民族地區(qū)旅游產(chǎn)業(yè)風險評估及防范對策研究
[Abstract]:In recent years, the tourism industry in ethnic areas has attracted much attention from academia, and the growth of tourism industry in ethnic areas has become a hot issue in academia. After decades of development, the tourism industry in ethnic areas has grown rapidly, and various aspects of construction have begun to advance towards maturity. However, with the rapid development of tourism industry in ethnic areas, due to various reasons, the tourism industry has been disturbed by various reasons. The development of tourism industry in minority areas is facing risks. Tourism industry is a highly sensitive cross-cutting industry, because of its own special economic, social and geographical constraints, the fragility of tourism industry is more obvious in ethnic areas. In recent years, there have been frequent incidents in ethnic minority areas, such as the "3.14 Lhasa incident" in March 2008, the "Wenchuan earthquake" in May, the "Influenza A H1N1" in 2009, and the "7.1 magnitude earthquake" in Yushu in April 2010. The occurrence of Zhouqu debris flow and other sudden events in August has seriously damaged the development of tourism industry in ethnic minority areas and caused huge losses to the tourism industry in ethnic areas. This paper mainly analyzes the risks faced by the tourism industry in ethnic regions from three aspects: the risks caused by the structural problems of the tourism industries in ethnic areas; The risks caused by the management and operation of the internal enterprises in the tourism industry and the uncertainty of the external environment of the tourism industry in the minority areas. From these three aspects, we set up the risk assessment index system of tourism industry in ethnic areas. The BP artificial neural network method was used to study the relationship between Hulunbeir, Dandong, Changbai Mountain, Enshi, Zhangjiajie, Yangshuo, Hainan, Jiuzhaigou, Huangguoshu, Lijiang, Lhasa, Dunhuang, Qinghai Lake, Yinchuan, Urumqi these 15 ethnic areas tourism industry risk assessment. Finally, the paper puts forward some suggestions on the risk prevention of tourism industry in minority areas. The specific contents of this paper are as follows: first, the introduction, background, significance, domestic and foreign literature review, theoretical basis, technical route, research methods and possible innovations. Second, the current situation of tourism industry in ethnic areas and the analysis of the current situation of tourism industry risk in ethnic areas. Thirdly, the risk assessment index system of tourism industry in minority areas is set up and the model is constructed. Fourth, the empirical analysis of tourism industry risk assessment in ethnic areas based on artificial neural network. Fifthly, study on the countermeasures of tourism industry risk prevention in minority areas.
【學位授予單位】:吉首大學
【學位級別】:碩士
【學位授予年份】:2012
【分類號】:F592.7;TP18
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