本文關(guān)鍵詞：山東半島藍色經(jīng)濟區(qū)以旅游業(yè)帶動現(xiàn)代服務(wù)業(yè)發(fā)展對策研究　出處：《山東師范大學》2012年碩士論文　論文類型：學位論文

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【摘要】：目前，全球經(jīng)濟已進入“服務(wù)經(jīng)濟時代”，現(xiàn)代服務(wù)業(yè)已經(jīng)成為國民經(jīng)濟中的主要推動力量，也是一個國家或地區(qū)經(jīng)濟發(fā)展水平高低的重要標志。旅游業(yè)是現(xiàn)代服務(wù)業(yè)的重要組成部分，具有依附性、滲透性、擴散性的特點，它的發(fā)展將有力地帶動現(xiàn)代服務(wù)業(yè)的快速發(fā)展。正因為如此，旅游業(yè)對現(xiàn)代服務(wù)業(yè)的貢獻度和拉動作用越來越受到廣泛的關(guān)注和研究。山東半島藍色經(jīng)濟區(qū)是我國批準建立的首個國家級海洋經(jīng)濟區(qū)，擁有3000多公里的海岸線，海域面積廣大，海洋旅游資源豐富，旅游業(yè)在調(diào)結(jié)構(gòu)、帶轉(zhuǎn)型、帶投資、帶文化、促內(nèi)需、促就業(yè)、促增長等方面發(fā)揮著其他產(chǎn)業(yè)所不可替代的作用，己經(jīng)成為經(jīng)濟發(fā)展新的增長點。因此，探索如何發(fā)揮旅游業(yè)的帶動作用，促進現(xiàn)代服務(wù)業(yè)快速發(fā)展，提升區(qū)域經(jīng)濟綜合競爭力，是迫切需要研究的重要課題。本論文在對山東半島藍色經(jīng)濟區(qū)旅游業(yè)和現(xiàn)代服務(wù)業(yè)發(fā)展現(xiàn)狀進行分析的基礎(chǔ)上，對藍色經(jīng)濟區(qū)以旅游業(yè)帶動現(xiàn)代服務(wù)業(yè)發(fā)展的優(yōu)勢條件和面臨的問題進行研究，并提出相應(yīng)的對策建議，為山東半島藍色經(jīng)濟區(qū)建設(shè)和有關(guān)部門制定旅游發(fā)展政策提供決策依據(jù)，也為轉(zhuǎn)變經(jīng)濟發(fā)展方式，調(diào)整產(chǎn)業(yè)結(jié)構(gòu)，促進區(qū)域經(jīng)濟發(fā)展提供一個新的發(fā)展思路和方向。 第一部分是山東半島藍色經(jīng)濟區(qū)以旅游業(yè)帶動現(xiàn)代服務(wù)業(yè)發(fā)展的理論研究。從旅游業(yè)和現(xiàn)代服務(wù)業(yè)的內(nèi)涵和特征切入，闡述了旅游業(yè)與現(xiàn)代服務(wù)業(yè)之間的關(guān)系，并對國內(nèi)外以旅游業(yè)帶動現(xiàn)代服務(wù)業(yè)發(fā)展的趨勢和相關(guān)理論進行全面分析。 第二部分主要闡述山東半島藍色經(jīng)濟區(qū)以旅游業(yè)帶動現(xiàn)代服務(wù)業(yè)的發(fā)展基礎(chǔ)和優(yōu)勢。在分析區(qū)位、生態(tài)環(huán)境、經(jīng)濟和社會、旅游業(yè)和現(xiàn)代服務(wù)業(yè)發(fā)展狀況的基礎(chǔ)上，闡述以旅游業(yè)帶動現(xiàn)代服務(wù)業(yè)發(fā)展的區(qū)位、旅游資源、海洋科技、旅游產(chǎn)業(yè)、政策和自然生態(tài)環(huán)境優(yōu)勢。 第三部分主要分析山東半島藍色經(jīng)濟區(qū)以旅游業(yè)帶動現(xiàn)代服務(wù)業(yè)發(fā)展問題和制約因素。提出山東半島藍色經(jīng)濟區(qū)以旅游業(yè)帶動現(xiàn)代服務(wù)業(yè)發(fā)展尚未樹立服務(wù)經(jīng)濟和大旅游的發(fā)展觀念；旅游資源開發(fā)與保護關(guān)系不協(xié)調(diào)，資源優(yōu)勢未得到有效發(fā)揮；海洋文化內(nèi)涵挖掘不足，旅游產(chǎn)品和旅游服務(wù)的質(zhì)量不高；現(xiàn)代科技支撐旅游業(yè)發(fā)展的作用不明顯，旅游產(chǎn)品科技含量較低；旅游產(chǎn)業(yè)結(jié)構(gòu)不合理的矛盾依然突出；現(xiàn)代服務(wù)業(yè)發(fā)展水平不高，旅游業(yè)融合帶動作用未得到充分發(fā)揮的問題，并從旅游業(yè)管理制度、人才隊伍建設(shè)、區(qū)域旅游交通設(shè)施、環(huán)境承載力四個方面分析了旅游業(yè)帶動現(xiàn)代服務(wù)業(yè)發(fā)展的制約因素。 第四部分提出要發(fā)揮區(qū)域旅游業(yè)優(yōu)勢，轉(zhuǎn)變服務(wù)業(yè)和旅游業(yè)的發(fā)展觀念，進一步提高對發(fā)展旅游業(yè)的認識；突出旅游資源特色，圍繞國民休閑度假市場，建設(shè)海洋休閑度假連綿帶；健全現(xiàn)代旅游產(chǎn)業(yè)體系，延長旅游產(chǎn)業(yè)鏈，形成對現(xiàn)代服務(wù)業(yè)發(fā)展的帶動力；轉(zhuǎn)變旅游發(fā)展方式，增強旅游業(yè)的融合帶動能力；加強海洋文化旅游精品建設(shè)，促進旅游業(yè)與文化產(chǎn)業(yè)融合發(fā)展；建設(shè)旅游特色經(jīng)濟園區(qū)，發(fā)揮旅游產(chǎn)業(yè)集群的帶動作用；積極推進區(qū)域旅游一體化進程，進一步完善旅游服務(wù)體系；加快旅游政策體系建設(shè)，提高旅游業(yè)管理水平；重視海洋旅游資源和海洋生態(tài)環(huán)境保護等發(fā)展對策和建議。 本論文將結(jié)合山東半島藍色經(jīng)濟區(qū)發(fā)展實際，抓住旅游業(yè)依附性、滲透性和擴散性的特征，圍繞旅游業(yè)的現(xiàn)代服務(wù)業(yè)特征，把旅游業(yè)與現(xiàn)代服務(wù)業(yè)有機結(jié)合起來，深入系統(tǒng)分析了山東半島藍色經(jīng)濟區(qū)以旅游業(yè)帶動現(xiàn)代服務(wù)業(yè)發(fā)展的優(yōu)勢條件、存在問題和制約因素，研究、提出了推進山東半島藍色經(jīng)濟區(qū)以旅游業(yè)帶動現(xiàn)代服務(wù)業(yè)發(fā)展的對策和建議，體現(xiàn)了創(chuàng)新性，可為山東半島藍色經(jīng)濟區(qū)經(jīng)濟結(jié)構(gòu)調(diào)整和轉(zhuǎn)變服務(wù)業(yè)發(fā)展方式提供參考，為統(tǒng)籌推進“十二五”山東半島藍色經(jīng)濟區(qū)現(xiàn)代服務(wù)業(yè)的全面發(fā)展提供決策依據(jù)，，對促進區(qū)域經(jīng)濟發(fā)展具有一定的理論參考價值和現(xiàn)實指導意義。
[Abstract]:At present, the global economy has entered the era of service economy, modern service industry has become a major driving force in the national economy, but also an important symbol of a country or region economy development level. Tourism is an important part of modern service industry, with dependence, permeability, diffusion characteristics, rapid development the development of modern service industry will move effectively. Because of this, the contribution of the role of tourism to modern service industry more and more attention and research. The Shandong Peninsula blue economic zone is the establishment of the first national marine economic zone approved in China, with more than 3000 km of coastline, the sea the sea area is vast, rich in tourism resources, the tourism industry in structural adjustment, transformation, with investment, with culture, promoting domestic demand, promoting employment, other industries play an irreplaceable role in promoting growth, has been To become a new growth point of economic development. Therefore, to explore how to play a leading role in the tourism industry, promote the rapid development of modern service industry, enhance the comprehensive competitiveness of the regional economy, is the urgent need to study. This paper analyzed the development status of Shandong Peninsula Blue Economic Zone Tourism and modern service industry. To study the advantages of the blue economic zone of tourism to the development of modern service industry and problems, and put forward the corresponding countermeasures and suggestions, for the construction of Shandong Peninsula Blue Economic Zone and the relevant departments to provide the basis for decision-making of tourism development policy, but also for the transformation of economic development mode, adjust the industrial structure, to provide a new the development of ideas and direction to promote the development of regional economy.
The first part is the theoretical study of Shandong Peninsula Blue Economic Zone of tourism to the development of modern service industry. Starting from the connotation of tourism industry and modern service industry and characteristics, expounds the relationship between tourism and modern service industry, and the domestic and foreign tourism to modern service industry development trend and the related theory comprehensively analysis.
The second part mainly elaborates the development foundation and the superiority of Shandong Peninsula Blue Economic Zone of tourism to modern service industry. In the analysis of location, ecological environment, economy and society, the development of tourism industry and modern service industry, this led to the development of modern service industry tourism location, tourism resources, Marine Science and technology, tourism the advantage of industry, policy and natural ecological environment.
The third part mainly analyzes the Shandong Peninsula Blue Economic Zone of tourism to the development of modern service industry problems and restricting factors. Put forward the blue economic zone of Shandong Peninsula Tourism to the development of modern service industry has not yet set up the concept of development of service economy and tourism; coordinated development and protection of tourism resources, resources have not been effectively; marine cultural connotation is insufficient, the quality of tourism products and services is not high; modern science and technology of the development of the tourism industry is not obvious, low technology content of tourism products; tourism industrial structure unreasonable contradictions are still prominent; modern service industry development level is not high, tourism driven fusion did not fully play a role of the problem and from the tourism management system, talent team construction, regional tourism transportation facilities, four aspects of environmental carrying capacity of tourism to the present The restrictive factors for the development of the service industry.
The fourth part proposes to develop regional tourism development advantages, change the concept of service industry and the tourism industry, to further enhance the understanding of the development of the tourism industry; to highlight the characteristics of tourism resources, the national leisure market, the construction of marine leisure continuous belt; improve the modern tourism industry system, extend the tourism industry chain, the formation and development of modern service industry the driving force; the transformation of tourism development, the tourism industry fusion enhancement drive ability; strengthen the quality construction of marine cultural tourism, promote the development of integration of tourism and cultural industry; construction of Tourism Economic Zone, to play a leading role in the tourism industry cluster; actively promote regional tourism integration process, to further improve the tourism service system; accelerate the construction of tourism the policy system, improve the tourism management; pay attention to the marine tourism resources and marine ecological environment protection countermeasures And suggestions.
This paper will combine the actual development of Shandong Peninsula Blue Economic Zone, seize tourism dependent, characteristic and diffuse infiltration characteristics of modern service industry focus on the tourism industry, the tourism industry and modern service industry organically, in-depth analysis of Shandong Peninsula Blue Economic Zone with advantageous conditions to drive the development of modern service industry the tourism industry, research on the existing problems and restricting factors, and put forward the Shandong Peninsula Blue Economic Zone of tourism to the development of modern service industry and countermeasures and suggestions, reflects the innovative, can for Shandong Peninsula Blue Economic Zone economic restructuring and transformation of the development of the service industry to provide a reference, to provide decision-making basis for comprehensive development planning to promote the modern service industry in 12th Five-Year "Shandong Peninsula Blue Economic Zone, has a certain theoretical value and practical significance to promote regional economic development.

【學位授予單位】：山東師范大學
【學位級別】：碩士
【學位授予年份】：2012
【分類號】：F592.7;F719

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