本文關鍵詞：GR計量站競爭策略研究　出處：《大連理工大學》2014年碩士論文　論文類型：學位論文

  更多相關文章： GR計量站 分類改革 SWOT分析 競爭策略

【摘要】：計量是指實現(xiàn)單位統(tǒng)一、量值傳遞的活動。隨著科學和經(jīng)濟的發(fā)展,社會的進步,計量在科技技術、生產(chǎn)、貿(mào)易、國防以及人民生活中發(fā)揮著重要作用,是市場經(jīng)濟的重要保證。GR計量站是由國家質(zhì)檢總局授權的國家級計量檢定機構,在社會上為企業(yè)開展服務工作的經(jīng)營型自收自支事業(yè)單位,在全國20個省市開展大容量計量檢定／校準工作。多年來,為國家石油儲存和貿(mào)易交接等大容量計量事業(yè)做出了一定貢獻。然而,隨著事業(yè)單位分類改革的不斷深入,將經(jīng)營型自收自支事業(yè)單位推向市場,并最后轉變?yōu)槠髽I(yè),以及國家相關政策將大容量計量授權大范圍放開,對GR計量站提出了新問題以及嚴峻的挑戰(zhàn)。轉企之后GR計量站應該如何正確的對競爭策略進行選擇與制定,成為了當前最重要的問題。 本文通過文獻研究,數(shù)據(jù)統(tǒng)計分析以及運用管理學的科學理論對GR計量站現(xiàn)處的外部環(huán)境、內(nèi)部環(huán)境進行分析,找出了對其競爭策略制定的關鍵影響因素,分析出外部環(huán)境中的機會與威脅,內(nèi)部環(huán)境的優(yōu)勢與劣勢,并用過EFE矩陣和IFE矩陣對各影響因素進行分析評價,應用SWOT分析法制定出了競爭策略的備選方案,通過QSPM原理對各備選方案進行定量評價,最終制定出GR計量站的競爭策略。在最后一章,闡述了競爭策略的具體實施過程。 對于經(jīng)營型自收自支事業(yè)單位來說,如今是其最特殊的時期,對其競爭策略的研究很少。由于長時間事業(yè)單位的管理模式,使其組織內(nèi)部的領導及員工的思想和意識滯后于國家的改革的進程。本文通過對GR計量站競爭策略的研究,對其同性質(zhì)的組織機構具有一定的參考和借鑒價值。
[Abstract]:With the development of science and economy, social progress, measurement plays an important role in science and technology, production, trade, national defense and people's life. It is an important guarantee of the market economy. Gr measurement station is authorized by the State Administration of quality Supervision and Supervision at the national level measurement and verification institutions in the community to carry out services for enterprises operating self-supporting institutions. In 20 provinces and cities throughout the country to carry out large capacity measurement verification / calibration work. Over the years, for the national oil storage and trade transfer and other large-scale metrology undertakings have made some contributions. However. With the deepening of the reform of the classification of institutions, self-supporting institutions will be operating to the market, and finally transformed into enterprises, and the relevant policies of the state will be large capacity measurement authorization to a wide range of open. This paper puts forward new problems and severe challenges to gr metering station. How to select and formulate competition strategy correctly after gr metering station has become the most important problem at present. This paper analyzes the external environment and internal environment of gr metering station by literature research, data statistical analysis and scientific theory of management, and finds out the key factors influencing the formulation of competition strategy. Analyze the opportunities and threats in the external environment, the advantages and disadvantages of the internal environment, and use the EFE matrix and IFE matrix to analyze and evaluate the influencing factors. SWOT analysis method is used to work out the alternative scheme of competition strategy. The quantitative evaluation of each alternative scheme is carried out through the principle of QSPM. Finally, the competitive strategy of gr metering station is worked out. In the last chapter. The implementation process of competition strategy is expounded. For the operating self-supporting institutions, now is its most special period, the study of its competitive strategy is rare. Because of the long-term management model of institutions. This paper studies the competitive strategy of gr metering station through the research on competition strategy of gr metering station, which lags behind the process of reform in the thought and consciousness of the leaders and employees in the organization. For the same nature of the organization has a certain reference and reference value.
【學位授予單位】：大連理工大學
【學位級別】：碩士
【學位授予年份】：2014
【分類號】：F203

【共引文獻】

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