【摘要】：在世界旅游業(yè)快速發(fā)展的背景下，憑借優(yōu)美的自然風光、溫和的氣候條件、悠久的歷史文化以及獨特眾多的民族，越南旅游業(yè)得到了飛快的發(fā)展。然而旅游企業(yè)快速發(fā)展的同時，，在企業(yè)社會責任方面也存在著諸多問題，如景區(qū)內(nèi)游客食物中毒，旅游產(chǎn)品和服務(wù)質(zhì)量差，旅游活動產(chǎn)生的廢氣、廢液、廢渣隨意排放等等。同樣，在越南旅游企業(yè)發(fā)展、經(jīng)營、管理中也出現(xiàn)了類似的問題，帶來了生態(tài)破壞、水質(zhì)下降、嗓音增加、交通擁擠等后果。旅游企業(yè)出現(xiàn)的這些企業(yè)社會責任缺失的現(xiàn)象，嚴重損壞了旅游業(yè)作為“無煙產(chǎn)業(yè)”、“朝陽產(chǎn)業(yè)”的良好形象。 本文對越南旅游企業(yè)社會責任進行研究。結(jié)合利益相關(guān)者理論、國際評價指標體系SA8000、國際公約、越南相關(guān)法律法規(guī)和越南國情，構(gòu)建了越南旅游企業(yè)社會責任評價指標體系。針對越南旅游企業(yè)社會責任的內(nèi)容，通過6個原則，4個依據(jù)構(gòu)建越南旅游企業(yè)社會責任評價指標體系，包括3個一級指標、9個二級指標、39個三級指標，并引入層次分析法確定指標權(quán)重。然后，從核心利益相關(guān)者、蟄伏利益相關(guān)者、邊緣利益相關(guān)者三個維度建立旅游企業(yè)社會責任評價指標體系，利用層次分析法確定指標權(quán)重，構(gòu)建越南旅游企業(yè)社會責任評價指標體系。最后運用本文構(gòu)建的越南旅游企業(yè)社會責任評價指標體系考察越南河內(nèi)旅游公司履行社會責任的情況。研究結(jié)果表明，河內(nèi)旅游公司較好地履行了社會責任，但在保護員工利益、招收童工等方面還存在一些問題。
[Abstract]:In the background of the rapid development of the world tourism industry, with the beautiful natural scenery, mild climate conditions, long history and culture and many unique ethnic groups, the tourism industry of Vietnam has been developing rapidly. However, while the rapid development of tourism enterprises, there are many problems in the social responsibility of enterprises, such as the tourist food in the scenic area. Poisoning, poor quality of tourism products and services, waste gas from tourism activities, waste liquid, waste residue and so on. Similarly, similar problems have appeared in the development, management and management of Vietnamese tourism enterprises, which have brought about ecological damage, water quality decline, voice increase, traffic congestion and so on. The lack of social responsibility of these enterprises appeared in tourism enterprises. This phenomenon has seriously damaged the tourism industry as a good image of "smoke-free industry" and "sunrise industry".
This paper studies the social responsibility of Vietnamese tourism enterprises. Combining the stakeholder theory, the international evaluation index system SA8000, the international convention, the Vietnamese related laws and regulations and the conditions of Vietnam, this paper constructs the evaluation index system of the social responsibility of the Vietnamese tourism enterprises. In view of the content of the social responsibility of the Vietnamese tourist enterprises, 6 principles and 4 basis are constructed. To build the evaluation index system of the social responsibility of Vietnamese tourism enterprises, including 3 first level indicators, 9 two level indicators, 39 three level indicators, and the introduction of analytic hierarchy process to determine the index weight. Then, from the core stakeholders, dormant stakeholders, marginal stakeholders to establish the Tourism Enterprise Social Responsibility Evaluation index system, utilization layer. The sub analysis method determines the index weight and constructs the evaluation index system of the social responsibility of Vietnam tourism enterprises. Finally, the article uses the social responsibility evaluation index system of Vietnam tourism enterprise to inspect the social responsibility of Hanoi tourism company in Vietnam. The results show that Hanoi tourism company performs well in social responsibility, but it is protected. There are still some problems in the interests of employees and the recruitment of child labor.
【學位授予單位】：湖南大學
【學位級別】：碩士
【學位授予年份】：2012
【分類號】：F593.33;F270

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