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宜昌歷史名人旅游資源開發(fā)研究

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  本文選題:宜昌 切入點:歷史名人 出處:《廣西師范大學》2013年碩士論文


【摘要】:旅游業(yè)在國際上被譽為永不衰落的朝陽產業(yè),十一五時期我國旅游業(yè)快速發(fā)展,現(xiàn)己成為第三大入境旅游接待國和出境旅游消費國。而文化旅游是當代旅游業(yè)的新潮流、新熱點,作為中華文化的一部分,歷史名人文化早已引起了旅游界人士的廣泛關注,經過多年認識和實踐的不斷發(fā)展,歷史名人游在研究和實踐方面都取得了一些成就,但也存在著一些不足之處,特別是爭奪名人故里、淺層次開發(fā)問題。宜昌作為中國優(yōu)秀旅游城市之一,擁有2700多年燦爛文明的歷史,歷史名人旅游資源也十分豐富,但縱觀宜昌旅游業(yè)的發(fā)展現(xiàn)狀,不難看出現(xiàn)階段宜昌的文化旅游相對于國內其它類似的城市來說稍顯落后,歷史名人游目前開發(fā)的狀況與旅游資源的等級不匹配。這無論是對于一個正以“世界旅游名城、東方日內瓦”為奮斗目標的現(xiàn)代化城市來說,還是對于廣大旅游者來說,都是一件憾事。基于這一情況,筆者提出了本課題:宜昌歷史名人旅游資源開發(fā)研究。 本文采用的研究方法有: 1、實證研究法 搜集相關資料和數(shù)據(jù),從多學科的角度對所獲得的資料進行分析評價,了解宜昌地區(qū)的歷史名人概況,深化對宜昌地區(qū)旅游業(yè)發(fā)展現(xiàn)狀的認識。并在前人研究成果的基礎上將理論和實際密切結合,提出了對開發(fā)宜昌歷史名人旅游資源有借鑒和幫助意義的措施。 2、社會調查法走訪了宜昌屈原故里、昭君故里、嫘祖廟、遠安廟會節(jié)、爾雅街和市導游公司等,進行實地考察調研,獲得了第一手資料,通過分析得出結論。 3、定性分析與定量分析相結合 定性分析是指在相關理論的指導下,探索、確定事物的本質屬性,分析事物發(fā)生、發(fā)展的原因、過程以及規(guī)律,并預測其未來的發(fā)展方向。定量分析是從量的變化上來探索和研究事務的本質。本文在研究宜昌歷史名人旅游現(xiàn)狀時,對于宜昌歷史名人旅游資源及其特點、開發(fā)原則等部分是用定性分析,對于宜昌地區(qū)旅游現(xiàn)狀、內外因素的評價分析則是用定量分析。以理論定性為先導,以量化分析為依據(jù),共同導出研究結果。 論文分為六章:第一章是引言,主要介紹選題研究背景和意義,國內外研究綜述,研究思路、技術路線和方法。第二章是闡述與歷史名人游相關的基本概念,包括旅游、旅游業(yè)、歷史名人,以及旅游業(yè)和歷史名人的關系。第三章是介紹宜昌歷史名人旅游資源。首先回顧了宜昌的歷史,介紹了宜昌眾多歷史名人的政治、經濟背景。其次是對宜昌歷史名人進行了界定,梳理了宜昌歷史名人旅游資源,總結了其特點。第四章介紹了宜昌旅游業(yè)的發(fā)展現(xiàn)狀,指出了當前宜昌歷史名人旅游發(fā)展中存在的問題。第五章分析了宜昌歷史名人旅游資源的開發(fā)優(yōu)勢,指出了開發(fā)時所必須遵循的原則。第六章提出了宜昌歷史名人旅游資源的開發(fā)構想。首先是分別從整體上和具體類型上提出了開發(fā)模式,然后立足于“大旅游”觀念,從挖掘文化內涵、自然景觀建設、人文環(huán)境建設、社會能力建設、旅游形象設計五個方面探討了如何加強宜昌歷史名人旅游產品的軟實力,即開發(fā)對策。 本文的重點和創(chuàng)新點在第六章,以往的各種研究大多從宏觀方面談論了開發(fā)對策,不及本研究深入、具體;雖然文中并未提及“大旅游”觀念,但開發(fā)對策提出的角度是立足于該觀念的;針對現(xiàn)行歷史名人游中缺乏文化內涵的問題,著重從文化方面探討了宜昌歷史名人旅游資源開發(fā)的具體對策。
[Abstract]:The tourism industry never known as the decline of the international industry, the rapid development of the tourism industry in China during the period of 11th Five-Year, now it has become the third largest country of inbound tourism and outbound tourism consumption country. Cultural tourism is a new trend of modern tourism industry, the new hot spot, as a part of Chinese culture, the history of celebrity culture has already caused the attention of the tourism industry, after years of continuous development of knowledge and practice, historical celebrities tour some of the achievements have been achieved in research and practice, but there are also some shortcomings, especially for the hometown of celebrities, shallow level development. Yichang as one of the Chinese outstanding tourist city, has 2700 years of brilliant civilization history, history of celebrity tourism resources are also very rich, but the current situation of the development of the tourism industry in Yichang, can see Yichang cultural tourism relative to other domestic similar city Is slightly behind, the development status of celebrities in the history tour with the rank of tourism resources do not match. This is both for a "world famous tourist city, Oriental Geneva" as the goal of the modernization of the city, or for the majority of tourists, is a pity. Based on this situation, the author puts forward the subject research of history of the development of celebrity tourism resources in Yichang.
The methods used in this paper are as follows:
1, empirical research method
Collect relevant information and data, analysis and evaluation of the data obtained from a multidisciplinary perspective, to understand the general situation of Yichang area historical celebrities, deepen the understanding of the current situation of the development of tourism industry in Yichang area. And on the basis of previous theoretical research achievements and practical closely, puts forward some measures for the development of the significance of reference and help Yichang famous tourist resources.
2, social survey visited Qu Yuan's hometown of Yichang, the hometown of Zhaojun, in the temple, the Temple Street and Yuan'an Festival, Ya City tour company, inspect the investigation, obtain first-hand information, through the analysis of the conclusion.
3, the combination of qualitative analysis and quantitative analysis
The qualitative analysis is explored under the guidance of the relevant theory, and determine the nature of things, analyze things happen, development reasons, process and rules, and forecast the future direction of development. The quantitative analysis is essential to explore and study the transaction from quantity change. Based on the study of the history of Yichang Tourism celebrity status, the history of Yichang celebrity tourism resources and its characteristics, the development of the principle part is the use of qualitative analysis, the current situation of tourism in Yichang area, analysis and evaluation of internal and external factors is used to quantitative analysis. Qualitative theory as the guide, with quantitative analysis as the basis of common derived results.
This paper is divided into six chapters: the first chapter is the introduction, it mainly introduces the research background and significance, research review, research ideas at home and abroad, the technical route and method. The second chapter describes the basic concept, related to travel and historical celebrities including tourism, tourism, historical celebrities, as well as the relationship between tourism and historical celebrities. Third chapter is to introduce the history of Yichang celebrity tourism resources. First reviews the history of Yichang, Yichang introduced many celebrities in history, political, economic background. The second is the definition of the famous Yichang history, combing the history of Yichang celebrity tourism resources, summarizes its characteristics. The fourth chapter introduces the development status of Yichang tourism industry, pointed out. The history of Yichang celebrity tourism development problems. The fifth chapter analyzes the history of Yichang celebrity tourism resources development advantages, points out the development must follow the principles proposed in the sixth chapter. The history of Yichang celebrity tourism resources development ideas. Firstly this paper puts forward the model of development from the overall and specific types, and then based on the idea of "big tourism", from the connotation of culture, natural landscape construction, cultural environment, social ability construction, tourism image design five discusses how to strengthen the soft power the history of Yichang famous tourism products, the development of countermeasures.
The focus and innovation in the sixth chapter, all previous studies are mostly from the macro aspects about the development countermeasures, as in this study, the specific; although the article did not mention the idea of "big tourism", but the development of countermeasures based on the perspective of concept; according to the cultural connotation of the lack of the historical figures in the tour, mainly from the cultural aspect discusses the concrete countermeasure for the development history of celebrity tourism resources in Yichang.

【學位授予單位】:廣西師范大學
【學位級別】:碩士
【學位授予年份】:2013
【分類號】:F592.7

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