the data and establishing the virtual user portrait and mood fluctuation graph, the pain point of the user is obtained. From time to time, according to the user pain point analysis of user needs, and then according to the needs of the APP system design, combined with the technology of crowd density detection on public transport, the lowest user experience value of the bus congestion display, multiple transfer lines at the same time display, The functions of shared bicycle location display are added to the design of intelligent bus APP. Finally, the visual interface of intelligent bus APP is designed by using Photoshop and other graphic design software, and the virtual interactive display is carried out by using Axure prototype design tool. Establishment of Intelligent bus APP. for users' needs Let the user carry on the virtual operation of the intelligent bus APP, improve and optimize the questions raised by the user, in order to achieve the best design effect of the intelligent bus APP.
【學(xué)位授予單位】:西安理工大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2017
【分類(lèi)號(hào)】:TP311.56

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