本文選題：湖北省 + 旅游產(chǎn)業(yè)競爭力��； 參考：《浙江工商大學(xué)》2015年碩士論文

【摘要】：旅游產(chǎn)業(yè)作為一項(xiàng)新興產(chǎn)業(yè),其資源消耗性低、產(chǎn)業(yè)聯(lián)動(dòng)性強(qiáng)和就業(yè)帶動(dòng)大等特點(diǎn)日益明顯,使得旅游產(chǎn)業(yè)在國民經(jīng)濟(jì)中處于越來越重要的地位,各省份對(duì)旅游產(chǎn)業(yè)的發(fā)展也愈加重視起來。自21世紀(jì)以來,湖北省旅游產(chǎn)業(yè)取得了較快的發(fā)展,并于2012年被定義為湖北省的戰(zhàn)略性支柱產(chǎn)業(yè)。但是作為旅游大省,湖北省旅游產(chǎn)業(yè)與中國主要旅游省份相比,在諸多方面仍存在較大差距。在省際旅游產(chǎn)業(yè)競爭逐漸加劇的背景下,對(duì)于湖北省旅游產(chǎn)業(yè)競爭力進(jìn)行研究具有重要的現(xiàn)實(shí)意義。 本論文旨在通過系統(tǒng)分析區(qū)域旅游產(chǎn)業(yè)競爭力作用機(jī)理,從而完善旅游產(chǎn)業(yè)競爭力模型和評(píng)價(jià)指標(biāo)體系,并將其運(yùn)用于對(duì)湖北省旅游產(chǎn)業(yè)競爭力評(píng)價(jià)分析,進(jìn)而為決策者做出可行的決策提供理論基礎(chǔ)和現(xiàn)實(shí)依據(jù)。 本論文從省域角度出發(fā),綜合利用比較優(yōu)勢理論、競爭優(yōu)勢理論、核心競爭力理論、旅游系統(tǒng)理論和可持續(xù)發(fā)展理論,構(gòu)建由基礎(chǔ)競爭力、核心競爭力和環(huán)境競爭力組成的區(qū)域旅游產(chǎn)業(yè)競爭力模型,并在此基礎(chǔ)上得出旅游產(chǎn)業(yè)綜合競爭力評(píng)價(jià)指標(biāo)體系。在對(duì)湖北省旅游產(chǎn)業(yè)發(fā)展概況進(jìn)行梳理之后,運(yùn)用主成分分析法和聚類分析法對(duì)2012年全國各省旅游產(chǎn)業(yè)競爭力進(jìn)行評(píng)價(jià),并將湖北省旅游產(chǎn)業(yè)與中國主要旅游省份橫向比較與分析,得出湖北省旅游產(chǎn)業(yè)發(fā)展的不足,最后提出相關(guān)的政策建議,以期達(dá)到建設(shè)湖北旅游強(qiáng)省的目標(biāo)。 從全國各省旅游產(chǎn)業(yè)競爭力的比較來看,湖北省旅游產(chǎn)業(yè)綜合競爭力排在全國第10位,基礎(chǔ)競爭力為第11位,核心競爭力為第9位,環(huán)境競爭力為第8位。從聚類分析的結(jié)果來看,湖北省處在第四類,其中廣東省獨(dú)占鰲頭,處于第一類,江蘇、浙江和山東處于第二類,北京和上海處于第三類,遼寧、河南、四川、福建、湖北等省處于第四類,陜西、云南、山西等省則處于第五類。在與主要旅游省份進(jìn)行橫向?qū)Ρ鹊倪^程中可以發(fā)現(xiàn),湖北省旅游產(chǎn)業(yè)競爭力存在的以下不足之處：優(yōu)質(zhì)旅游資源不足,旅游產(chǎn)品有待深度開發(fā)；通訊條件相對(duì)落后；旅游企業(yè)分散現(xiàn)象明顯,遠(yuǎn)沒有達(dá)到規(guī)模效應(yīng)的范疇；湖北文化環(huán)境靠前,經(jīng)濟(jì)環(huán)境相對(duì)落后；擁有一定的自然環(huán)境基礎(chǔ),環(huán)境保護(hù)有待加強(qiáng)。針對(duì)湖北旅游產(chǎn)業(yè)存在的問題,本文提出了相對(duì)的政策建議,以期能為湖北省由旅游大省發(fā)展為旅游強(qiáng)省作出貢獻(xiàn)。
[Abstract]:As a new industry, tourism industry has the characteristics of low consumption of resources, strong industrial linkage and employment drive, which makes tourism industry more and more important in the national economy. The development of the tourism industry in various provinces has become more and more important. Since the 21st century, the tourism industry of Hubei Province has made rapid development, and was defined as the strategic pillar industry of Hubei Province in 2012. However, as a big tourism province, the tourism industry of Hubei Province still has a big gap in many aspects compared with the main tourism provinces in China. Under the background of the increasing competition of the provincial tourism industry, it is of great practical significance to study the competitiveness of the tourism industry in Hubei Province. The purpose of this paper is to improve the competitiveness model and evaluation index system of tourism industry by systematically analyzing the mechanism of regional tourism industry competitiveness, and apply it to the evaluation analysis of tourism industry competitiveness in Hubei Province. Furthermore, it provides theoretical and practical basis for decision-makers to make feasible decisions. From the angle of provincial area, this paper makes comprehensive use of comparative advantage theory, competitive advantage theory, core competence theory, tourism system theory and sustainable development theory, and constructs the basic competitiveness by using the theory of comparative advantage, competitive advantage theory, core competence theory, tourism system theory and sustainable development theory. The regional tourism industry competitiveness model composed of core competitiveness and environmental competitiveness, and on the basis of which, the evaluation index system of tourism industry comprehensive competitiveness is obtained. After combing the development situation of tourism industry in Hubei Province, the paper evaluates the competitiveness of tourism industry of all provinces in 2012 by using principal component analysis and cluster analysis. By comparing and analyzing the tourism industry in Hubei Province and the main tourism provinces in China, the author draws the conclusion that the development of Hubei tourism industry is insufficient, and finally puts forward some relevant policy suggestions in order to achieve the goal of building a strong tourism province in Hubei Province. From the comparison of the competitiveness of tourism industry in all provinces of China, Hubei Province ranks 10th in the overall competitiveness of tourism industry, 11th in basic competitiveness, 9th in core competitiveness and 8th in environmental competitiveness. According to the results of cluster analysis, Hubei Province is in the fourth category, among which Guangdong Province ranks first, Jiangsu, Zhejiang and Shandong are in the second category, Beijing and Shanghai are in the third category, Liaoning, Henan, Sichuan, Fujian, Hubei and other provinces in the fourth category, Shaanxi, Yunnan, Shanxi and other provinces in the fifth category. In the process of horizontal comparison with the major tourism provinces, we can find that the competitiveness of the tourism industry in Hubei Province has the following shortcomings: insufficient quality tourism resources, tourism products to be further developed, communication conditions relatively backward; Tourism enterprise dispersion phenomenon is obvious, far from reaching the scope of scale effect; Hubei cultural environment is forward, economic environment is relatively backward; has a certain natural environment foundation, environmental protection needs to be strengthened. In view of the problems existing in Hubei tourism industry, this paper puts forward some relative policy suggestions in order to contribute to the development of Hubei Province from a big tourism province to a strong tourism province.
【學(xué)位授予單位】：浙江工商大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2015
【分類號(hào)】：F592.7

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