本文關(guān)鍵詞： 國際化初期 組織結(jié)構(gòu) 戰(zhàn)略 歐美日跨國公司　出處：《管理評(píng)論》2017年12期 　論文類型：期刊論文

【摘要】：組織結(jié)構(gòu)與戰(zhàn)略的匹配是企業(yè)在國際化初期度過風(fēng)險(xiǎn)與困難并生存下來的關(guān)鍵因素。我國跨國公司正處于國際化初期,子公司的平均存活年限僅為四年左右,遠(yuǎn)遠(yuǎn)低于預(yù)期。歐美日跨國公司分別于20世紀(jì)20-30年代、50-60年代和70-80年代完成了國際化擴(kuò)張的初期,并進(jìn)入了穩(wěn)定發(fā)展的階段。在回顧組織結(jié)構(gòu)與企業(yè)戰(zhàn)略匹配相關(guān)理論的基礎(chǔ)上,比較分析了歐美日跨國公司在國際化初期所采取的戰(zhàn)略和組織結(jié)構(gòu),對(duì)我國跨國公司國際化初期組織結(jié)構(gòu)選擇提供了借鑒和啟示。根據(jù)我國跨國公司所面臨的環(huán)境因素,我國跨國公司適合采用兼顧低成本和本地化優(yōu)勢的跨國戰(zhàn)略。鑒于我國跨國公司同時(shí)在發(fā)達(dá)國家和發(fā)展中國家設(shè)有子公司,提出了適合跨國戰(zhàn)略的整合網(wǎng)絡(luò)組織。
[Abstract]:The matching of organizational structure and strategy is the key factor for enterprises to survive and survive the risks and difficulties in the initial stage of internationalization. The multinational corporations in Europe, America and Japan completed the initial stage of international expansion in the 1920s and 30s in 20th century and entered the stage of stable development in the 1970s and 1980s. On the basis of reviewing the relevant theories of organizational structure and corporate strategy matching, the multinational corporations in Europe, America and Japan completed their internationalization expansion in the early 1920s and '60s and in the 1970s and 1980s, respectively. This paper compares and analyzes the strategy and organizational structure adopted by multinational corporations in Europe, America and Japan in the initial stage of internationalization, and provides reference and inspiration for the choice of organizational structure in the initial stage of internationalization of Chinese transnational corporations. In view of the fact that Chinese multinational corporations have subsidiaries in both developed and developing countries, an integrated network organization suitable for transnational strategy is put forward.
【作者單位】： 武漢大學(xué)經(jīng)濟(jì)與管理學(xué)院;尼斯大學(xué);
【基金】：國家自然科學(xué)基金青年項(xiàng)目(71603194) 中央高校基本科研業(yè)務(wù)費(fèi)專項(xiàng)資金項(xiàng)目(2017QN039)
【分類號(hào)】：F279.1

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