【摘要】：大數(shù)據(jù)就是通過改變數(shù)據(jù)應(yīng)用規(guī)模和形態(tài)而形成的不斷增長的數(shù)據(jù)及其能力。由于數(shù)據(jù)得到越來越多的分享和互聯(lián),因此在一定程度上它可以揭示出產(chǎn)業(yè)活動所透露的價值和意義,而這種有意義的數(shù)據(jù)只要被發(fā)現(xiàn),經(jīng)過加工處理,就可形成一定的應(yīng)用,這正是大數(shù)據(jù)產(chǎn)業(yè)的使命。大規(guī)模數(shù)據(jù)的應(yīng)用已經(jīng)對文化經(jīng)濟(jì)產(chǎn)生巨大的推動作用。當(dāng)今,人們對此越來越重視,因?yàn)榇髷?shù)據(jù)是一種不斷擴(kuò)張的數(shù)據(jù)能力,它在人類決策活動中日益成為不可或缺的依據(jù)。大數(shù)據(jù)應(yīng)用于文化及關(guān)聯(lián)產(chǎn)業(yè)相比電商和金融等行業(yè)來說相對滯后,但影響不可小視。從商業(yè)角度講,大數(shù)據(jù)改變了文化產(chǎn)業(yè)運(yùn)營模式和形態(tài);而從社會角度看,它改變著人們的生活方式及社會結(jié)構(gòu)。面對這一迅速膨脹的產(chǎn)業(yè),如何把握時機(jī),乘勢促進(jìn)文化產(chǎn)業(yè),是我們需要思考的問題。
[Abstract]:Big data is a growing number of data and their capabilities by changing the size and shape of data applications. Because the data is more and more shared and interconnected, to some extent it can reveal the value and significance of the industrial activities, and this kind of meaningful data can be used as long as it is discovered and processed. This is the mission of the big data industry. The application of large-scale data has greatly promoted the cultural economy. Nowadays, people pay more and more attention to this, because big data is a kind of expanding data ability, and it is becoming an indispensable basis in human decision-making. The application of big data in culture and related industries is relatively backward compared with e-commerce and finance industries, but the impact should not be underestimated. From a commercial point of view, big data has changed the mode and form of cultural industry operation, while from the social point of view, it has changed people's way of life and social structure. In the face of this rapidly expanding industry, how to seize the opportunity and take advantage of the momentum to promote cultural industry is a problem we need to think about.
【作者單位】： 中國數(shù)字圖書館有限責(zé)任公司;
【分類號】：G114

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