山西省旅游購物體系建設(shè)研究
發(fā)布時間:2019-04-08 17:32
【摘要】:近年來,隨著旅游的快速發(fā)展,旅游業(yè)的經(jīng)濟作用也日漸顯著。一般來說,在構(gòu)成旅游活動的六要素中,吃、住、行、游是基礎(chǔ),也是旅游目的地主要的經(jīng)濟收入來源。而購、娛的消費彈性大,特別是旅游購物,在旅游總消費中所占比重往往用來衡量旅游消費層次的高低。伴隨著高速發(fā)展的旅游業(yè),旅游購物問題日漸突出,但是目前國內(nèi)關(guān)于旅游購物問題的系統(tǒng)研究還比較缺乏。 論文首先是理論基礎(chǔ),對國內(nèi)外關(guān)于旅游購物的相關(guān)文獻進行了綜合分析,對旅游購物和旅游購物體系等相關(guān)概念做了界定,并構(gòu)建了旅游購物的體系;接著通過對山西省旅游購物現(xiàn)狀進行研究,提出目前存在問題并深入分析其原因;最后是在理論和實際分析的基礎(chǔ)上,結(jié)合山西省實情,建設(shè)山西省的旅游購物體系,并針對性地提出發(fā)展山西省旅游購物的新思路。 全文共分為五章: 第一章,緒論。主要是論文寫作背景分析。對論文的研究背景、研究目的和意義、論文的研究框架和寫作方法作了詳細闡述。 第二章,旅游購物的理論基礎(chǔ)。對論文研究中涉及到的相關(guān)概念包括旅游商品、旅游購物、旅游購物體系進行了界定,并對目前國內(nèi)外關(guān)于旅游購物研究的文獻進行了綜合分析,在分析文獻的基礎(chǔ)上得出文章旅游購物體系的框架,即旅游購物需求系統(tǒng)、旅游購物供給系統(tǒng)和旅游購物支持系統(tǒng)三大部分組成完整的旅游購物體系。 第三章,山西省旅游購物的宏觀研究。主要通過對問卷調(diào)查數(shù)據(jù)分析山西省旅游購物現(xiàn)狀以及存在問題,并對存在的問題進行了深入的原因分析。 第四章,山西省旅游購物體系的建設(shè)。這一章在旅游購物體系理論分析和山西省的購物實際現(xiàn)狀研究的基礎(chǔ)上,提出了建設(shè)良性發(fā)展的山西省旅游購物體系。主要從旅游購物需求系統(tǒng)、旅游購物供給系統(tǒng)和旅游購物支持系統(tǒng)三方面,針對山西省的購物問題進行了合理的建設(shè)。 第五章,總結(jié)?偨Y(jié)出論文的研究結(jié)論和現(xiàn)實意義,并闡釋了論文的不足之處和需要進一步研究的問題。
[Abstract]:In recent years, with the rapid development of tourism, the economic role of tourism is becoming more and more remarkable. Generally speaking, among the six elements of tourism activities, food, housing, travel and travel are the basis and the main source of income for tourist destinations. Purchase, entertainment consumption flexibility, especially tourism shopping, the proportion of total tourism consumption is often used to measure the level of tourism consumption. With the rapid development of tourism, the problem of tourism shopping is becoming more and more prominent, but at present, there is still a lack of systematic research on the problem of tourism shopping in China. First of all, the paper is the theoretical basis, on the domestic and foreign related literature on tourism shopping for a comprehensive analysis, tourism shopping and tourism shopping system and other related concepts are defined, and the construction of a tourism shopping system; Then through the study of the present situation of tourism shopping in Shanxi Province, this paper puts forward the existing problems and analyzes its reasons in depth. Finally, on the basis of theoretical and practical analysis, combined with the reality of Shanxi Province, the construction of tourism shopping system in Shanxi Province, and the development of tourism shopping in Shanxi Province put forward a new way of thinking. The full text is divided into five chapters: chapter one, introduction. Mainly is the paper writing background analysis. The research background, purpose and significance, research framework and writing method of the thesis are described in detail. The second chapter is the theoretical basis of tourism shopping. The related concepts involved in the study include tourism commodities, tourism shopping system, and comprehensive analysis of the current domestic and foreign literature on tourism shopping research. Based on the analysis of the literature, the framework of tourism shopping system is drawn, that is, tourism shopping demand system, tourism shopping supply system and tourism shopping support system to form a complete tourism shopping system. The third chapter, Shanxi Province tourism shopping macro-research. This paper mainly analyzes the present situation and the existing problems of tourism shopping in Shanxi province through the questionnaire survey data, and analyzes the reasons for the existing problems. The fourth chapter, Shanxi Province tourism shopping system construction. Based on the theoretical analysis of tourism shopping system and the present situation of Shanxi Province, this chapter puts forward the construction of tourism shopping system of Shanxi Province. Mainly from the tourism shopping demand system, tourism shopping supply system and tourism shopping support system, aiming at the shopping problems of Shanxi Province to carry on the reasonable construction. Chapter V, summary. This paper summarizes the research conclusions and practical significance of the paper, and explains the shortcomings of the paper and the problems that need to be further studied.
【學(xué)位授予單位】:山西大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2013
【分類號】:F592.7
本文編號:2454774
[Abstract]:In recent years, with the rapid development of tourism, the economic role of tourism is becoming more and more remarkable. Generally speaking, among the six elements of tourism activities, food, housing, travel and travel are the basis and the main source of income for tourist destinations. Purchase, entertainment consumption flexibility, especially tourism shopping, the proportion of total tourism consumption is often used to measure the level of tourism consumption. With the rapid development of tourism, the problem of tourism shopping is becoming more and more prominent, but at present, there is still a lack of systematic research on the problem of tourism shopping in China. First of all, the paper is the theoretical basis, on the domestic and foreign related literature on tourism shopping for a comprehensive analysis, tourism shopping and tourism shopping system and other related concepts are defined, and the construction of a tourism shopping system; Then through the study of the present situation of tourism shopping in Shanxi Province, this paper puts forward the existing problems and analyzes its reasons in depth. Finally, on the basis of theoretical and practical analysis, combined with the reality of Shanxi Province, the construction of tourism shopping system in Shanxi Province, and the development of tourism shopping in Shanxi Province put forward a new way of thinking. The full text is divided into five chapters: chapter one, introduction. Mainly is the paper writing background analysis. The research background, purpose and significance, research framework and writing method of the thesis are described in detail. The second chapter is the theoretical basis of tourism shopping. The related concepts involved in the study include tourism commodities, tourism shopping system, and comprehensive analysis of the current domestic and foreign literature on tourism shopping research. Based on the analysis of the literature, the framework of tourism shopping system is drawn, that is, tourism shopping demand system, tourism shopping supply system and tourism shopping support system to form a complete tourism shopping system. The third chapter, Shanxi Province tourism shopping macro-research. This paper mainly analyzes the present situation and the existing problems of tourism shopping in Shanxi province through the questionnaire survey data, and analyzes the reasons for the existing problems. The fourth chapter, Shanxi Province tourism shopping system construction. Based on the theoretical analysis of tourism shopping system and the present situation of Shanxi Province, this chapter puts forward the construction of tourism shopping system of Shanxi Province. Mainly from the tourism shopping demand system, tourism shopping supply system and tourism shopping support system, aiming at the shopping problems of Shanxi Province to carry on the reasonable construction. Chapter V, summary. This paper summarizes the research conclusions and practical significance of the paper, and explains the shortcomings of the paper and the problems that need to be further studied.
【學(xué)位授予單位】:山西大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2013
【分類號】:F592.7
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