本文選題：會展業(yè)　切入點：產(chǎn)業(yè)集群　出處：《上海師范大學》2017年碩士論文

【摘要】：會展業(yè)作為現(xiàn)代新興服務業(yè),正逐漸成為我國經(jīng)濟社會發(fā)展的重要動力之一。上海作為中國會展產(chǎn)業(yè)最發(fā)達的城市,已明確提出要建設“國際會展之都”,而會展產(chǎn)業(yè)集群則是上海會展業(yè)參與全球競爭的主要載體。本文在此背景下,綜合運用城市地理學、經(jīng)濟地理學和產(chǎn)業(yè)經(jīng)濟學等學科理論與研究方法,對上海會展產(chǎn)業(yè)集群的現(xiàn)狀、關聯(lián)效應及其影響因素進行分析,并據(jù)此提出相關政策建議,以期為上海最終建成“國際會展之都”,乃至“卓越的全球城市”提供參考。全文共分為六章、四部分,現(xiàn)對各部分主要內(nèi)容進行簡要闡述。第一部分為緒論,主要交代了本文的研究背景、研究意義、研究方法和數(shù)據(jù)來源等內(nèi)容,并對各章節(jié)內(nèi)容作了安排;第二部分即第二章,該章主要為文獻梳理與相關理論綜述,包括對國內(nèi)、國外有關會展產(chǎn)業(yè)及其集群的文獻分析,以及與研究開展密切相關的理論介紹;第三部分包括第三章、第四章和第五章,該部分主要通過ArcGIS空間分析工具、灰色關聯(lián)度法、文獻閱讀法等定量與定性分析方式,對上海會展產(chǎn)業(yè)發(fā)展現(xiàn)狀、趨勢,會展產(chǎn)業(yè)及其集群的空間分布與產(chǎn)業(yè)關聯(lián)度,以及影響會展產(chǎn)業(yè)集群形成的因素進行了分析,是全文的主體部分;第四部分即第六章,該部分主要運用波特鉆石模型,提出了若干針對上海會展產(chǎn)業(yè)發(fā)展的政策建議,并對本文研究得出的主要結論進行了總結,同時展望了會展產(chǎn)業(yè)未來的研究方向。通過研究,本文得出如下主要結論:(1)上海會展產(chǎn)業(yè)集群的空間分布表現(xiàn)出顯著的中心性,即集聚程度由中心城區(qū)(黃埔區(qū)、原靜安區(qū)、徐匯區(qū)北部、長寧區(qū)東部)向外圍呈同心圓狀遞減;(2)上海會展產(chǎn)業(yè)與保險業(yè)的關聯(lián)程度最高,其次是旅游業(yè)和住宿餐飲業(yè);(3)影響上海會展產(chǎn)業(yè)集群形成的主要因素有八個,分別是:交易成本、知識溢出與學習效應、規(guī)模效應、接近市場原則、關聯(lián)產(chǎn)業(yè)、交通條件、生產(chǎn)要素、政府干預;(4)上海會展產(chǎn)業(yè)集群須加強與政府合作,促進發(fā)展。最后,本文針對上海會展業(yè)發(fā)展實際,提出了若干政策建議:一是加強會展人才培養(yǎng),建立產(chǎn)學融合模式;二是完善配套設施建設,優(yōu)化城市軟件環(huán)境;三是加大區(qū)域合作力度,吸引國際展會落滬;四是增強服務業(yè)競爭力,打造產(chǎn)業(yè)合作平臺;五是支持行業(yè)協(xié)會發(fā)展,引導企業(yè)戰(zhàn)略制定;六是深化政府參與程度,科學合理制定規(guī)劃。
[Abstract]:As a new modern service industry, exhibition industry is gradually becoming one of the important driving forces of our country's economic and social development.As the most developed city of China's exhibition industry, Shanghai has clearly proposed to build an "international exhibition capital", and the exhibition industry cluster is the main carrier for Shanghai's convention and exhibition industry to participate in global competition.Under this background, this paper analyzes the present situation, relevance effect and influencing factors of Shanghai Convention and Exhibition Industry Cluster by using the theories and research methods of urban geography, economic geography and industrial economics.Based on this, some policy suggestions are put forward in order to provide a reference for the final construction of Shanghai as an international exhibition capital and even an outstanding global city.The full text is divided into six chapters and four parts.The first part is the introduction, which mainly describes the research background, significance, research methods and data sources, and makes arrangements for the content of each chapter. The second part is the second chapter, this chapter is a review of literature and related theories.Including the domestic and foreign about the exhibition industry and its cluster literature analysis, as well as the research closely related to the theoretical introduction; the third part includes the third chapter, the fourth chapter and the fifth chapter, this part mainly through the ArcGIS spatial analysis tool,The grey correlation degree method, literature reading method and other quantitative and qualitative analysis methods are used to analyze the present situation and trend of the exhibition industry in Shanghai, the spatial distribution of the exhibition industry and its cluster, and the related degree of the industry.And the factors influencing the formation of exhibition industry cluster are analyzed, which is the main part of the thesis, the fourth part is the sixth chapter, which mainly uses Porter diamond model, and puts forward some policy suggestions for the development of exhibition industry in Shanghai.The main conclusions of this paper are summarized, and the future research direction of exhibition industry is prospected.Through research, this paper draws the following main conclusion: 1) the spatial distribution of Shanghai Convention and Exhibition Industrial Cluster shows a significant centrality, that is, the degree of agglomeration depends on the central urban area (Huangpu District, former Jing'an District, Xuhui District, North of Xuhui District).In the east of Changning District, there is a concentric circular decline to the periphery. 2) the relationship between the exhibition industry and the insurance industry in Shanghai is the highest, followed by the tourism industry and the hotel and catering industry.) there are eight main factors that affect the formation of the exhibition industry cluster in Shanghai.They are: transaction cost, knowledge spillover and learning effect, scale effect, close to market principle, related industry, traffic condition, production factor, government intervention) Shanghai exhibition industry cluster should strengthen cooperation with government to promote development.Finally, according to the actual development of Shanghai convention and exhibition industry, some policy suggestions are put forward: one is to strengthen the training of exhibition talents, and the other is to improve the construction of supporting facilities and optimize the urban software environment.Third, to increase regional cooperation to attract international exhibitions to fall to Shanghai; fourth, to enhance the competitiveness of the service industry and create a platform for industrial cooperation; fifthly, to support the development of trade associations and guide enterprise strategy formulation; and sixth, to deepen the degree of government participation.Scientific and rational planning.
【學位授予單位】：上海師范大學
【學位級別】：碩士
【學位授予年份】：2017
【分類號】：F713.83

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