【摘要】：基于感性工學(xué)的基礎(chǔ)理論,通過語義差分法實(shí)現(xiàn)感性意象詞匯的量化,運(yùn)用主成分分析將多個(gè)感性詞匯變量轉(zhuǎn)化為優(yōu)選的綜合變量。然后以自主品牌A級車為例,結(jié)合問卷調(diào)查的統(tǒng)計(jì)結(jié)果,針對目標(biāo)人群的感性意象進(jìn)行客觀分析,提出了建立車身色彩分類數(shù)據(jù)庫的方法,最終得出了基于重要詞匯的A級車車身色彩設(shè)計(jì)優(yōu)先級。研究結(jié)果提高了車身色彩設(shè)計(jì)的科學(xué)性和客觀性,可為汽車企業(yè)在車身色彩開發(fā)過程中提供理論性指導(dǎo)并縮減色彩開發(fā)成本。
[Abstract]:Based on the basic theory of perceptual engineering, the quantification of perceptual image vocabulary is realized by semantic difference method, and several perceptual lexical variables are transformed into optimal comprehensive variables by principal component analysis. Then taking the self-owned brand A class car as an example and combining the statistical results of the questionnaire, the paper makes an objective analysis of the perceptual image of the target population, and puts forward the method of establishing the body color classification database. Finally, the color design priority of A class car body based on important words is obtained. The research results improve the scientificity and objectivity of body color design and can provide theoretical guidance and reduce the cost of color development for automobile enterprises in the process of body color development.
【作者單位】： 吉林大學(xué)汽車工程學(xué)院;湖南大學(xué)汽車車身先進(jìn)設(shè)計(jì)制造國家重點(diǎn)實(shí)驗(yàn)室;吉林大學(xué)數(shù)學(xué)學(xué)院;中國第一汽車股份有限公司青島汽車研究所;
【分類號】：U463

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1 種道玉;曲延瑞;;運(yùn)用感性工學(xué)進(jìn)行愉悅設(shè)計(jì)[A];2006年中國機(jī)械工程學(xué)會(huì)年會(huì)暨中國工程院機(jī)械與運(yùn)載工程學(xué)部首屆年會(huì)論文集[C];2006年

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