本文選題：泛娛樂　切入點(diǎn)：影游聯(lián)動(dòng)　出處：《西南民族大學(xué)學(xué)報(bào)(人文社科版)》2017年06期

【摘要】：泛娛樂是以優(yōu)質(zhì)IP資源為核心,深度拓展粉絲經(jīng)濟(jì),建立娛樂內(nèi)容產(chǎn)業(yè)生態(tài)圈。只有更好地消融文學(xué)、電影、動(dòng)漫、電視劇和游戲等的媒介邊界,才能更有效地促成消費(fèi)者的多重消費(fèi),以延長(zhǎng)優(yōu)質(zhì)IP資源的生命周期。文章借用傳統(tǒng)文化中的"合理內(nèi)核",將"和實(shí)生物"的生態(tài)觀、"萬物并育"的生態(tài)系統(tǒng)觀、"取之有度"的生態(tài)保護(hù)觀和"生態(tài)平衡"的循環(huán)觀移植到華萊塢電影產(chǎn)業(yè)的觀察中。文章具體闡述了在泛娛樂視角下電影與其他媒介的合和共生、守正出新。
[Abstract]:Pan-entertainment takes high-quality IP resources as the core, develops fan economy deeply, and establishes the ecological circle of entertainment content industry.Only when the media boundaries of literature, film, animation, TV series and games are better ablated, can consumers' multi-consumption be promoted more effectively and the life cycle of high-quality IP resources be prolonged.By borrowing the "reasonable kernel" of traditional culture, the paper transplanted the ecological view of "harmony living things", the ecological system view of "all things together", the ecological protection view of "taking the degree" and the "ecological balance" concept of circulation into the observation of Warwick film industry.This article concretely expounds the combination and symbiosis between film and other media in the view of pan-entertainment.
【作者單位】： 華東師范大學(xué)傳播學(xué)院;
【分類號(hào)】：G206;J943
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本文編號(hào)：1713993