本文選題：云南建工集團　切入點：柬埔寨　出處：《云南財經(jīng)大學(xué)》2014年碩士論文　論文類型：學(xué)位論文

【摘要】：隨著中國西部走向?qū)ν忾_放，云南作為橋頭堡的作用日益突出，云南省建筑企業(yè)走出去投資東南亞國際工程承包市場成為一種趨勢。而柬埔寨作為一個新興的國際工程承包市場，具有巨大的潛力可供開發(fā)。因此，云南建工集團借助云南省面向東南亞市場的地理前沿區(qū)位優(yōu)勢，拓展柬埔寨國際工程承包市場成為一項非常值得研究的內(nèi)容。 本研究報告將柬埔寨國際工程承包市場進行了研究范圍的界定，限定為包涵公路、橋梁、鐵路、港口、學(xué)校等基礎(chǔ)項目建設(shè)的柬埔寨基礎(chǔ)設(shè)施建設(shè)市場。通過研究柬埔寨當(dāng)?shù)貒H工程承包基礎(chǔ)設(shè)施項目建設(shè)現(xiàn)狀，并結(jié)合國內(nèi)在這方面做得較為出色的國有建筑企業(yè)參與狀況，探索云南建工集團進入柬埔寨國際工程承包市場打開基礎(chǔ)設(shè)施建設(shè)局面的途徑。基礎(chǔ)設(shè)施建設(shè)市場。首先對中柬經(jīng)貿(mào)合作機制、中國國內(nèi)、云南省以及柬埔寨的相關(guān)政策進行介紹，為云南建工集團拓展柬埔寨國際工程承包市場給出政策基礎(chǔ)。接著對云南建工集團在柬埔寨拓展基礎(chǔ)設(shè)施建設(shè)市場的案例進行深入研究，從柬埔寨當(dāng)前市場開拓現(xiàn)狀、云南省與柬埔寨當(dāng)前經(jīng)貿(mào)合作情況、云南建工集團承包柬埔寨項目現(xiàn)狀入手，再運用SWOT模型分析云南建工集團開拓柬埔寨基礎(chǔ)設(shè)施工程承包市場的內(nèi)、外部環(huán)境。之后，筆者選取中交集團和上海建工集團這兩個在柬埔寨市場最有建樹的集團企業(yè)案例進行透徹分析，分別歸納出值得借鑒的工程承包市場拓展經(jīng)驗。最后結(jié)合云南建工集團的具體情況，從體制管理、產(chǎn)業(yè)鏈管理、戰(zhàn)略管理等方面，提出集團柬埔寨區(qū)域公司在海外拓展市場的改進建議，這對云南建工集團加強企業(yè)管理、提升海外綜合競爭實力，具有重要的參考價值。 國際工程承包市場局面的打開是許多國有建筑企業(yè)期待解決的問題。本研究報告針對云南建工集團開拓柬埔寨國際工程承包市場現(xiàn)狀進行研究，為其提供拓展海外工程承包市場的對策，從微觀的角度對集團的管理提出改進建議。云南建工集團作為國有建筑企業(yè)，，本研究報告對于其他建筑類國有企業(yè)開拓海外市場也有一定的借鑒作用。
[Abstract]:As the western part of China moves towards opening to the outside world, Yunnan's role as a bridgehead has become increasingly prominent. It has become a trend for Yunnan construction enterprises to go out and invest in the international project contracting market in Southeast Asia. Cambodia, as a new international engineering contracting market, has great potential for development. Yunnan Construction Engineering Group, with the help of Yunnan Province's geographical frontier location advantage facing Southeast Asian market, has become a very worthy content to develop the international engineering contracting market in Cambodia. This study defines the scope of Cambodia's international engineering contracting market to include roads, bridges, railways and ports. The Cambodian infrastructure construction market for the construction of basic projects such as schools. By studying the current situation of the construction of local international engineering contracting infrastructure projects in Cambodia, and combining with the participation of state-owned construction enterprises that have done a good job in this area in China, To explore the way for Yunnan Construction Engineering Group to enter the international engineering contracting market in Cambodia and open up the situation of infrastructure construction. First of all, to the Sino-Cambodian economic and trade cooperation mechanism, China's domestic, Relevant policies in Yunnan Province and Cambodia were introduced, This paper gives the policy basis for Yunnan Construction Engineering Group to develop the international engineering contract market in Cambodia. Then, the case of Yunnan Construction Engineering Group developing infrastructure construction market in Cambodia is studied in depth to explore the present situation of Cambodia's current market. The current situation of economic and trade cooperation between Yunnan Province and Cambodia, the current situation of Yunnan Construction Engineering Group contracting Cambodia project, and then using SWOT model to analyze the internal and external environment of Yunnan Construction Engineering Group developing Cambodia infrastructure contracting market. The author selects the two most successful enterprises in the Cambodian market, namely, Zhongjiao Group and Shanghai Construction Industry Group, to conduct a thorough analysis. Finally, combined with the specific situation of Yunnan Construction Engineering Group, from the aspects of system management, industry chain management, strategic management, etc. This paper puts forward some suggestions for improving the overseas market expansion of the group Cambodia regional company, which is of great reference value to Yunnan Construction Engineering Group in strengthening enterprise management and enhancing overseas comprehensive competitive strength. The opening of the international engineering contracting market is a problem that many state-owned construction enterprises are looking forward to solving. This research report focuses on the current situation of Yunnan Construction Engineering Group in developing the international engineering contract market in Cambodia. To provide the countermeasures to expand the overseas project contracting market, and to put forward some suggestions to improve the management of the group from a micro perspective. Yunnan Construction Engineering Group, as a state-owned construction enterprise, This research report also has certain reference function for other construction state-owned enterprises to open up overseas market.
【學(xué)位授予單位】：云南財經(jīng)大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2014
【分類號】：F426.92;F752.68

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