湘鄉(xiāng)市鄉(xiāng)村旅游調(diào)查與分析
[Abstract]:Rural tourism is a new type of tourism mode to meet people's needs of experiencing rural life, understanding folk customs and customs, sightseeing, entertainment and leisure, vacation and shopping. Through the summary of domestic and foreign research, it is found that compared with the rapid development of rural tourism, rural tourism research is weak and lagging behind, especially in rural tourism. The theory of rural tourism quality falls behind the practice seriously. As a typical representative, Xiangxiang City has the advantageous conditions in the development of rural tourism. On the other hand, there are many problems and difficulties in the development. Therefore, it is important to take the analysis and investigation of rural tourism in Xiangxiang City as the theme of this paper. At the same time, it has a certain guiding and reference significance for the study of rural tourism in Hunan and even the whole country.
Through literature collection, on-site investigation and personnel interviews, this paper finds that the development of rural tourism in Xiangxiang City has the characteristics of unscientific planning, low cultural content, lack of characteristics, irregular management system, backward operation mode, limited scale and lack of high-quality personnel. Successful experience, adhering to the principles of green ecology, local characteristics, entertainment experience, scientific and technological innovation, put forward the development of Xiangxiang rural tourism countermeasures and suggestions: to raise awareness, strengthen guidance, promote the sound and rapid development of rural tourism; careful planning, strengthen the layout, promote the healthy development of rural tourism; Basically, improve the environment, promote the standardized development of rural tourism; create high-quality products, improve efficiency, promote the brand development of rural tourism; cultivate the leader, strengthen the main body, promote the high-quality development of rural tourism; strengthen training, improve quality, promote the sustainable development of rural tourism; strengthen promotion, expand the market, focus on rural tourism destinations Development, whole chapter system, standardized management, and promote the development of rural tourism industrialization.
【學位授予單位】:中南林業(yè)科技大學
【學位級別】:碩士
【學位授予年份】:2013
【分類號】:F592.7
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